GAMIFICATION IN AUTOMOTIVE INDUSTRY by Manjula Nagarajan https://padlet.com/manjunagarajan902/ncnagnevz40nimi2 What are the Various Revenue models we can think of in the O2O2 consumer journey in the Automotive industry through Gamification ? en-us 2024-03-14 13:17:18 UTC 2024-03-15 10:22:02 UTC hello@padlet.com https://padlet.net/icons/png/1f695.png sdurgadaschoudhari https://padlet.com/manjunagarajan902/ncnagnevz40nimi2/wish/2920355292 Increase in customer engagement and then convert them into real customer


]]> 2024-03-15 10:11:56 UTC https://padlet.com/manjunagarajan902/ncnagnevz40nimi2/wish/2920355292 rajakumaran2008 https://padlet.com/manjunagarajan902/ncnagnevz40nimi2/wish/2920355445 1) Revenue > Add on Games with Ad revenue/ In Vehicle Ad Revenue

2) Revenue> After Sales > Mileage King Rankings > Parts discount

3) Add On Features > Infotainment /Comfort

]]> 2024-03-15 10:12:04 UTC https://padlet.com/manjunagarajan902/ncnagnevz40nimi2/wish/2920355445 niharika_jmishra https://padlet.com/manjunagarajan902/ncnagnevz40nimi2/wish/2920355675 So far going good

]]> 2024-03-15 10:12:18 UTC https://padlet.com/manjunagarajan902/ncnagnevz40nimi2/wish/2920355675 amartyamazumder45 https://padlet.com/manjunagarajan902/ncnagnevz40nimi2/wish/2920355851 Service on the wheels for the customers' vehicles.

]]> 2024-03-15 10:12:31 UTC https://padlet.com/manjunagarajan902/ncnagnevz40nimi2/wish/2920355851 https://padlet.com/manjunagarajan902/ncnagnevz40nimi2/wish/2920355867 Ads


]]> 2024-03-15 10:12:32 UTC https://padlet.com/manjunagarajan902/ncnagnevz40nimi2/wish/2920355867 https://padlet.com/manjunagarajan902/ncnagnevz40nimi2/wish/2920355950 Pre-sales : Customer engagement : Gamified configurators let potential buyers virtually build their dream car, unlocking options and features as they progress.

]]> 2024-03-15 10:12:38 UTC https://padlet.com/manjunagarajan902/ncnagnevz40nimi2/wish/2920355950 https://padlet.com/manjunagarajan902/ncnagnevz40nimi2/wish/2920356327 Loyalty

]]> 2024-03-15 10:13:04 UTC https://padlet.com/manjunagarajan902/ncnagnevz40nimi2/wish/2920356327 premkumarnemam https://padlet.com/manjunagarajan902/ncnagnevz40nimi2/wish/2920356400 Enhanced Sales Processes - Gamification can make the car buying process more engaging and informative

]]> 2024-03-15 10:13:06 UTC https://padlet.com/manjunagarajan902/ncnagnevz40nimi2/wish/2920356400 chaochinmoy https://padlet.com/manjunagarajan902/ncnagnevz40nimi2/wish/2920356497 Increase in Customer engagement


]]> 2024-03-15 10:13:13 UTC https://padlet.com/manjunagarajan902/ncnagnevz40nimi2/wish/2920356497 subasishju https://padlet.com/manjunagarajan902/ncnagnevz40nimi2/wish/2920356555 Subscription

]]> 2024-03-15 10:13:17 UTC https://padlet.com/manjunagarajan902/ncnagnevz40nimi2/wish/2920356555 https://padlet.com/manjunagarajan902/ncnagnevz40nimi2/wish/2920356739 Customization in the Car

Faster delievery


]]> 2024-03-15 10:13:27 UTC https://padlet.com/manjunagarajan902/ncnagnevz40nimi2/wish/2920356739 pranaybhole1997 https://padlet.com/manjunagarajan902/ncnagnevz40nimi2/wish/2920356879 Give early access of AR/VR to new model even before they are launch. OEM can earn by giving this access and more people will be interesting in seeing the features of new model.


]]> 2024-03-15 10:13:36 UTC https://padlet.com/manjunagarajan902/ncnagnevz40nimi2/wish/2920356879 vijaykishore6 https://padlet.com/manjunagarajan902/ncnagnevz40nimi2/wish/2920356891 Loyalty program

AI interaction of vehicle purchase

Media infotainment

]]> 2024-03-15 10:13:37 UTC https://padlet.com/manjunagarajan902/ncnagnevz40nimi2/wish/2920356891 saimaamin181 https://padlet.com/manjunagarajan902/ncnagnevz40nimi2/wish/2920356973 Ads,

Subscription for the services

]]> 2024-03-15 10:13:43 UTC https://padlet.com/manjunagarajan902/ncnagnevz40nimi2/wish/2920356973 yashaswinisw27 https://padlet.com/manjunagarajan902/ncnagnevz40nimi2/wish/2920357187 Hybrid pricing using premium plan purchases

]]> 2024-03-15 10:13:57 UTC https://padlet.com/manjunagarajan902/ncnagnevz40nimi2/wish/2920357187 https://padlet.com/manjunagarajan902/ncnagnevz40nimi2/wish/2920357510 Data collection and targeted advertising:

  1. Personalized recommendations: Use data collected through gamification to provide customers with personalized recommendations for vehicles, services, and financing options.

  2. Targeted advertising: Leverage gamification data to target advertising to specific customer segments based on their interests and preferences.

]]> 2024-03-15 10:14:17 UTC https://padlet.com/manjunagarajan902/ncnagnevz40nimi2/wish/2920357510 https://padlet.com/manjunagarajan902/ncnagnevz40nimi2/wish/2920357514 Customized factory fitted accessories


]]> 2024-03-15 10:14:17 UTC https://padlet.com/manjunagarajan902/ncnagnevz40nimi2/wish/2920357514 https://padlet.com/manjunagarajan902/ncnagnevz40nimi2/wish/2920357794 Digital marketing

]]> 2024-03-15 10:14:33 UTC https://padlet.com/manjunagarajan902/ncnagnevz40nimi2/wish/2920357794 https://padlet.com/manjunagarajan902/ncnagnevz40nimi2/wish/2920357842 subscription services, partnerships with dealerships

]]> 2024-03-15 10:14:37 UTC https://padlet.com/manjunagarajan902/ncnagnevz40nimi2/wish/2920357842 https://padlet.com/manjunagarajan902/ncnagnevz40nimi2/wish/2920358535 In-app purchases: Games within a car's infotainment system

]]> 2024-03-15 10:15:20 UTC https://padlet.com/manjunagarajan902/ncnagnevz40nimi2/wish/2920358535 nishachakraborty https://padlet.com/manjunagarajan902/ncnagnevz40nimi2/wish/2920358710 ad revenues


]]> 2024-03-15 10:15:31 UTC https://padlet.com/manjunagarajan902/ncnagnevz40nimi2/wish/2920358710 https://padlet.com/manjunagarajan902/ncnagnevz40nimi2/wish/2920358870 Subscription services - Access to premium features

]]> 2024-03-15 10:15:43 UTC https://padlet.com/manjunagarajan902/ncnagnevz40nimi2/wish/2920358870 https://padlet.com/manjunagarajan902/ncnagnevz40nimi2/wish/2920358880 BMW partnership with N-Dream for playing games in car thro' BMW's in car entertainment suite

]]> 2024-03-15 10:15:44 UTC https://padlet.com/manjunagarajan902/ncnagnevz40nimi2/wish/2920358880 https://padlet.com/manjunagarajan902/ncnagnevz40nimi2/wish/2920359071 Subscription based in-car infotainment

]]> 2024-03-15 10:15:57 UTC https://padlet.com/manjunagarajan902/ncnagnevz40nimi2/wish/2920359071 https://padlet.com/manjunagarajan902/ncnagnevz40nimi2/wish/2920359211 Spare parts revenue models

Subscription models

]]> 2024-03-15 10:16:06 UTC https://padlet.com/manjunagarajan902/ncnagnevz40nimi2/wish/2920359211 pullarao4sap https://padlet.com/manjunagarajan902/ncnagnevz40nimi2/wish/2920359476 adding more interesting features

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]]> 2024-03-15 10:16:37 UTC https://padlet.com/manjunagarajan902/ncnagnevz40nimi2/wish/2920359643 nalinkumarr https://padlet.com/manjunagarajan902/ncnagnevz40nimi2/wish/2920359841 Paid games in car passenger seat.


]]> 2024-03-15 10:16:47 UTC https://padlet.com/manjunagarajan902/ncnagnevz40nimi2/wish/2920359841 hgajanangadge https://padlet.com/manjunagarajan902/ncnagnevz40nimi2/wish/2920359990 Energy generation and storage


]]> 2024-03-15 10:16:58 UTC https://padlet.com/manjunagarajan902/ncnagnevz40nimi2/wish/2920359990 https://padlet.com/manjunagarajan902/ncnagnevz40nimi2/wish/2920360162 Improve in after sales and services

]]> 2024-03-15 10:17:09 UTC https://padlet.com/manjunagarajan902/ncnagnevz40nimi2/wish/2920360162 pallabpatra1994 https://padlet.com/manjunagarajan902/ncnagnevz40nimi2/wish/2920360745 interesting features and ads

]]> 2024-03-15 10:17:43 UTC https://padlet.com/manjunagarajan902/ncnagnevz40nimi2/wish/2920360745 shubh03aug https://padlet.com/manjunagarajan902/ncnagnevz40nimi2/wish/2920360975 More discounts and bonuses


]]> 2024-03-15 10:17:57 UTC https://padlet.com/manjunagarajan902/ncnagnevz40nimi2/wish/2920360975 https://padlet.com/manjunagarajan902/ncnagnevz40nimi2/wish/2920361518 Data monetization (with user consent) - Aggregated and anonymized driver behavior data: By collecting and anonymizing data on driving habits (example - efficiency, safety scores),

]]> 2024-03-15 10:18:28 UTC https://padlet.com/manjunagarajan902/ncnagnevz40nimi2/wish/2920361518 https://padlet.com/manjunagarajan902/ncnagnevz40nimi2/wish/2920363001 Ads; services

]]> 2024-03-15 10:19:52 UTC https://padlet.com/manjunagarajan902/ncnagnevz40nimi2/wish/2920363001 raunaksingh2317 https://padlet.com/manjunagarajan902/ncnagnevz40nimi2/wish/2920363584 Giving users an in-car vr experience for personalized customization. Which will compel them to buy out those features in real life.


]]> 2024-03-15 10:20:17 UTC https://padlet.com/manjunagarajan902/ncnagnevz40nimi2/wish/2920363584 rajessin https://padlet.com/manjunagarajan902/ncnagnevz40nimi2/wish/2920364302 BMW partners with n-Dream for playing games inside car

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