Product category and layers by Bram Hendrawan https://padlet.com/bram_hendrawan/nbaz62vsk8x2 Categorise the product and analyse its layers en-us 2016-10-03 14:02:01 UTC 2016-10-13 12:36:55 UTC hello@padlet.com https://padlet.com/bram_hendrawan/nbaz62vsk8x2 https://padlet.com/bram_hendrawan/nbaz62vsk8x2/wish/127882001 2016-10-03 14:07:10 UTC https://padlet.com/bram_hendrawan/nbaz62vsk8x2/wish/127882001 Doublemint is a convenience good, core product is a good/fresh breath. There is no augmented product and the actual product is chewing gum.  naomivanhethof https://padlet.com/bram_hendrawan/nbaz62vsk8x2/wish/127882130 2016-10-03 14:07:30 UTC https://padlet.com/bram_hendrawan/nbaz62vsk8x2/wish/127882130 Adidas Shoes robynkariuki https://padlet.com/bram_hendrawan/nbaz62vsk8x2/wish/127882603 ·      Shopping product
·      Durable
·      Comfort
·      Prestigious
·      Cover our feet
·      Protect our feet
·      This isn’t really an augmented product, because it doesn’t have any supporting features.
]]> 2016-10-03 14:08:37 UTC https://padlet.com/bram_hendrawan/nbaz62vsk8x2/wish/127882603 https://padlet.com/bram_hendrawan/nbaz62vsk8x2/wish/127882643 The iPhone 7 is a shopping / specialty product.
Core product: To contact people, surf on the internet and to play games.
Actual product: Smartphone from Apple. 
Augmented product: contract, insurance and warranty. 
]]> 2016-10-03 14:08:42 UTC https://padlet.com/bram_hendrawan/nbaz62vsk8x2/wish/127882643 ING CREDITCARD Zalmaiii https://padlet.com/bram_hendrawan/nbaz62vsk8x2/wish/127884073
 - It is a 
 UNSOUGHTproduct
 - CORE product: The bank
 -Actual product: The CREDITcard
 - Augmented product: Customer services
 

]]> 2016-10-03 14:12:22 UTC https://padlet.com/bram_hendrawan/nbaz62vsk8x2/wish/127884073 Group 2: HOUSE https://padlet.com/bram_hendrawan/nbaz62vsk8x2/wish/127885369 type: speacialty product

core: accomodation,rental service

actual:customizable,bricks made,agencies brand,...

augmented:Insurance,furniture,good location,taxation]]> 2016-10-03 14:15:39 UTC https://padlet.com/bram_hendrawan/nbaz62vsk8x2/wish/127885369 Co-branding robynkariuki https://padlet.com/bram_hendrawan/nbaz62vsk8x2/wish/130405056 Cobranding is a marketing partnership between at least two different brands of goods or services. 

Example: Milka Chocolate and Oreo cookies combined to create Milka Oreo chocolate bars.
Nike + Apple. Nike developed shoes with slots especially for the pods so nike enthusiasts would also purchase apple products.]]> 2016-10-13 12:34:50 UTC https://padlet.com/bram_hendrawan/nbaz62vsk8x2/wish/130405056