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      <title>Global Supply Chain Management (Group  5) by Alexis Barlow</title>
      <link>https://padlet.com/alexisbarlow/GSCM5</link>
      <description></description>
      <language>en-us</language>
      <pubDate>2022-11-17 10:51:16 UTC</pubDate>
      <lastBuildDate>2022-11-17 12:02:13 UTC</lastBuildDate>
      <webMaster>hello@padlet.com</webMaster>
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         <title>Question 1</title>
         <author></author>
         <link>https://padlet.com/alexisbarlow/GSCM5/wish/2388111224</link>
         <description><![CDATA[<div>1. SRM: SRM is helping to create positive buyer-supplier relationships and determines which activities to engage in with each supplier. The goal of SRM is to streamline and improve processes between a buyer and its suppliers.<br><br>2. Companies need the following things<br>1. Mitigation risks<br>2. Optimize performance<br>3. Reduced costs<br>4. Create a loyal relationship<br>5. Increase administrative efficiencies&nbsp;<br>6. Increase onboarding speed<br><br><br><br></div>]]></description>
         <enclosure url="" />
         <pubDate>2022-11-17 11:23:25 UTC</pubDate>
         <guid>https://padlet.com/alexisbarlow/GSCM5/wish/2388111224</guid>
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      <item>
         <title>Question 2</title>
         <author></author>
         <link>https://padlet.com/alexisbarlow/GSCM5/wish/2388134838</link>
         <description><![CDATA[<div>Transactional vs Relationship Marketing<br><br><strong>&nbsp; </strong><strong><em>TRANSACTIONAL</em></strong><strong><br></strong><br><strong>DIRECTIVE</strong>: &nbsp; Acquiring new customers &amp; increases the volume of sale transactions<br><strong>RELATIONSHIP:</strong> Short-term relationship<br><strong>CUSTOMER CONTACT</strong>: Minimal <br><strong>TYPE OF MARKET</strong>: Mass marketing &amp; promotion<br><strong>TYPE OF PROMOTIONAL STRATEGY</strong>: Discounts, coupons and BOGO<br><br><strong><em><br>RELATIONSHIP MARKETING<br><br></em></strong><strong>DIRECTIVE</strong>: Improve customer retention &amp; build customer loyalty<br><strong>RELATIONSHIP: Long-term<br>CUSTOMER CONTACT</strong>: Frequent<br><strong>TYPE OF MARKET</strong>: Personalized marketing<br><strong>TYPE OF PROMOTIONAL STRATEGY</strong>:&nbsp; Loyalty Programmes and Rewards</div>]]></description>
         <enclosure url="" />
         <pubDate>2022-11-17 11:45:08 UTC</pubDate>
         <guid>https://padlet.com/alexisbarlow/GSCM5/wish/2388134838</guid>
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      <item>
         <title>Q 3</title>
         <author></author>
         <link>https://padlet.com/alexisbarlow/GSCM5/wish/2388148804</link>
         <description><![CDATA[<div>1. Communicate frequently with your suppliers<br>2. Think of suppliers as team players<br>3. Bring up issues quickly<br>4. Do a lot of business with them<br>5. Timely payments are crucial<br>6. Detailed and Fair supplier agreement<br>7. Get the right tech for job<br>8. Get the right people and process in place</div>]]></description>
         <enclosure url="" />
         <pubDate>2022-11-17 11:57:54 UTC</pubDate>
         <guid>https://padlet.com/alexisbarlow/GSCM5/wish/2388148804</guid>
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