Group5 Padlet for Week9 by Remi Chen https://padlet.com/hanzhic/knkinybufp05jt9t en-us 2024-09-17 11:00:23 UTC 2024-09-17 14:49:58 UTC hello@padlet.com Presentation hanzhic https://padlet.com/hanzhic/knkinybufp05jt9t/wish/3123752388 1.The definition and introduction of data-driven advertising with News Article about Meta’s case.

2.The ways Data-driven advertising works and affects in consumers or users’ life.

3.Advantages and Disadvantages of data-driven personalisation advertising and privacy paradox, based on some research and historic events of dangerous data breach.

4.Overview of regulations like GDPR, CCPA, and other global privacy laws.

5.Recommendations for improving consumer trust in relevant solutions like ethical advertising practises: transparency, opting-in mechanisms, clear data usage policies​.

6.Concluding with the balance between data-driven benefits and privacy risks.

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