https://padlet.com/18mackintoshcameron/mwh229wjmmc1 Poverty Bad :( en-us 2019-04-26 14:22:55 UTC 2019-04-26 14:59:03 UTC hello@padlet.com https://padlet.net/icons/png/1f4be.png 18mackintoshcameron https://padlet.com/18mackintoshcameron/mwh229wjmmc1/wish/354468037 Active Audience
Prosumer

Donating to The Big Issue Foundation or purchasing products off The Big Issue Shop is participating in the text]]> 2019-04-26 14:27:22 UTC https://padlet.com/18mackintoshcameron/mwh229wjmmc1/wish/354468037 18mackintoshcameron https://padlet.com/18mackintoshcameron/mwh229wjmmc1/wish/354468390 Dominant - Poverty is a huge problem in the UK and helping people help themselves is better than just giving charity.
Negotiated - While poverty is an issue it does not affect the reader directly so empathising is harder.
Oppositional - It's the people's own fault and that's all the reader can see so they don't see it as a worthy cause.]]> 2019-04-26 14:28:14 UTC https://padlet.com/18mackintoshcameron/mwh229wjmmc1/wish/354468390 18mackintoshcameron https://padlet.com/18mackintoshcameron/mwh229wjmmc1/wish/354471074 Surveillance - Education about the problem of poverty in the UK and also what The Big Issue does and why it's important.
Escapism/Diversion/Entertainment - Interesting stories about people that have experienced poverty or other social issues such as discrimination in A Letter To My Younger Self
Personal Identity - People who have experienced poverty themselves or know someone who has can relate to the stories and can understand their message on a deeper level.
Personal Relationships - Readers of The Big Issue have all given money to the same charitable cause therefore have something in common with one another, they all want to help end poverty and can use this to build relationships with one another. Also vendors say that selling The Big Issue actually creates a network of friends and relationships from customers and regulars.]]> 2019-04-26 14:34:30 UTC https://padlet.com/18mackintoshcameron/mwh229wjmmc1/wish/354471074 18mackintoshcameron https://padlet.com/18mackintoshcameron/mwh229wjmmc1/wish/354473393 A-E
Can provide assumptions based on disposable income, education, political knowledge, class and ideologies of readers.

The Big Issue has a 72% ABC1 readership.]]> 2019-04-26 14:40:09 UTC https://padlet.com/18mackintoshcameron/mwh229wjmmc1/wish/354473393 18mackintoshcameron https://padlet.com/18mackintoshcameron/mwh229wjmmc1/wish/354474138 Media effects behaviour (usually negatively). The Big Issue does not have a negative effect on the audience but impacts them in a positive way by encouraging entrepreneurial people to make something of themselves.]]> 2019-04-26 14:42:00 UTC https://padlet.com/18mackintoshcameron/mwh229wjmmc1/wish/354474138 18mackintoshcameron https://padlet.com/18mackintoshcameron/mwh229wjmmc1/wish/354477127 Aspirers - Using the success stories of previous vendors in Moving On.
Reformers - Wants to change the fact that poverty is such a huge problem. Rize Bakery providing classes for cooking and baking for people living on the streets.
Innovators - Admires the new distribution method for this magazine and how it is achieving what the magazine's ethos is all about.
Succeeders

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