Drew Barrymore by Millington, Lydia

Drew Barrymore's Early Career

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Drew Barrymore secured her first acting job at just 11 months old in a dog food commercial. Her rise to stardom was due to her part in E.T. the Extra-Terrestrial at the age of seven.

The Barrymore Family

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Since the 1800's the Barrymore family have been amongst the biggest names in the theatre and Hollywood industries. Born into the dynasty of British - American actors, Drew Barrymore's future in the acting industry was inevitable.

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At aged 9 Barrymore spend a lot of time in Studio 54, a famous Hollywood Night club. She gained herself a reputation and referred to herself as the 'party girl'. The Guardian, 2015). This shifted her child innocence image and contributed to her changing star image as the 'child star gone bad'. (O'Conner, 2008)

ET The Extra Terrestrial

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ET was a hit in the box office, making it one of the highest grossing films of the 1980's. This consequently made Drew one of the most well-known child actors during that time. Thus being crucial for Drew Barrymores careers, cementing her identity in Hollywood.

Timeline of rehab

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Drinking problem aged 11
Started taking drugs aged 12
Rehab aged 13
Attempted Suicide aged 14
Emancipation from parents aged 15

Innocence

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‘I’ve been waiting all my life to meet you’

Barrymore's innocence is evident in her wholesome persona, presented in the Carson Tonight Show. The exaggeration reminds the audience of her age, highlighting her innocent star image.

Dog food commercial (1980)

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O’Connor, J. and Mercer, J. (2017) ‘Childhood and celebrity: Mapping the terrain’, in Childhood and Celebrity. 1st edn. United Kingdom: Routledge, pp. 5–16.

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Child stars are favoured amongst directors and audiences due to their powerful image. According to O’Conner and Mercer, they represent beauty, perceived innocence, and future potential (2017).

Meyers, E.A. (2020) Extraordinarily Ordinary: Us Weekly and the Rise of Reality Television Celebrity. 1st edn. United States: Rutgers University Press.

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As stated by Myers (2020) behind the star is a private labour that is carried out to aid the captivating star facade. This is important to validate a star’s rightful fame and present them as an authentic and real person (2020). Thus, making celebrities more favourable and further enhancing a positive star image.

Acknowledgement to rehab as an adult

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'I got drunk and it was such a scary frightening feeling yet such an escape from everything else in the world'

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Barrymore speaks about her drug and alcohol use, and the moment she understood the importance of being clean. This interview marks her road to redemption in the industry and amongst audiences.

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“It really is a recipe for disaster,” she said of becoming famous so young. “But you know what’s exciting? I got my s— over with at, like, 14. Like, midlife crisis, institutionalized, blacklisted, no family, like, got it done, and then got into the cycle of being my own parent, figuring it out.” (The Detox Centre, 2023)

Substance Abuse

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As discussed on the Wogan Show (1990), Barrymore's family have had many issues with substance abuse. Her Grandfather, His daughter and son (Drews Father) all had serious drug and alcohol addictions.

'Child star gone bad'. O'Conner J (2008) The Cultural Significance of the child star. London. Routlegde.

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The 'Child star gone bad' and 'Too much too soon' narratives can be applied to Barrymore. Within the media these stock portrayals were incredibly popular when reporting on child celebrities. (O'Conner, 2008,P14).

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'I would not have changed a thing about growing up in these halls and fields'

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After rehab and during the 1990s Drew star persona shifted to the stereotypical 'Bad Girl'. She starred in Poison Ivy (1992), GunCrazy (1992), No place to Hide (1993) and Bad Girls (1994) (IMBD, 2023). Her characters constructed her star image as a rebellious and bad teenager.

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The rebellious character traits converged to her public persona/ appearances.

1. Childhood/ Early Career

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2. Party Girl Era & Rehab

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3. Rebellious Era (1990)

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5. Film Producer & Entrepreneur

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4. 2000 Success & Comeback

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Flower Films

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Launched by Nancy Juvonen and Drew Barrymore in 1955, Flower Film is an American Production company that produces television shows and films (LinkedIn, 2023).

Celebrity Commodification. Featherstone, M. (2007) Consumer culture and postmodernism Mike Featherstone. 2nd ed. Los Angeles, Calif. ;: SAGE

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Celebrities take part in the promotion of consumer culture, ‘the expansion of capitalist commodity promotion which has increased the vast accumulation of material culture in the form of consumer goods and sites for purchase and consumption’ (Featherstone, 2007,P2).

CoverGirl 2007

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"she emulates the iconic image of CoverGirl with her fresh, natural beauty and energetic yet authentic spirit," (CBN News, 2010)

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Barrymore Wines

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The company was founded in 2010 when Barrymore Wines joined Carmel Road of Jackson Family Wines in Italy. The wines grown local to Barrymore so she can 'be as hands on as possible' (Vogue, 2017). This contributes to her star image as a hardworking and dedicated individual. Her hands on involvement in the process makes it more appealing for her audience to purchase the wine.

Flower Beauty

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Barrymore created the affordable and high quality makeup line in 2013 . The line is targeted at consumers who can't afford products priced at $100 +. (Diversity Woman, 2023). This care for the consumers presents Drew as a thoughtful and caring individual, she wants the best for the customers.

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"We're delighted to be teaming up with Drew Barrymore to debut her new brand on Amazon Fashion," Amazon Fashion Director Kate Dimmock told People. "Drew's impressive career and creative energy is an inspiration, and we're thrilled to be able to offer our customers a collection that embodies her."

Rojek (2001) Celebrity. 1st edn. London: Reaktion Books Ltd.

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Barrymore falls into two categories in Rojeks distinction of celebrity types. She is an ascribed celebrity, her 'status follows from bloodline'. However, she is additionally an achieved celebrity who has many self made accomplishments, separately to her acting career. (Rokej, 2001).

Gies, L. (2011) ‘Stars Behaving Badly: Inequality and transgression in celebrity culture’, Feminist media studies, 11(3), pp. 347–361. Available at: https://doi.org/10.1080/14680777.2010.535319.

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Celebrities have the ability to 'jump through social conventions'. (Dyer, 2004, P14.). They are sensitive to setbacks in their careers, this is one of the factors that contribute to their rise to fame (Gies,L, 2011). Barrymore's career was redeemed as part of the celebrity culture narrative, it makes her who she is today.

Musa, Murshamshul & Udin, Nurzihan & Ariff, Zuhairah & Abd Ghadas, Zuhairah. (2019). Child Performers in the Entertainment Industry: An Analysis from the Employment Regulations Perspective. International Journal of Academic Research in Business and Social Sciences.

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Barrymore was 'robbed of [her] childhood and transformed into a money making and [entertainment] machine' (Murshamshul, Udin, Ghadas, & Mohd Shahril Nizam, 2018).

Morgenroth, T., Ryan, M. K., & Peters, K. (2015). The Motivational Theory of Role Modeling: How Role Models Influence Role Aspirants’ Goals. Review of General Psychology, 19(4), 465-483.

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'Boohoo I needed it'

Barrymore acknowledges and is proud of her past, this makes her an admirable individual or a role model. Role models motivate individuals to perform novel behaviours and inspire them to set ambitious goals, especially for members of stigmatized groups (Morgenroth, Ryan and Peters, 2015). Her active discussions about her childhood adds to a positive and resilient star image.

Charlies Angels

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'I love how real Drew Barrymore looks in her CoverGirl commercials' (Glamour, 2010)

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Barrymore was idolised by fans for her authentic persona. This made her the perfect candidate for the Cover Girl in 2007.

Flashing Dave Letterman

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Barrymore is a guest on Letterman's show. She dances on his table and flashes him, for his birthday. (This was on Live TV).

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Barrymore moved away from her past to become a well-known and prosperous actor. This enhanced her celebrity persona as a resilient, vivacious person.

He's just not that into you

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50 First Dates

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Fever Pitch

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Beautiful By Drew

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Kitchen range designed by Drew. A buyable commodity 'that combines high performance with premium design' (BeautifulTM, 2023)

Tietjen, A. 2021, "Beauty: Drew Barrymore On Leadership And Celebrity Entrepreneurship", Wwd, , pp. 18.

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Drew recognised the shift in celebrity culture; It had moved away from collaborations under licence and towards entrepreneurship. She shifted her star persona from a successful actress to a pioneer in many industries. ‘I don’t want to be [known for] one thing anymore’. (Tietkjen, 2021)

Little Girl Lost

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Barrymore's 1991 autobiography tells the stories of her awry childhood. This book provides excellent insight into the experiences of those who struggle with addiction. The book concluded her identity as a 'bad girl'.

Posing Nude for PlayBoy magazine 1995

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!995 Barrymore posed for PlayBoy nude. Known as a child actor, there was 'added weight' when audiences view the transition from a 'cute child' to an adult (O'Conner, 2017).

Chappell, J and Young,M. (2018). Bad Girls and Transgressive Women in Popular Television, Fiction, and Film. Palgrave Macmillan Cham

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Those who oppose the status quo are more likely to remain relevant in popular culture. The 'bad girl appearance' is not resistance but a way to successfully gain the limelight (Chappell & Young, 2018). In order to make a comeback Barrymores star image was constructed as insubordinate.

Dear Drew Clothing Line

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Amazon exclusive clothing brand.

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Some of her popular films from this era were Charlies Angels (2000), 50 First Dates (2004), Fever Pitch (2005) and He's just not that into you (2009).

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Barrymore's innocence is also highlighted when she wins her first award: best young actress. She takes the stage crying and says ' thank you for this award, I appreciate it very much. This is my first award'. The laughs and awe from the crowd is heard as she says her speech.

Authenticity

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After newfound success in her acting career, Drews image became associated with authenticity. Her star image became stabilised and was reliable.

The Drew Barrymore Show

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Today, Barrymore combines her popular onscreen persona and her knowledge on entrepreneurship and film producing to create a talk show. She speaks openly about her past and invites important people from her life onto the show. This continues to contribute to her authentic and dedicated star image as audience members are able to feel closer to her with the insight into her personal life.

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Barrymore going back to the institution she lived at reaffirms that she is proud of her past. Her honesty about her past problems and her intimate, down-to-earth demeanour are widely recognised and isolated.

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Spielberg was asked to appear on the show because Barrymore values him.

Cunningham, H., 2006. The Invention of Childhood. London: Random House.

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Child actors embody characteristics of specialness, beauty and childhood innocence in their performances. They present the notion of the ideal child and the 'happy garden' of childhood (Cunningham, 2006)