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      <title>On the Rocks- mindmap by Ida Johansson</title>
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      <description>Posta något var som helst</description>
      <language>en-us</language>
      <pubDate>2025-05-18 10:47:41 UTC</pubDate>
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         <title>On the Rocks- Magazine Concept</title>
         <author>idakjohansson2002</author>
         <link>https://padlet.com/idakjohansson2002/ltl1dsd0ljjg39qr/wish/3455625538</link>
         <description><![CDATA[<p>A cocktail lifestyle magazine for women in their 20s – filled with flavour, music, mood and inspiration to pause everyday life and simply enjoy the moment.</p>]]></description>
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         <pubDate>2025-05-18 11:04:50 UTC</pubDate>
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         <title>🍸Content</title>
         <author>idakjohansson2002</author>
         <link>https://padlet.com/idakjohansson2002/ltl1dsd0ljjg39qr/wish/3455629442</link>
         <description><![CDATA[<ul><li><p>Unique cocktail recipes with a twist</p><p><br></p></li><li><p>Music &amp; playlists for every vibe</p><p><br></p></li><li><p>Personality tests &amp; fun quizzes</p></li></ul>]]></description>
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         <pubDate>2025-05-18 11:11:59 UTC</pubDate>
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         <title>Tone &amp; Personality</title>
         <author>idakjohansson2002</author>
         <link>https://padlet.com/idakjohansson2002/ltl1dsd0ljjg39qr/wish/3455632380</link>
         <description><![CDATA[<ul><li><p>Playful yet polished</p></li><li><p>Inspiring</p></li><li><p>Feels like a stylish best friend</p></li><li><p>Romantic and escapist</p></li><li><p>Friendly, warm and confident</p></li></ul>]]></description>
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         <pubDate>2025-05-18 11:17:26 UTC</pubDate>
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         <title>💁‍♀️ Target</title>
         <author>idakjohansson2002</author>
         <link>https://padlet.com/idakjohansson2002/ltl1dsd0ljjg39qr/wish/3455633403</link>
         <description><![CDATA[<p> Women aged 20–29</p><p><br></p><p>Just entered the working world</p><p><br></p><p>Social, spontaneous, and style- conscious</p><p><br></p><p>Loves discovering new things but doesn’t have time to scroll endlessly</p><p><br></p><p>Craves quick, curated and inspiring content</p>]]></description>
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         <pubDate>2025-05-18 11:19:23 UTC</pubDate>
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         <title>🧘‍♀️Purpose</title>
         <author>idakjohansson2002</author>
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         <description><![CDATA[<ul><li><p>Offer a break from daily life</p></li><li><p>Help readers romanticise their weekends</p></li><li><p>Encourage boldness and trying new things</p></li><li><p>Create a feeling of connection</p></li><li><p>Curate content that saves time and reduces stress</p></li></ul>]]></description>
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         <pubDate>2025-05-18 11:20:21 UTC</pubDate>
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         <title>What makes us different?</title>
         <author>idakjohansson2002</author>
         <link>https://padlet.com/idakjohansson2002/ltl1dsd0ljjg39qr/wish/3455635102</link>
         <description><![CDATA[<p>A cocktail lifestyle magazine <strong>created for women in their 20s</strong> – not a general audience.</p><p><br/></p><p>Instead of just listing drink recipes, we <strong>blend cocktails with culture</strong> – music, moments, quizzes and trends.</p><p><br/></p><p><br/></p><p>It’s not just about what’s in the drink – it’s about <strong>how it makes you feel</strong>: confident, relaxed and connected.</p>]]></description>
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         <pubDate>2025-05-18 11:22:56 UTC</pubDate>
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