🌍 (Week 1-2) Where in the World? – UK Products Abroad by Dr Myria Kkali https://padlet.com/myria11/n4yzfehyp4of1zs Welcome to your first Global Marketing activity! 👀 This week’s challenge: Find a UK brand or product being sold abroad. Then post your discovery below! ✏️ Please include: 🔹 Product name and brand 🌍 Country where it’s being sold 🔗 A photo or link (optional but helpful!) 💬 One sentence: Why do you think it’s successful (or not) in that market? 🗨️ Comment on at least one other post: What did you find surprising or interesting? ✅ This will help kickstart your research for the final assignment — and sharpen your global marketing eye! en-us 2025-06-26 10:19:28 UTC 2025-10-17 14:31:53 UTC hello@padlet.com https://padlet.net/icons/8.0/png/1f4a1.png 💡 Example Post: Yorkshire Tea in the USA! myria11 https://padlet.com/myria11/n4yzfehyp4of1zs/wish/3502969193 Why it works: British heritage is appealing and seen as premium by US tea lovers.

]]> 2025-06-26 10:25:44 UTC https://padlet.com/myria11/n4yzfehyp4of1zs/wish/3502969193 https://padlet.com/myria11/n4yzfehyp4of1zs/wish/3626522500 Country: Japan

Link: https://share.google/images/YDWt2IlNR3J6iyUWM

Why its successful: Twinings’ premium heritage and elegant branding fit perfectly with Japan’s appreciation for high quality tea culture.

Comment: i didnt realize that British tea products are so admired in Japan!

]]> 2025-10-10 09:59:47 UTC https://padlet.com/myria11/n4yzfehyp4of1zs/wish/3626522500 Marmite usage in Singapore https://padlet.com/myria11/n4yzfehyp4of1zs/wish/3629732206 Why it is successful: The intense savoury flavour is much appreciated in Asian cuisines.

Marmite is often mixed with porridge and is commonly consumed during childhood in Singapore.

]]> 2025-10-13 13:12:47 UTC https://padlet.com/myria11/n4yzfehyp4of1zs/wish/3629732206 Costa Coffee in India https://padlet.com/myria11/n4yzfehyp4of1zs/wish/3634252489 Why it works: India’s café culture has grown rapidly as people look for modern spaces to relax, work, and meet friends. Costa’s focus on quality coffee and cozy interiors.

]]> 2025-10-15 18:06:19 UTC https://padlet.com/myria11/n4yzfehyp4of1zs/wish/3634252489 Blue Dragon Sauces in the USA. kannakyriakos https://padlet.com/myria11/n4yzfehyp4of1zs/wish/3637763587 Sweet Chili/ Blue Dragon

Country: USA

Why is it successful: Blue Dragon's Sweet Chilli succeeds abroad because of the balance between Authentic Asian flavor and Western-friendly heat. It makes it spicy enough for chilli lovers and not so powerful for other audience. It can work as a dip and marinade, which suits global cooking habits.

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