Chris Ruder discovered the old game of spike ball and saw potential in reviving the game. He invested his own money to buy the rights and start the company, showing entrepreneurship and initial capital.

Chris hired designers and manufacturers to create a modern version of the Spikeball set. This involved labor hiring skilled workers and capital funding the production.

The new Spike ball sets were launched, and Chris used his entrepreneurial skills to market the product. He leveraged social media and base marketing efforts, involving labor to manage these campaigns.

As demand grew, Chris had to increase production. This required finding more manufacturing land and investing more money to bring up production.

Chris started building a team to help run the company, hiring employees for various roles such as marketing, sales, and operations. This is the labor factor of production.

To further expand, Chris secured additional funding from investors. This capital was used to grow the business, improve the product, and increase marketing efforts.

Chris appeared on Shark Tank, showcasing his entrepreneurial skills. Although he didn't get a deal, the exposure led to a significant increase in sales, providing more capital to reinvest in the company.