Another target audience that corporate and promotional programmes may want to appeal to is middle aged people between the ages of 40-55. These people would most likely be men that are a class of A, B and C1 as some of them may have high paid jobs and others may have slightly lower paid jobs. Their ethnicity would most likely be white as the people in the video may be white but there may be some of different races too. The location would be national and would be both on the internet and locally or at events as some middle-aged people know how to used social media and the internet and some don't so this way they are able to reach their whole target audience and may even be able to reach out to others. The sexuality is more likely to be straight. They could attract this target audience by having a humour or informational style based video as middle-aged men are more likely to engage with this.

In addition, another target audience that corporate and promotional programmes may want to appeal to is older people between the ages of 60-70. These people would more likely to be mostly men and women whose class is E as elderly people are either on low income or are generally are retired by this age and so they rely on their pension. The ethnicity would be all races as they may include lots of different actors with different races within the video. The location would be locally and nationally as it may be televised or at certain places or events as most elderly people are not familiar with social media and don't know how to use the internet that well. The sexuality would be straight. They could attract this target audience by having a documentary or informational style video as these styles would appeal more to them as they may find them more interesting.

chosen religion or are bullied due to their appearance, re.

This is important as this will give the company who are making the video a definite deadline for when the video has to be completed by and so they can use this to make sure they are on track with everything.

These are important as this way everybody working on the video, whether they're crew or actors, are safe and the risk of them being hurt is decreased if everyone abides by these regulations which are put in place.

This is important in corporate video production as you are making a promotional video for someone else and you have to listen to what they want the message of the video to be and getting an accurate brief so that you are able to produce ideas which you can present to them so that you are able to start working. It is also important as you need to be in contact with your client so that you are able to know that everything is going good and to plan.

This is important as your client will give you a brief and so you will have to come up will and create ideas to which you will show and communicate to your client to make sure that they are happy and confident with your ideas before you then go and bring them to reality. This is a process which takes time and effort as it will be detailed so that your client will be able to imagine what the finished product would be like.

This is important as this way you will be able to keep your client on track on how you imagine you will turn your idea into a video. This way you will be able to think of different ways that you will portray your ideas within the video.

This is important as you will have to propose your idea to your client before you start to put it into production as they will then be able to tell you whether they are confident for it to go ahead or whether they would like you to change something, or come up with a completely different idea.

This is important as it will help the client to visualise the idea more vividly as you will illustrate what it should look like in the video. This will

help them visually see whether they would like any changes or if they still agree with the idea.

This is important because if you have actors included in your video then they will need to know what they are saying and when. They will also have to know where they are on set as well which will be given by staging directions.

This is important as each camera man will need to know when they are filming and what they are filming. Everybody on set will need to know set times so that they are able to get the video filmed so that they can edit it, this way they will be able to tell whether they are on track or whether they are not and will then be able to report back to the client.