Logo Moodboard by Derica Li

Typography

dericali314 — 2024-01-25 23:11:44 UTC

Graffiti bubble letters are eye-catching and pop thanks to the bold colour. I like the touch of paint dribbling down the "wall" which makes it feel more realistic.

BASQ’ Anderson. Hip-Hop 50 anos. 11 Aug. 2023. Behance, Adobe, https://www.behance.net/gallery/177479651/Hip-Hop-50-anos/modules/1002445359. Accessed 26 Jan. 2024.

Typography

dericali314 — 2024-01-25 23:14:41 UTC

Again, I like the graffiti letters, especially the rounded elements in the first and second images. Feels very in line with the hip-hop aesthetic. The squashed element in right most image adds character to the letters.

Noel, Lucas. Rider Feat. 24 Jan. 2023. Behance, Adobe, https://www.behance.net/gallery/162111297/Rider-Feat/modules/914461711. Accessed 26 Jan. 2024.

Typography, Colour, and Shape

dericali314 — 2024-01-25 23:19:59 UTC

My favourite is the second from the top on the right column. The letters a rounded enough to have character but not so much so that it distracts you. The colours tie into each other well and it feels balanced.

Siyana Studios. “Nike” Custom Types. 27 Apr. 2023. Behance, Adobe, https://www.behance.net/gallery/169322835/NIKE-Custom-Types/modules/955266187. Accessed 26 Jan. 2024.

Imagery

dericali314 — 2024-01-25 23:27:34 UTC

I like the loops that make the logo look like it's moving. Also ties into Noah's passion for baseball.

Knapel, Robert. 50 Best Logos in Majoy League Baseball History. 10 Apr. 2011. Bleacher Report, https://cdn.bleacherreport.net/images_root/slides/photos/000/848/942/9yawe88ejagf9jthh3h3_original.gif?1302477483. Accessed 26 Jan. 2024.

Album Art

dericali314 — 2024-01-26 01:49:32 UTC

Album art for Drake, one of his favourite artists. I want to emulate the childlike doodle quality of the image

Graham, Adonis. Drake Reveals For All The Dogs Album Art Drawn By His Son Adonis. 21 Aug. 2023. Pitchfork, https://media.pitchfork.com/photos/6505c8ca90b65beacc778d9d/master/w_1600,c_limit/Drake-For-all-the-Dogs.jpg. Accessed 26 Jan. 2024.

Album Art

dericali314 — 2024-01-26 04:54:12 UTC

Album art for Dave, one of Noah's favourite artists. I like the hand drawn lettering of the album title and the contrast of the blue against the black.

Remikie, Tyler. Spotlight: Tyler Remikie. 2 Oct. 2019. Medium, https://miro.medium.com/v2/resize:fit:1400/format:webp/1*7bxtdHz4GHB8iq_3CG4vTA.jpeg. Accessed 26 Jan. 2024.

Cassette Tape

dericali314 — 2024-01-26 05:09:10 UTC

I think the purple suits his vibe (he's always wearing a purple hat) and the car fits into the street culture of hiphop. Thinking of using the cassette shape as a nod to his love for music from the 80s - 90s

Oodhrajh, Kriya. Toyota Supra Cassette Tape. 9 Nov. 2023. Behance, Adobe, https://www.behance.net/gallery/179595209/Toyota-Supra-Cassette-Tape?tracking_source=search_projects%7Ccassette+tape&l=24. Accessed 26 Jan. 2024.

Cassette Tape

dericali314 — 2024-01-26 05:11:10 UTC

I like the red-on-pink screen printed look. Could play with the silhouette of a person.

D., Xavier. Beach House - Depression Cherry. 9 Dec. 2020. Behance, Adobe, https://www.behance.net/gallery/109320401/Beach-House-Depression-Cherry. Accessed 26 Jan. 2024.

Colour Palette

dericali314 — 2024-01-26 14:03:15 UTC

I think the purple and orange contrast and complement each other nicely. They're modern, unique, and trendy colours which I think suits his tastes.

Duel at Sunset. ColourLovers, https://www.colourlovers.com/palette/4436163/Duel_At_Sunset#google_vignette. Accessed 26 Jan. 2024.

All citations

dericali314 — 2024-01-26 15:09:35 UTC

BASQ’ Anderson. Hip-Hop 50 anos. 11 Aug. 2023. Behance, Adobe, https://www.behance.net/gallery/177479651/Hip-Hop-50-anos/modules/1002445359. Accessed 26 Jan. 2024.

D., Xavier. Beach House - Depression Cherry. 9 Dec. 2020. Behance, Adobe, https://www.behance.net/gallery/109320401/Beach-House-Depression-Cherry. Accessed 26 Jan. 2024.

Duel at Sunset. ColourLovers, https://www.colourlovers.com/palette/4436163/Duel_At_Sunset#google_vignette. Accessed 26 Jan. 2024.

Noel, Lucas. Rider Feat. 24 Jan. 2023. Behance, Adobe, https://www.behance.net/gallery/162111297/Rider-Feat/modules/914461711. Accessed 26 Jan. 2024.

Remikie, Tyler. Spotlight: Tyler Remikie. 2 Oct. 2019. Medium, https://miro.medium.com/v2/resize:fit:1400/format:webp/1*7bxtdHz4GHB8iq_3CG4vTA.jpeg. Accessed 26 Jan. 2024.

Siyana Studios. “Nike” Custom Types. 27 Apr. 2023. Behance, Adobe, https://www.behance.net/gallery/169322835/NIKE-Custom-Types/modules/955266187. Accessed 26 Jan. 2024.

Sketch

dericali314 — 2024-02-01 20:42:43 UTC

Sketch

dericali314 — 2024-02-01 20:43:09 UTC

Sketch

dericali314 — 2024-02-01 20:43:31 UTC