Use open-ended questions for interviews to get detailed responses.

Avoid leading questions that push participants toward a biased answer.

Survey- We use surveys if we want to learn about a general trend in people’s opinions, experiences, and behavior. Surveys are particularly useful to find small amounts of information from a wider selection of people in the hopes of making a general claim.

Interviews - Interviews are best used when you want to learn detailed information from a few specific people.

Interviews are also particularly useful if you want to interview experts about their opinions.

Interviews: Best for obtaining detailed insights from a few individuals.

Interviews allow for follow-up questions, while surveys provide quantifiable data.

ions, experiences, and behavior.

Secondary Research: research that is produced through articles and reports found in a library database or in a book.

already been written or found at the library.

Observations - can achieve what one does throughout their day, studying behaviors and events in a real-life setting

Interviews - asking individuals questions in an open-formatted setting

Surveys – Collecting responses through questionnaires to understand opinions or behaviors.

No leading question.

When to use a Open and Closed Question.

Question should be clear.

You should only use closed questions in surveys, and during an interview let the participant go into detail. Questions should be clear and concise.

research is to learn about something new that can be confirmed by

others and to eliminate our own biases in the process.

Interviews- asking participants questions in a one-on-one or small group setting.

Observations- Observing and measuring the world around you, including observations of people and other measurable events.

Surveys- Asking participants about their opinions and behavior through a short questionnaire

follow-up questions and use non-verbal communication to your ad-

vantage. Individuals are able to say much more in a face-to-face interview than in an email,

avoid asking leading questions

Understanding when to ask open or close ended questions

Write questions clearly to avoid confusion.

writing classes are:

• Observations. Observing and measuring the world around

you, including observations of people and other measurable

events.

• Interviews. Asking participants questions in a one-on-one or

small group setting.

• Surveys. Asking participants about their opinions and behav-

iors through a short questionnaire.