https://padlet.com/aeferrante12/kebmwj3mp7sbzdaw Made with charisma en-us 2021-02-28 19:39:59 UTC 2021-02-28 20:59:41 UTC hello@padlet.com aeferrante12 https://padlet.com/aeferrante12/kebmwj3mp7sbzdaw/wish/1250686216 In 2008, Jennifer Hyman first came up with the business idea of Rent the Runway in 2008. This idea was sparked by her sister when she purchased a very expensive dress that was going to be used for one occasion. ]]> 2021-02-28 19:41:09 UTC https://padlet.com/aeferrante12/kebmwj3mp7sbzdaw/wish/1250686216 aeferrante12 https://padlet.com/aeferrante12/kebmwj3mp7sbzdaw/wish/1250692241 Jennifer’s sister had mentioned that she should meet and talk to Jennifer Fleiss when she goes to college. Hyman was attending Harvard Business School and she did end up becoming friends with Jenny where she later shared her business idea with her.]]> 2021-02-28 19:44:21 UTC https://padlet.com/aeferrante12/kebmwj3mp7sbzdaw/wish/1250692241 aeferrante12 https://padlet.com/aeferrante12/kebmwj3mp7sbzdaw/wish/1250763650 Hyman and Fleiss wanted to begin this idea they had for the business, The emailed one of the biggest fashion designers, Diane Von Furtsenburg to share their idea with her in hopes that she likes it. On the day of the meeting, Dianes assistant called Jennifer and insisted that she no longer was interested in meeting but they decided to just show up and they were successful with the meeting. Diane gave them guidance and gave them info of other designers so they could begin their business.]]> 2021-02-28 20:24:43 UTC https://padlet.com/aeferrante12/kebmwj3mp7sbzdaw/wish/1250763650 aeferrante12 https://padlet.com/aeferrante12/kebmwj3mp7sbzdaw/wish/1250771077 Jennifer and Jenny wanted to test their business idea. They decided to do a pop up at Harvard to receive feedback and see if people were interested in this idea. The pop up shop was successful and gave them motivation.]]> 2021-02-28 20:28:58 UTC https://padlet.com/aeferrante12/kebmwj3mp7sbzdaw/wish/1250771077 aeferrante12 https://padlet.com/aeferrante12/kebmwj3mp7sbzdaw/wish/1250800471 Both entrepreneurs began to send emails upon emails to spread awareness of their company. They hustled for weeks to get the word out. They came across an email from the New York Times and they emailed them and received a response. Then they did a very unique photo shoot in a dry cleaners on ladders that made it into the business page of the New York Times. This brought in a TON of business and people would wait in the elevator ps to talk to Jennifer.]]> 2021-02-28 20:46:06 UTC https://padlet.com/aeferrante12/kebmwj3mp7sbzdaw/wish/1250800471 aeferrante12 https://padlet.com/aeferrante12/kebmwj3mp7sbzdaw/wish/1250812923 There are a few physical locations. They are located in New York City, Washington DC, Los Angeles, Chicago and San Francisco. At these locations you can work with a professional stylist and rent any of the dresses.]]> 2021-02-28 20:53:10 UTC https://padlet.com/aeferrante12/kebmwj3mp7sbzdaw/wish/1250812923 aeferrante12 https://padlet.com/aeferrante12/kebmwj3mp7sbzdaw/wish/1250815738 Jennifer Fleiss left the company in 2017 to pursue her own business. Rent the runway is now a $1 billion business and beyond successful. Hyman still runs the business alone and is worth over $300 million. Hyman is a great entrepreneur because she was told many times that she will not be successful especially as a business woman but she proved everyone wrong.]]> 2021-02-28 20:54:50 UTC https://padlet.com/aeferrante12/kebmwj3mp7sbzdaw/wish/1250815738