Factors that affect company's achievement by Zarin Ashriq

2) Economic Factor

zarinashriq17 — 2015-05-14 19:13:24 UTC

Based on the Malaysian Economic figures 2014, it shows that private consumption has increase in year by year. The increase have give a positive impact where, it show that Malaysian nowadays are spent more on clothing and footwear. This was supported by the launched of national campaign by the government on wise spending. So, the increase in sales of goods of Padini Holdings are influence by the increase in private consumption

1) Political Factor

zarinashriq17 — 2015-05-14 19:24:15 UTC

Padini's Holding Bhd sales has increase over the last 5 years. This is due to the proposition by the government that "Mega Sales Carnival" will be held 3 times a year. The main objective is to promote Malaysia as a "value for money shopping destination" Where, with this approach it have influence Malaysian and also tourist to select and shop locally. Besides that, it also have improved consumer spending in the clothing industry

3) Social Factor

zarinashriq17 — 2015-05-14 19:48:49 UTC

Malaysian consumers' lifestyle has been changingfor the better due to the rise in education levels. High profile retailers aswell as global mass media have shaped consumers’ buying behavior, resulting in the Malaysians being more westernized. Therefore the the update and latest trends fashion by Padini's have make their customer always bare in mind that they will always provide their customers with a good quality and trendy clothes.

4) Technological Factor

zarinashriq17 — 2015-05-14 19:57:49 UTC

Nowadays, with the Internet and e-commerce, retailers can now sell their products online and deliver it to customers on their door-step efficiently within a timely manner. So, Padini Holdings should create and produced their own online shopping website to give their customer an easy ways to shop, so they no need to come to the store and shopping. This will help them to reduced cost on opening the new stores.

5) Enviroment Factor

zarinashriq17 — 2015-05-14 20:17:04 UTC

Environmental changes have a major impact on virtually all products, services, markets, and customers. In Padini, environmental factors affect a lot in trends, which customer nowadays more up to date with fashions. Then, . Nationwide sales programs such as the Malaysian Mega-Sale and Merdeka Sale are also effective as revenue drivers. So, with this evironmental changes, it show a clear factor that the increase Padini's sales was affected by this factor.

6) Legal Factor

zarinashriq17 — 2015-05-14 20:30:34 UTC

Padini has a large product offering for its customers. It offers luxury and high fashion items that cater to upmarket consumers (Seed, Padini, Vincci+),affordable, core value garments for the lower to middle income earners (Brands Outlets, Vincci, Padini Authentics),and itsown children’s and maternity wear (Miki). Therefore, these brands has been credited by the Association of Accredited Advertising Agencies of Malaysia (4 A’s) incollaboration with Interbrand – the world’s leading brandconsultant to be the Malaysia’s 30 most valuable brands.