METHODOLOGY by HBM https://padlet.com/hbassilmorozow/p4nhae28ogs2 Research Methods en-us 2019-03-31 19:46:51 UTC 2023-03-06 21:05:48 UTC hello@padlet.com 1. QUALITATIVE or QUANTITATIVE? hbassilmorozow https://padlet.com/hbassilmorozow/p4nhae28ogs2/wish/346941372
Qualitative: 
  • You want in-depth knowledge about individual people and/or phenomena. 
  • This knowledge is not definitive or quantifiable. 

Quantitative: 
  • You need hard data (numbers and facts) which would give you definitive answers rather than being based on human observations. 
  • Gives you an overview - the big picture - of your topic 
  • It will not have as much interpretive depth as soft data. 

]]> 2019-03-31 20:11:50 UTC https://padlet.com/hbassilmorozow/p4nhae28ogs2/wish/346941372 2. QUALITATIVE hbassilmorozow https://padlet.com/hbassilmorozow/p4nhae28ogs2/wish/346943214
TEXTUAL ANALYSIS
  • Texts (all media, including multimodal)
  • Social media (videos, posts, tweets, comments, forums, etc.

HUMAN SUBJECT RESEARCH
  • Focus groups
  • Interviews
  • Surveys
  • Ethnographic observation
  • Autoethnography
  • Some forms of social media research may count as human subject research 
  • Some elements of case studies 
  • Linked to Ethics 
]]> 2019-03-31 20:22:41 UTC https://padlet.com/hbassilmorozow/p4nhae28ogs2/wish/346943214 4. THEORETICAL PARADIGM hbassilmorozow https://padlet.com/hbassilmorozow/p4nhae28ogs2/wish/346946312 MAY INCLUDE, FOR INSTANCE:

  • CDA (critical discourse analysis)
  • Semiotics
  • Psychology (including Depth Psychology theories, Positive Psychology, etc)
  • Structuralism
  • Post-structuralism
  • Sociological approaches
  • Feminist theory
  • Any authored theory or cluster of theories (Bourdieu, Baudrillard, Marx, etc)
  • May include a combination of theories 


]]> 2019-03-31 20:41:06 UTC https://padlet.com/hbassilmorozow/p4nhae28ogs2/wish/346946312 3. QUALITATIVE: SINGLE OR COMBINED? hbassilmorozow https://padlet.com/hbassilmorozow/p4nhae28ogs2/wish/346948001 It depends on, and is directly linked to, Aims and Objectives

SINGLE METHOD
  • Content analysis
  • Focus groups
  • Surveys
  • etc


COMBINATION OF METHODS 
  • Content analysis AND surveys
  • Surveys AND interviews
  • Social media content analysis AND focus groups
  • Document analysis AND ethnographic observation 
  • Case studies may include:  interviews, document analysis, focus groups, social media analysis, surveys, historical research, ethnographic observation, use of existing hard data,  comparative elements, etc


]]> 2019-03-31 20:51:57 UTC https://padlet.com/hbassilmorozow/p4nhae28ogs2/wish/346948001