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      <title>Age-less Beauty  by </title>
      <link>https://padlet.com/fdagnese/nv8ihhw51xj1</link>
      <description>Snail Mucin Infused Skincare Products</description>
      <language>en-us</language>
      <pubDate>2019-03-16 04:48:47 UTC</pubDate>
      <lastBuildDate>2024-11-21 07:29:06 UTC</lastBuildDate>
      <webMaster>hello@padlet.com</webMaster>
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         <title>Media Pre</title>
         <author>fdagnese</author>
         <link>https://padlet.com/fdagnese/nv8ihhw51xj1/wish/344528982</link>
         <description><![CDATA[]]></description>
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         <pubDate>2019-03-24 07:40:19 UTC</pubDate>
         <guid>https://padlet.com/fdagnese/nv8ihhw51xj1/wish/344528982</guid>
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         <title>Paid Media: Newspaper</title>
         <author>fdagnese</author>
         <link>https://padlet.com/fdagnese/nv8ihhw51xj1/wish/346861654</link>
         <description><![CDATA[<div>Free Williamsburg is a local newspaper that is distributed in many of the trendy neighborhoods in Brooklyn, NY where the first retail shop would open. It would reach the target market really well. They have a relatively cheap ad price, so it would be easy to pay for ads occasionally to be featured in the paper.  </div>]]></description>
         <enclosure url="http://freewilliamsburg.com/advertise" />
         <pubDate>2019-03-31 07:56:05 UTC</pubDate>
         <guid>https://padlet.com/fdagnese/nv8ihhw51xj1/wish/346861654</guid>
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         <title>Paid Media: Digital and Mobile Advertising via Time Out NY</title>
         <author>fdagnese</author>
         <link>https://padlet.com/fdagnese/nv8ihhw51xj1/wish/346861714</link>
         <description><![CDATA[<div>Though I couldn't find the prices listed on the site, having ads on Time Out would be a long term objective based on their far reach.</div>]]></description>
         <enclosure url="http://www.timeout-clientcenter.com/digital-products" />
         <pubDate>2019-03-31 07:57:42 UTC</pubDate>
         <guid>https://padlet.com/fdagnese/nv8ihhw51xj1/wish/346861714</guid>
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         <title>Paid Media: Out-of-Home</title>
         <author>fdagnese</author>
         <link>https://padlet.com/fdagnese/nv8ihhw51xj1/wish/346861875</link>
         <description><![CDATA[<div>New Yorkers, particularly in the more urban boroughs rely heavily on the public transportation system. While there are downsides to this type of media, bus stop and subway advertisements are not wasted here in this location and for this demographic.</div>]]></description>
         <enclosure url="https://www.bluelinemedia.com/bus-advertising" />
         <pubDate>2019-03-31 07:59:27 UTC</pubDate>
         <guid>https://padlet.com/fdagnese/nv8ihhw51xj1/wish/346861875</guid>
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         <title>Ageless Beauty: Paid Media </title>
         <author>fdagnese</author>
         <link>https://padlet.com/fdagnese/nv8ihhw51xj1/wish/346861946</link>
         <description><![CDATA[]]></description>
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         <pubDate>2019-03-31 08:00:58 UTC</pubDate>
         <guid>https://padlet.com/fdagnese/nv8ihhw51xj1/wish/346861946</guid>
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         <title>Paid Media: Magazine</title>
         <author>fdagnese</author>
         <link>https://padlet.com/fdagnese/nv8ihhw51xj1/wish/349228710</link>
         <description><![CDATA[<div>Though the website does not provide the actual rate sheets, I imagine that advertising with Brooklyn Magazine would be quite expensive. I would use this type of advertising and maybe set it as a long term goal. It wouldn't be cost effective at the start of the cosmetics store expansion. </div>]]></description>
         <enclosure url="http://www.bkmag.com/" />
         <pubDate>2019-04-07 09:31:32 UTC</pubDate>
         <guid>https://padlet.com/fdagnese/nv8ihhw51xj1/wish/349228710</guid>
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         <title>Paid Media Part II </title>
         <author>fdagnese</author>
         <link>https://padlet.com/fdagnese/nv8ihhw51xj1/wish/349229203</link>
         <description><![CDATA[]]></description>
         <enclosure url="https://padlet-uploads.storage.googleapis.com/363547073/9afa3e179ee6b47c18f0fc79c462ad31/Ageless_Beauty_Paid_Media_Pt_2.pdf" />
         <pubDate>2019-04-07 09:38:47 UTC</pubDate>
         <guid>https://padlet.com/fdagnese/nv8ihhw51xj1/wish/349229203</guid>
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      <item>
         <title>Building an E-commerce Website</title>
         <author>fdagnese</author>
         <link>https://padlet.com/fdagnese/nv8ihhw51xj1/wish/351435700</link>
         <description><![CDATA[<div>After some research, I found that Shopify is rated as one of the best e-commerce website platforms for the price, so Age-less Beauty would set this up to give information about products and allow online shopping. </div>]]></description>
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         <pubDate>2019-04-14 05:35:55 UTC</pubDate>
         <guid>https://padlet.com/fdagnese/nv8ihhw51xj1/wish/351435700</guid>
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         <title>Owned Media</title>
         <author>fdagnese</author>
         <link>https://padlet.com/fdagnese/nv8ihhw51xj1/wish/351437368</link>
         <description><![CDATA[]]></description>
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         <pubDate>2019-04-14 06:12:41 UTC</pubDate>
         <guid>https://padlet.com/fdagnese/nv8ihhw51xj1/wish/351437368</guid>
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      <item>
         <title>Earned Media</title>
         <author>fdagnese</author>
         <link>https://padlet.com/fdagnese/nv8ihhw51xj1/wish/352906166</link>
         <description><![CDATA[]]></description>
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         <pubDate>2019-04-21 08:07:12 UTC</pubDate>
         <guid>https://padlet.com/fdagnese/nv8ihhw51xj1/wish/352906166</guid>
      </item>
      <item>
         <title>Some Tips on Organic Search Engine Optimization</title>
         <author>fdagnese</author>
         <link>https://padlet.com/fdagnese/nv8ihhw51xj1/wish/352906180</link>
         <description><![CDATA[<div>I didn't feel that the textbook gave much information on how to go about getting organic searches to work for a company. I liked how simply these steps were explained and would use them for the company. <br><br></div>]]></description>
         <enclosure url="https://www.lyfemarketing.com/blog/organic-search-engine-optimization/" />
         <pubDate>2019-04-21 08:07:39 UTC</pubDate>
         <guid>https://padlet.com/fdagnese/nv8ihhw51xj1/wish/352906180</guid>
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      <item>
         <title>Using Tasty &lt; 1 minute Videos as Marketing Inspiration</title>
         <author>fdagnese</author>
         <link>https://padlet.com/fdagnese/nv8ihhw51xj1/wish/352906261</link>
         <description><![CDATA[<div>Tasty blew up on Facebook a few years ago with its beautifully edited short video tutorials. I think this would be a great venue to show beauty products, tutorials, etc. as advertising on Facebook or Instagram</div>]]></description>
         <enclosure url="https://tasty.co/" />
         <pubDate>2019-04-21 08:09:36 UTC</pubDate>
         <guid>https://padlet.com/fdagnese/nv8ihhw51xj1/wish/352906261</guid>
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      <item>
         <title>Using Yelp to Add an Element of Word-of-Mouth Marketing</title>
         <author>fdagnese</author>
         <link>https://padlet.com/fdagnese/nv8ihhw51xj1/wish/352906356</link>
         <description><![CDATA[<div>Word-of-mouth marketing works for the reason that it feels authentic and consumers trust other consumers recommendations. I considered using brand influencers on social media, but that sometimes comes across as inauthentic. </div>]]></description>
         <enclosure url="https://www.yelp.com/" />
         <pubDate>2019-04-21 08:11:47 UTC</pubDate>
         <guid>https://padlet.com/fdagnese/nv8ihhw51xj1/wish/352906356</guid>
      </item>
      <item>
         <title>Media Plan Part V</title>
         <author>fdagnese</author>
         <link>https://padlet.com/fdagnese/nv8ihhw51xj1/wish/354748282</link>
         <description><![CDATA[<div>Without having a lot of the pricing information, this was not as accurate as I'd like it to be. Many of the companies that I've listed here on this Padlet required applications for information.<br><br></div>]]></description>
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         <pubDate>2019-04-28 08:52:53 UTC</pubDate>
         <guid>https://padlet.com/fdagnese/nv8ihhw51xj1/wish/354748282</guid>
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