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      <title>Non-Literary Texts by Moushumi Das</title>
      <link>https://padlet.com/moushumidas1/n9swpfiinh9kbs8b</link>
      <description>This one caters to one of the &#39;text-types&#39; we need to cover (advertisements) and as a common string between these and to help the learners organize their Learner Portfolios, I have used a few values and beliefs: &#39;femininity&#39;, &#39;feminism&#39; and &#39;gender stereotyping&#39; as a Global Issue. These can therefore be used for Paper 1 analysis, as &#39;interruptions&#39; to the literary texts (all the literary texts have this GI in some way or another), as entries into the Learner Portfolio for exploration of the GI and simultaneously preparation of the IO, or for the HLE (if using non-literary works, these are all from a body of work). The AOE through the texts is Time and Space: How do readers approach texts from different times and different cultures other than their own, how can the meaning of a text change over time, how do conventions of different types of texts develop over time and how can language represent social differences and identities. A comparison between texts from different times will help students gain a better insight into the AOE in concern, also touching upon intertextuality in the process. These can be used for HL and SL students alike. </description>
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      <pubDate>2021-08-28 01:52:57 UTC</pubDate>
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         <title>Ivory Bath Advertisement (1942)</title>
         <author>moushumidas1</author>
         <link>https://padlet.com/moushumidas1/n9swpfiinh9kbs8b/wish/1701636169</link>
         <description><![CDATA[<div><strong>Global Issues: </strong>Feminism, Gender stereotyping<br><strong>Terminology: </strong>banner, marketing, product placement, copy, tagline, signature, logo, slogan, target audience, advertisement techniques, problem and benefit, bandwagon effect, testimonial, association<br><strong>Assessments:</strong> Paper 1, IO, Learner Portfolio<br><strong>TOK: </strong>How do you know a product is worth buying? How do you know if advertisers are telling the truth? <br><strong>AOE: </strong>How do readers approach texts from different times and different cultures other than their own? How can the meaning of a text and its impact change over time? How do conventions of different types of texts develop over time?<br><strong>Concepts:</strong> Representation, Transformation (change in understanding), Identity (questioning own identity), culture (insights), communication (ideas - presentation and reception)<br><strong>Approaches to Learning: </strong>Self-management (learner portfolio), research skills (secondary source findings, etc.)<br><strong>Approaches to Teaching: </strong>Teaching based in local and global contexts (comparisons with the same brand advertisements today, reasons for change, etc.), teaching focused on effective teamwork and collaboration (group work and presentations on GIs), Teaching informed by assessment (paper 1, IO)</div>]]></description>
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         <pubDate>2021-08-28 02:04:39 UTC</pubDate>
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         <title>Heinz Tomato Ketchup Advertisement (1930&#39;s)</title>
         <author>moushumidas1</author>
         <link>https://padlet.com/moushumidas1/n9swpfiinh9kbs8b/wish/1701636528</link>
         <description><![CDATA[<div><strong>Global Issues: </strong>Feminism, Gender stereotyping<br><strong>Terminology: </strong>banner, marketing, product placement, copy, tagline, signature, logo, slogan, target audience, advertisement techniques, problem and benefit, bandwagon effect, testimonial, association<br><strong>Assessments:</strong> Paper 1, IO, Learner Portfolio<br><strong>TOK: </strong>How do you know a product is worth buying? How do you know if advertisers are telling the truth? <br><strong>AOE: </strong>How do readers approach texts from different times and different cultures other than their own? How can the meaning of a text and its impact change over time? How do conventions of different types of texts develop over time?<br><strong>Concepts:</strong> Representation, Transformation (change in understanding), Identity (questioning own identity), culture (insights), communication (ideas - presentation and reception)<br><strong>Approaches to Learning: </strong>Self-management (learner portfolio), research skills (secondary source findings, etc.)<br><strong>Approaches to Teaching: </strong>Teaching based in local and global contexts (comparisons with the same brand advertisements today, reasons for change, etc.), teaching focused on effective teamwork and collaboration (group work and presentations on GIs), Teaching informed by assessment (paper 1, IO)</div>]]></description>
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         <pubDate>2021-08-28 02:05:19 UTC</pubDate>
         <guid>https://padlet.com/moushumidas1/n9swpfiinh9kbs8b/wish/1701636528</guid>
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         <title>Ford Mustang Advertisement (1943)</title>
         <author>moushumidas1</author>
         <link>https://padlet.com/moushumidas1/n9swpfiinh9kbs8b/wish/1701650005</link>
         <description><![CDATA[<div><strong>Global Issues: </strong>Gender stereotyping, hypermasculinity, masculinity. <br><strong>Terminology: </strong>banner, marketing, product placement, copy, tagline, signature, logo, slogan, target audience, advertisement techniques, problem and benefit, bandwagon effect, testimonial, association<br><strong>Assessments:</strong> Paper 1, IO, Learner Portfolio<br><strong>TOK: </strong>How do you know a product is worth buying? How do you know if advertisers are telling the truth? <br><strong>AOE: </strong>How do readers approach texts from different times and different cultures other than their own? How can the meaning of a text and its impact change over time? How do conventions of different types of texts develop over time?<br><strong>Concepts:</strong> Representation, Transformation (change in understanding), Identity (questioning own identity), culture (insights), communication (ideas - presentation and reception)<br><strong>Approaches to Learning: </strong>Self-management (learner portfolio), research skills (secondary source findings, etc.)<br><strong>Approaches to Teaching: </strong>Teaching based in local and global contexts (comparisons with the same brand advertisements today, reasons for change, etc.), teaching focused on effective teamwork and collaboration (group work and presentations on GIs), Teaching informed by assessment (paper 1, IO)</div>]]></description>
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         <pubDate>2021-08-28 02:28:22 UTC</pubDate>
         <guid>https://padlet.com/moushumidas1/n9swpfiinh9kbs8b/wish/1701650005</guid>
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         <title>Nurse Recruitment Advertisement (2002)</title>
         <author>moushumidas1</author>
         <link>https://padlet.com/moushumidas1/n9swpfiinh9kbs8b/wish/1701651793</link>
         <description><![CDATA[<div><strong>Global Issues: </strong>Gender stereotyping (breaking stereotypes), masculinity. <br><strong>Terminology: </strong>banner, marketing, product placement, copy, tagline, signature, logo, slogan, target audience, advertisement techniques, problem and benefit, bandwagon effect, testimonial, association<br><strong>Assessments:</strong> Paper 1, IO, Learner Portfolio<br><strong>TOK: </strong>How do you know a product is worth buying? How do you know if advertisers are telling the truth? <br><strong>AOE: </strong>How do readers approach texts from different times and different cultures other than their own? How can the meaning of a text and its impact change over time? How do conventions of different types of texts develop over time?<br><strong>Concepts:</strong> Representation, Transformation (change in understanding), Identity (questioning own identity), culture (insights), communication (ideas - presentation and reception)<br><strong>Approaches to Learning: </strong>Self-management (learner portfolio), research skills (secondary source findings, etc.)<br><strong>Approaches to Teaching: </strong>Teaching based in local and global contexts (comparisons with the same brand advertisements today, reasons for change, etc.), teaching focused on effective teamwork and collaboration (group work and presentations on GIs), Teaching informed by assessment (paper 1, IO)</div>]]></description>
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         <pubDate>2021-08-28 02:31:21 UTC</pubDate>
         <guid>https://padlet.com/moushumidas1/n9swpfiinh9kbs8b/wish/1701651793</guid>
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         <title>US Army Advertisement Distributed in High Schools for Women&#39;s History Month (2019)</title>
         <author>moushumidas1</author>
         <link>https://padlet.com/moushumidas1/n9swpfiinh9kbs8b/wish/1701722513</link>
         <description><![CDATA[<div><strong>Global Issues: </strong>Feminism, Gender stereotyping (breaking stereotypes)<br><strong>Terminology: </strong>banner, marketing, product placement, copy, tagline, signature, logo, slogan, target audience, advertisement techniques, problem and benefit, bandwagon effect, testimonial, association<br><strong>Assessments:</strong> Paper 1, IO, Learner Portfolio<br><strong>TOK: </strong>How do you know a product is worth buying? How do you know if advertisers are telling the truth? <br><strong>AOE: </strong>How do readers approach texts from different times and different cultures other than their own? How can the meaning of a text and its impact change over time? How do conventions of different types of texts develop over time?<br><strong>Concepts:</strong> Representation, Transformation (change in understanding), Identity (questioning own identity), culture (insights), communication (ideas - presentation and reception)<br><strong>Approaches to Learning: </strong>Self-management (learner portfolio), research skills (secondary source findings, etc.)<br><strong>Approaches to Teaching: </strong>Teaching based in local and global contexts (comparisons with the same brand advertisements today, reasons for change, etc.), teaching focused on effective teamwork and collaboration (group work and presentations on GIs), Teaching informed by assessment (paper 1, IO)</div>]]></description>
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         <pubDate>2021-08-28 04:32:19 UTC</pubDate>
         <guid>https://padlet.com/moushumidas1/n9swpfiinh9kbs8b/wish/1701722513</guid>
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