Career Kickstart's Brand Association by Michael Warner https://padlet.com/mwarner46/m5tyuta0c0uuvdih Career Kickstart is needing your support to identify its association with Advanced Placement (AP) Programs. When you think of Career Kickstart where does it fit in schools? Is it branded as a CTE course? Is it branded as an AP course? Is it branded as both? This Padlet will help the CK team receive insight on from you - our Lab Teachers to give us an idea of how CK should be associated as a brand with AP. en-us 2023-10-13 20:31:20 UTC 2023-10-23 16:38:11 UTC hello@padlet.com https://www.customerservicenumber.org/wp-content/uploads/2018/05/college-board-customer-service-number.jpg For example: mwarner46 https://padlet.com/mwarner46/m5tyuta0c0uuvdih/wish/2745678388 2023-10-13 20:41:59 UTC https://padlet.com/mwarner46/m5tyuta0c0uuvdih/wish/2745678388 Question 1: How important would it be to you that the Career Kickstart program is explicitly associated with the AP Brand? mwarner46 https://padlet.com/mwarner46/m5tyuta0c0uuvdih/wish/2745678434 1. Not at all
2. Somewhat
3. A Great Deal

(Please comment and share more about your response)]]> 2023-10-13 20:42:04 UTC https://padlet.com/mwarner46/m5tyuta0c0uuvdih/wish/2745678434 Question 2: If Career Kickstart is explicitly associated with the AP brand, what advantages could you see? mwarner46 https://padlet.com/mwarner46/m5tyuta0c0uuvdih/wish/2745679154 Consider your response from the following vantages:
- K-12
- Postsecondary
- Employers/Workforce]]> 2023-10-13 20:43:25 UTC https://padlet.com/mwarner46/m5tyuta0c0uuvdih/wish/2745679154 Question 3: What disadvantages could you see? mwarner46 https://padlet.com/mwarner46/m5tyuta0c0uuvdih/wish/2745680087 Consider your response from the following vantages:
- K-12
- Postsecondary 
- Employers/Workforce]]> 2023-10-13 20:45:05 UTC https://padlet.com/mwarner46/m5tyuta0c0uuvdih/wish/2745680087 Question 4: Would your perception of either Career Kickstart or AP change if the two were associated with one another through marketing? mwarner46 https://padlet.com/mwarner46/m5tyuta0c0uuvdih/wish/2745680238 Please share detail about why below]]> 2023-10-13 20:45:23 UTC https://padlet.com/mwarner46/m5tyuta0c0uuvdih/wish/2745680238 Question 5: If the Career Kickstart program is associated with the AP brand, what specific elements or attributes from the AP brand would you like to see incorporated or emphasized? mwarner46 https://padlet.com/mwarner46/m5tyuta0c0uuvdih/wish/2745680529 Please share detail about why below]]> 2023-10-13 20:45:56 UTC https://padlet.com/mwarner46/m5tyuta0c0uuvdih/wish/2745680529 For example: mwarner46 https://padlet.com/mwarner46/m5tyuta0c0uuvdih/wish/2745680868 2023-10-13 20:46:35 UTC https://padlet.com/mwarner46/m5tyuta0c0uuvdih/wish/2745680868 Question 1: If the Career Kickstart brand is marketed on its own, what characteristics or values should its branding emphasize to establish its own presence? mwarner46 https://padlet.com/mwarner46/m5tyuta0c0uuvdih/wish/2745681083 Consider your response from the following vantages:
- K-12 
- Postsecondary
- Employers/Workforce]]> 2023-10-13 20:47:00 UTC https://padlet.com/mwarner46/m5tyuta0c0uuvdih/wish/2745681083 Question 2: If the Career Kickstart program is marketed on its own, mwarner46 https://padlet.com/mwarner46/m5tyuta0c0uuvdih/wish/2745681229 (a) What specific elements or attributes from the AP brand do you feel are successful and could be incorporated or emphasized in Career Kickstart's branding?

(b) What specific elements or attributes from the AP brand do you feel should be avoided and not incorporated or emphasized?]]> 2023-10-13 20:47:18 UTC https://padlet.com/mwarner46/m5tyuta0c0uuvdih/wish/2745681229 Question 3: Knowing what you know about Career Kickstart, what messaging do you think would resonate best with a student, family members, employers, and other stakeholders who will be weighing the value of these courses over other more traditional career and technical education courses? mwarner46 https://padlet.com/mwarner46/m5tyuta0c0uuvdih/wish/2745681353 Please share detail about why below]]> 2023-10-13 20:47:33 UTC https://padlet.com/mwarner46/m5tyuta0c0uuvdih/wish/2745681353 For example: mwarner46 https://padlet.com/mwarner46/m5tyuta0c0uuvdih/wish/2745681599 2023-10-13 20:48:03 UTC https://padlet.com/mwarner46/m5tyuta0c0uuvdih/wish/2745681599 Question 1: If the Career Kickstart program is promoted under the AP brand only, what advantages could you see? mwarner46 https://padlet.com/mwarner46/m5tyuta0c0uuvdih/wish/2745681758 Consider your response from the following vantages:
- K-12
- Postsecondary 
- Employers/Workforce]]> 2023-10-13 20:48:23 UTC https://padlet.com/mwarner46/m5tyuta0c0uuvdih/wish/2745681758 Question 2: What disadvantages could you see? mwarner46 https://padlet.com/mwarner46/m5tyuta0c0uuvdih/wish/2745681896 Consider your response from the following vantages:
- K-12
- Postsecondary 
- Employers/Workforce]]> 2023-10-13 20:48:39 UTC https://padlet.com/mwarner46/m5tyuta0c0uuvdih/wish/2745681896 Question 3: If the Career Kickstart program is placed under the AP brand only, do you see any drawbacks for Career Kickstart's intent/purpose and/or AP's intent/purpose? mwarner46 https://padlet.com/mwarner46/m5tyuta0c0uuvdih/wish/2745682015 Please share detail about why below]]> 2023-10-13 20:48:57 UTC https://padlet.com/mwarner46/m5tyuta0c0uuvdih/wish/2745682015