https://padlet.com/ryanpaterson305/ogc0w37uyocu LO1: Understand the structure and ownership of the media sector en-us 2018-12-05 14:21:41 UTC 2025-11-02 00:34:12 UTC hello@padlet.com https://padlet-assets.s3.amazonaws.com/icons/Lovecoffee.png ryanpaterson305 https://padlet.com/ryanpaterson305/ogc0w37uyocu/wish/311365757 TV

Television is a way of broadcasting moving image to a persons home. This could be pre recorded or live footage. TV is currently the biggest form of entertainment. The UK'S biggest provider of entertainment through television is the BBC . Other companies such as ITV are very big parts in the TV industry. 

Film

A film consists of moving pictures that have been recorded so that they can be shown at the cinema or on television. A film tells a story, or shows a real situation. Films are widely popular as they are totally immersive therefore giving you the feeling that you are in fact part of the movie. One of the most well known set of films is Star Wars. Which due to its success has made profits exceeding $4 Billion.

Radio

 Radio is a way for broadcasters to present information such as news, music and more. Radio was the first form of broadcasting in the UK by letting people listen to information and music within the comfort of there own home. The BBC and Heart Radio are the main radio stations within the UK.

Advertising

Advertising is the action of calling public attention to something, especially by paid announcements. To ultimately sell the product. Of course, the most popular media are television, radio, the Internet and print, such as newspaper, magazines, etc. Television is popular because of its large reach, but it is also costly. The 2012 Super Bowl was watched by 111 million people and a 30sec spot advert was selling for around $3.5 million.

Press

The Press are people who work for different forms of media to gather information. For example News corp will have members of the preemptively gather information for articles.

Interactive Media

Interactive Media is usually media found online. Such as on social networking platforms including Snapchat, Instagram and Facebook. These could be anything from adds that take you to a web page all the way through too funny videos on Facebook.]]> 2018-12-05 14:24:02 UTC https://padlet.com/ryanpaterson305/ogc0w37uyocu/wish/311365757 ryanpaterson305 https://padlet.com/ryanpaterson305/ogc0w37uyocu/wish/311366015 Public broadcasting includes television, radio and other electronic media outlets whose primary mission is public service. Funding usually comes from the government, especially through annual fees charged to the public.

An example of a PSB ( Public Service Media ) is the BBC. The BBC was established on the 18 October 1922. The BBC does not sell advertising time. Instead the public have to pay a TV licence fee. 25,836,495 TV licences are currently active within the UK. A TV licence currently costs £150.50. Subsequently the BBC are roughly making £3,888,392,497.50.

One of the BBC's biggest shows is Strictly Come Dancing averaging 8.1 million viewers. Although when voting for contestants on this show you pay a small fee. This is once again a way for the BBC to make money without the use of advertisements.]]> 2018-12-05 14:24:26 UTC https://padlet.com/ryanpaterson305/ogc0w37uyocu/wish/311366015 ryanpaterson305 https://padlet.com/ryanpaterson305/ogc0w37uyocu/wish/311366209 The BBC does not sell advertising time. Instead the public have to pay a TV licence fee. 25,836,495 TV licences are currently active within the UK. A TV licence currently costs £150.50. Subsequently the BBC are roughly making £3,888,392,497.50.

However the ITV mainly source there income through advertisements. These can take many forms from a standard spot advert to product placement. The reason advertisements are worth so much money to companies is because they are seen by such a large amount of people. They can also target the correct demographic by placing adverts in breaks of tv shows relating to that audience. Therefore increasing the likelihood of the consumer being interested in the product. Subsequently advertising spaces can be very expensive.

A 30-second ad during ITV's breakfast schedule between Good Morning Britain costs £3,000 on average. Daytime slots however are slightly more expensive at around £4,500. However the same advert at a peak time could set you back between £10,000 and £30,000.

There is also a possibility of product placement. This is where a brand pay the tv company money to have there product placed somewhere in direct view. Recently Coronation street have come to a deal with Costa Coffee and CO-OP for product placement. The first product placement on ITV was Nescafe Dolce Gusto machine placed in the kitchen area of the set. This costed £100,000 for a one year contract.]]> 2018-12-05 14:24:44 UTC https://padlet.com/ryanpaterson305/ogc0w37uyocu/wish/311366209 ryanpaterson305 https://padlet.com/ryanpaterson305/ogc0w37uyocu/wish/311366457 The BBC currently has many competitors. This is mainly due to the rise of ' Streaming ' services. This can be down to 2 factors. Price and Content.

A TV license is currently £150.50 and gives you access to all BBC programs as well as BBC IPlayer. Where as Netflix is £72 a year on the basic contract, with access to the service anywhere with an internet connection. Which gives you access to 5,580 Movies / Tv Shows with more being added every day. Due to this always being available with such a wide range of genres its a popular choice for people.

There is also the argument that certain BBC Shows are actually on Netflix. One of the biggest BBC documentaries of all time is Blue Planet. Which unsurprisingly is available on Netflix. 

As Netflix is less than half the price of a TV licence it's a very strong competitor to the BBC.

However Netflix has slowly been increasing its prices so eventually we could be seeing Netflix being more expensive than a TV licence.  ]]> 2018-12-05 14:25:08 UTC https://padlet.com/ryanpaterson305/ogc0w37uyocu/wish/311366457 ryanpaterson305 https://padlet.com/ryanpaterson305/ogc0w37uyocu/wish/311366606 When a company is owned by one person it makes the company Is privately owned. Where as a Public Limited company the shares are open to everyone that can afford to buy them.

For a Media company to become a Conglomerate it must be an Umbrella as such to smaller company's. 

News Corp is an example of a media Conglomerate as it owns other smaller company's as well as its self. Its stocks are also directly available for purchase for everyone. news corp owns companies like Sky and The times. The owner of News Corp, Rupert Murdoch also owns 21st Century Fox which is another example of a media Conglomerate. Since it owns Fox News. ]]> 2018-12-05 14:25:23 UTC https://padlet.com/ryanpaterson305/ogc0w37uyocu/wish/311366606 ryanpaterson305 https://padlet.com/ryanpaterson305/ogc0w37uyocu/wish/311367034 Sometimes an individual person might own all of a company or the owner might sell of shares  to other people which means they only end up owning a percentage e.g. 50%

Rupert Murdoch currently owns 39% of news corp and 39.1% of 21st century fox. Therefore meaning that Murdoch owns less then half of each company.]]> 2018-12-05 14:25:54 UTC https://padlet.com/ryanpaterson305/ogc0w37uyocu/wish/311367034 ryanpaterson305 https://padlet.com/ryanpaterson305/ogc0w37uyocu/wish/311367205 Merges and Takeovers are when a larger company takes over another company. The reason for them doing this is for one main reason. Money. The less competitors there are the more money that can be made by the one individual company. However a reason to merge company's Could be because the smaller company has something beneficial to the larger company. Therefore the larger company wants to " take a grip of that " to maximise there profit margins.]]> 2018-12-05 14:26:10 UTC https://padlet.com/ryanpaterson305/ogc0w37uyocu/wish/311367205