https://padlet.com/huntermac209/o4vfvjsyxp0il1p1 en-us 2023-03-01 15:20:43 UTC 2023-03-02 15:23:36 UTC hello@padlet.com huntermac209 https://padlet.com/huntermac209/o4vfvjsyxp0il1p1/wish/2501173344 Factor: Entrepreneurship 

In 1996, Carley Roney and David Liu founded The Knot, a website with an irreverent attitude about "the big day." The Knot weathered the dot.com bust, a stock market meltdown, and eventually grew into the lifestyle brand XO Group, valued at $500 million. ]]> 2023-03-02 14:18:36 UTC https://padlet.com/huntermac209/o4vfvjsyxp0il1p1/wish/2501173344 huntermac209 https://padlet.com/huntermac209/o4vfvjsyxp0il1p1/wish/2501245948 1996 when Carley and David pitched their business idea to AOL they gave them 1.6 million and it was AOLs biggest sponsor at the time. They used the money to buy computers at 7,000 each and had to get software licenses ]]> 2023-03-02 15:02:53 UTC https://padlet.com/huntermac209/o4vfvjsyxp0il1p1/wish/2501245948 huntermac209 https://padlet.com/huntermac209/o4vfvjsyxp0il1p1/wish/2501253565 Carley and Roney rented office space in New York to develop a team and set up their website. ]]> 2023-03-02 15:07:25 UTC https://padlet.com/huntermac209/o4vfvjsyxp0il1p1/wish/2501253565 huntermac209 https://padlet.com/huntermac209/o4vfvjsyxp0il1p1/wish/2501263088 Some of the first people they hired was a sales person because they needed advertisers. Their first advertiser wanted to advertise used wedding dresses. ]]> 2023-03-02 15:12:45 UTC https://padlet.com/huntermac209/o4vfvjsyxp0il1p1/wish/2501263088 huntermac209 https://padlet.com/huntermac209/o4vfvjsyxp0il1p1/wish/2501269078 They used up their 1.6 million supper quick and got saved by a booking and set up a bidding war for the knot and they got 350,000 which saved them for years and they put that money back into the company ]]> 2023-03-02 15:16:26 UTC https://padlet.com/huntermac209/o4vfvjsyxp0il1p1/wish/2501269078 huntermac209 https://padlet.com/huntermac209/o4vfvjsyxp0il1p1/wish/2501273317 In 1997 in July they launched and online gift industry and no one use these yet. They had their bride member count rise a lot at this point and word of mouth was the main way they were noticed. ]]> 2023-03-02 15:19:04 UTC https://padlet.com/huntermac209/o4vfvjsyxp0il1p1/wish/2501273317 huntermac209 https://padlet.com/huntermac209/o4vfvjsyxp0il1p1/wish/2501278797 When they took the company to investors it was hard for them to raise money. Venture capitalist in the west coast thought their company was cool and they raise 3 million and had 150,000 people sign up for their website. ]]> 2023-03-02 15:22:38 UTC https://padlet.com/huntermac209/o4vfvjsyxp0il1p1/wish/2501278797