https://padlet.com/liam_gangell/nf8x52czowge Made with wonder en-us 2019-06-26 10:52:35 UTC 2023-05-30 19:08:05 UTC hello@padlet.com liam_gangell https://padlet.com/liam_gangell/nf8x52czowge/wish/369258837 I am very excited to start studying digital media! i have a passion for video making and taking photos of my travel and week end adventures whilst I am fishing. 

I have previously done something similar to this assessment whilst i was at school. I believe this assessment is a great way to learn new skills and also perfect others I already have.

I have decided that i would like to promote 4wd to women as they aren't represented in the market.]]> 2019-06-26 10:55:04 UTC https://padlet.com/liam_gangell/nf8x52czowge/wish/369258837 liam_gangell https://padlet.com/liam_gangell/nf8x52czowge/wish/369259925 - Toyota Hilux   - Baseball   - fishing 
- Port Hedland  - S.A.F.E.  - Rovers
- PMG  - ARB   - Swans 
- JBL Speakers - Quit Line 
- Beyond Blue - Are you ok? Day
- Hedland Baseball Assoc
- Smirkey's Sports - FMG 
- The Pier Hotel - LG TV's  
- PlayStation 4  - American bulldogs
- suzuki - Spotify Premium 
- sherrin Footballs - Burley Footballs 
- Apple products - YIC - BHP 
- Modern pirate hair products 
- HP Spectre laptop 
- West Coast Eagles - Perth Heat
- Perth Scorchers 
- Dusty Bulldog jerky co
- TJM Bullbars  - Lightforce HTX 
- Diet Coke - Powerade  - Red Bull 
Franklin - sex  Athena Blue Photography 
- DJI Drones - DJI osmo Pocket 
- Easton Baseball bats 
- PCYC - Great nothern Brewing co


]]> 2019-06-26 11:04:26 UTC https://padlet.com/liam_gangell/nf8x52czowge/wish/369259925 liam_gangell https://padlet.com/liam_gangell/nf8x52czowge/wish/372466252 I have made contact with a lady i follow on Instagram that is part of the target audience i am trying win over with my video. I want to market a 4wd to women as no one does it is always marketed towards men.
http://marketingspread.co.za/2017/05/17/toyota-hilux-parks-itself-in-the-premium-space-with-kipling-inspired-commercial/]]> 2019-07-28 04:04:07 UTC https://padlet.com/liam_gangell/nf8x52czowge/wish/372466252 liam_gangell https://padlet.com/liam_gangell/nf8x52czowge/wish/372466513 toyota hilux ad targeted towards males ]]> 2019-07-28 04:12:50 UTC https://padlet.com/liam_gangell/nf8x52czowge/wish/372466513 liam_gangell https://padlet.com/liam_gangell/nf8x52czowge/wish/372466655 Holden showing that the barina is a "girls" Car.]]> 2019-07-28 04:15:42 UTC https://padlet.com/liam_gangell/nf8x52czowge/wish/372466655 liam_gangell https://padlet.com/liam_gangell/nf8x52czowge/wish/372467956 ladies sneaking out from work to go for a surf in her little mazda. no where to put a surfboard no roof rack installed logstical nightmare.]]> 2019-07-28 04:52:42 UTC https://padlet.com/liam_gangell/nf8x52czowge/wish/372467956 liam_gangell https://padlet.com/liam_gangell/nf8x52czowge/wish/372468029 This week i have been looking at the way companies advertise their cars to their targeted audience. you can see in the Mazda 2 ad that the message they try and get across is that all though the Mazda 2 is small car the lady owner still manages to sneak off and have some fun with one of her girlfriends. From a logistic point of view this does not work as the show the owner of the vehicle going off for a surf. Where is she to put her surf board? also shows that you don't need know man to have fun. 

The Holden Barina ad, gives off the theme that in your barina you can be super woman saving the day by mixing a cake by doing a couple of hot laps. seems to be very sexist as it also give off a vibe that the woman should have made the cake to start with. ]]> 2019-07-28 04:55:30 UTC https://padlet.com/liam_gangell/nf8x52czowge/wish/372468029 liam_gangell https://padlet.com/liam_gangell/nf8x52czowge/wish/372468387 2019-07-28 05:08:01 UTC https://padlet.com/liam_gangell/nf8x52czowge/wish/372468387 liam_gangell https://padlet.com/liam_gangell/nf8x52czowge/wish/372468429 Penny wells the host of top of down under, shows that 4wd just isn't for men and gets the job done!]]> 2019-07-28 05:09:33 UTC https://padlet.com/liam_gangell/nf8x52czowge/wish/372468429 liam_gangell https://padlet.com/liam_gangell/nf8x52czowge/wish/372468474 2019-07-28 05:11:10 UTC https://padlet.com/liam_gangell/nf8x52czowge/wish/372468474 liam_gangell https://padlet.com/liam_gangell/nf8x52czowge/wish/372468661 men doing the hard work in what is consider to be a mans car]]> 2019-07-28 05:18:47 UTC https://padlet.com/liam_gangell/nf8x52czowge/wish/372468661 liam_gangell https://padlet.com/liam_gangell/nf8x52czowge/wish/372468794 At the start of the ad, they have dramatic music with the words popping on to the screen hard and fast to emphasise  the info they want to get accross about the Land Cruisers history. Each bit of text comes into view with the beat of a drum to really drive home the what a big deal the 60th anniversary is.]]> 2019-07-28 05:24:38 UTC https://padlet.com/liam_gangell/nf8x52czowge/wish/372468794 liam_gangell https://padlet.com/liam_gangell/nf8x52czowge/wish/372468912 this week i am looking into the way car ads are made to convey the message they are trying to get across and the all round make up of the ad (camera angles, sound, music). this will help in the way my video is made up to promote a 4wd to women.]]> 2019-07-28 05:31:07 UTC https://padlet.com/liam_gangell/nf8x52czowge/wish/372468912 liam_gangell https://padlet.com/liam_gangell/nf8x52czowge/wish/372469169 2019-07-28 05:41:31 UTC https://padlet.com/liam_gangell/nf8x52czowge/wish/372469169 liam_gangell https://padlet.com/liam_gangell/nf8x52czowge/wish/372469427 https://s3.amazonaws.com/academia.edu.documents/29768654/taasalibrary78.pdf?response-content-disposition=inline%3B%20filename%3DIn_the_pages_of_Ms._sex_role_portrayals.pdf&X-Amz-Algorithm=AWS4-HMAC-SHA256&X-Amz-Credential=AKIAIWOWYYGZ2Y53UL3A%2F20190728%2Fus-east-1%2Fs3%2Faws4_request&X-Amz-Date=20190728T054702Z&X-Amz-Expires=3600&X-Amz-SignedHeaders=host&X-Amz-Signature=809a8f6b745de4a8048c68a8a6d6d8d272af27953cf7ab2851bb194f249951b6]]> 2019-07-28 05:46:18 UTC https://padlet.com/liam_gangell/nf8x52czowge/wish/372469427 liam_gangell https://padlet.com/liam_gangell/nf8x52czowge/wish/372482257 2019-07-28 12:56:11 UTC https://padlet.com/liam_gangell/nf8x52czowge/wish/372482257 liam_gangell https://padlet.com/liam_gangell/nf8x52czowge/wish/372482316 2019-07-28 12:57:22 UTC https://padlet.com/liam_gangell/nf8x52czowge/wish/372482316 liam_gangell https://padlet.com/liam_gangell/nf8x52czowge/wish/372482345 - spoil bank sunset
- degrey 
-Turner river 
- bhp access line
-6 mile road 
26 mile mudflat crossing 

]]> 2019-07-28 12:58:00 UTC https://padlet.com/liam_gangell/nf8x52czowge/wish/372482345 liam_gangell https://padlet.com/liam_gangell/nf8x52czowge/wish/372482437 - chels with dusty walking along the beach with car in the back ground
- chels and carina in the car driving along the beach 
-shot of the car going through the s bend out at degrey river 
- aerial shots with drone and the car driving 
- Dusty and chels going for a drive down the 6 mile road together 
- car dirty and the girls dressed up walking into the esplanade.]]> 2019-07-28 13:00:35 UTC https://padlet.com/liam_gangell/nf8x52czowge/wish/372482437 liam_gangell https://padlet.com/liam_gangell/nf8x52czowge/wish/372482630 2019-07-28 13:08:57 UTC https://padlet.com/liam_gangell/nf8x52czowge/wish/372482630 liam_gangell https://padlet.com/liam_gangell/nf8x52czowge/wish/372482638 4wd is still a male dominated hobby with more females that enjoy it then meats the eye. There isn't many manufacturers of 4wd's that market to women. 

investigating the best ways to get the message across through reading articles like in the pages of MS which was one of the first female catered magazines. They would only allow advertising that portrayed women in the right way.  ]]> 2019-07-28 13:09:35 UTC https://padlet.com/liam_gangell/nf8x52czowge/wish/372482638 liam_gangell https://padlet.com/liam_gangell/nf8x52czowge/wish/372482897 2019-07-28 13:19:34 UTC https://padlet.com/liam_gangell/nf8x52czowge/wish/372482897 liam_gangell https://padlet.com/liam_gangell/nf8x52czowge/wish/372483492 2019-07-28 13:40:59 UTC https://padlet.com/liam_gangell/nf8x52czowge/wish/372483492 liam_gangell https://padlet.com/liam_gangell/nf8x52czowge/wish/372483520 https://books.google.com.au/books?hl=en&lr=&id=ZV-GPw5BYq0C&oi=fnd&pg=PA21&dq=viral+marketing+videos&ots=xrQCvsbJkd&sig=0B3eczkDDW8-C3dX_0Ab0zGawt0#v=onepage&q=viral%20marketing%20videos&f=false]]> 2019-07-28 13:42:17 UTC https://padlet.com/liam_gangell/nf8x52czowge/wish/372483520 liam_gangell https://padlet.com/liam_gangell/nf8x52czowge/wish/372483760 2019-07-28 13:51:24 UTC https://padlet.com/liam_gangell/nf8x52czowge/wish/372483760 liam_gangell https://padlet.com/liam_gangell/nf8x52czowge/wish/373557768 https://www.youtube.com/watch?v=oQCGZaqbcbw ]]> 2019-08-07 11:10:43 UTC https://padlet.com/liam_gangell/nf8x52czowge/wish/373557768 liam_gangell https://padlet.com/liam_gangell/nf8x52czowge/wish/373563821 2019-08-07 12:17:11 UTC https://padlet.com/liam_gangell/nf8x52czowge/wish/373563821 liam_gangell https://padlet.com/liam_gangell/nf8x52czowge/wish/378821036 2019-08-31 01:19:56 UTC https://padlet.com/liam_gangell/nf8x52czowge/wish/378821036