Primary research is when you research information which you need by researching on the internet by yourself. Secondary research is when you get information by other people. You can do this by getting into a focus group.

Provide independent research evidence from a range of media companies of the different types of research that they carry out.

Identify problems that the companies may face when conducting research?

They can get invalid information from websites that can have fake information. Also, some websites change overtimes which can result in the information changing which makes it invalid as it might be false.

What are the companies benefits and purpose of research that the companie caries out?

The benefits of research are that information that they gather helps them to further their productions of their product or film. The purpose is that the information can help them make something new which can compete against what is already out there.

What qualities that make a good researcher? How would you rate yourself between 1-5?

I would rate myself a 1. Reason being is that I know how to get information proper in researching. I would use the most valid website that I know to get the correct and valid information about the subject on which I'm researching.

What skills do you think you need to develop?

I believe that I need to improve on my communication skills as I get very nervous when I'm speaking in a group, speech or having a conversation with a new person who I haven't met before.

16 - 24 years: sport, TV shows and series, Xbox, technology, books, magazines, computers, cars, music, Facebook, Instagram, twitter, celebrities, Snapchat, face-time, YouTube.

25 - 44 years: cars, sport, news, news papers, betting, fishing, gardening, houses, bikes, caravans, music, TV.

46 - 64 years: TV, fishing, gardening, music, cars, sport, websites, anti-wrinkle cream, beauty equipment.

65 years and older: caravans, motorhomes, CBS Reality, Judge Judy, Police programmes, 1974 Cowboy films, films which don't speak English, Bingo, Bargain Hunt, Antiques.

Women: fashion, NEXT, food, shopping, gardening, HEAT, swim suit.

Both: TV, transport, celebrity, film, clothes, home.