https://padlet.com/cameroneast23/jbcdwdc2ipkq Made with a bold sensibility en-us 2018-04-10 17:02:23 UTC 2026-04-24 13:02:18 UTC hello@padlet.com cameroneast23 https://padlet.com/cameroneast23/jbcdwdc2ipkq/wish/250400511 This example of a music video which is Icon by Jaden Smith, is unlike the previous music videos of Ed Sheeran and John Newman in that it is an entirely performance based video as well as the fact that it is a different genre of music than the other music examples as it belongs in the rap genre, whilst the other two belong in the pop genre. However, the video still uses the same camera angles and movements to convey meaning.]]> 2018-04-10 17:35:03 UTC https://padlet.com/cameroneast23/jbcdwdc2ipkq/wish/250400511 cameroneast23 https://padlet.com/cameroneast23/jbcdwdc2ipkq/wish/250435846 The opening of the video starts with a close up on the main artist. This is to show him as being the centre of attention and the most important thing in the shot. Also, in the clip, the artist goes in an out of frame. This could be to reflect his unpredictable behaviour in the video as well as showing him as being unique compared to other artists. ]]> 2018-04-10 18:32:52 UTC https://padlet.com/cameroneast23/jbcdwdc2ipkq/wish/250435846 cameroneast23 https://padlet.com/cameroneast23/jbcdwdc2ipkq/wish/250462301 This heading at the start of the video differs from the other videos, as neither of them contain the title of their song at the start. The text is big and bold, therefore suggesting its importance in the video. Also the colour of the text matches the colour of the sky. The colour of pink is a universal love of oneself. This could be the artist suggesting that he loves himself as a person. ]]> 2018-04-10 19:26:12 UTC https://padlet.com/cameroneast23/jbcdwdc2ipkq/wish/250462301 cameroneast23 https://padlet.com/cameroneast23/jbcdwdc2ipkq/wish/250466793 This is one example of an establishing shot in this video to set the scene that the artist is performing in, as well as to show more of the pink sky to suggest a chilled atmosphere. The car in the background can be seen as a prop in this situation to further show the unique nature of the artist, this video and his music. ]]> 2018-04-10 19:36:30 UTC https://padlet.com/cameroneast23/jbcdwdc2ipkq/wish/250466793 cameroneast23 https://padlet.com/cameroneast23/jbcdwdc2ipkq/wish/250470211 This is one example of slow motion in the video. This has been done to emphasise the unpredictable behaviour of the artist as well as to suggest that this is the different side to him that he wants to show audiences, and the slow motion effect can help make his actions/performance more noticeable. This is similar to the other analysed videos, as all of them contain clips of slow motion to show more detail or to linger on an important moment in the video for a longer period of time]]> 2018-04-10 19:46:04 UTC https://padlet.com/cameroneast23/jbcdwdc2ipkq/wish/250470211 cameroneast23 https://padlet.com/cameroneast23/jbcdwdc2ipkq/wish/250474820 This moment in the video, where the artist is looking into the camera as well as pointing at it, works well to make the audience feel more involved in the video. It also makes the audience feel like the artist is talking to them. This is similar to the video by John Newman as he too looks into the camera whilst performing in order to make the video more engaging, which in both videos it is successful. ]]> 2018-04-10 19:58:44 UTC https://padlet.com/cameroneast23/jbcdwdc2ipkq/wish/250474820 cameroneast23 https://padlet.com/cameroneast23/jbcdwdc2ipkq/wish/250477301 This clip subtly zooms in and out on the artist. This camera work, works well to highlight the importance of the artist in the video. This camera movement arguably helps engage the audience and brings more focus onto the artist. This is similar to the video by John Newman, as at different times in his video the camera is zoomed in on his face, but at other times he is further away from the camera. This is the same as the camera movement in this video. ]]> 2018-04-10 20:06:36 UTC https://padlet.com/cameroneast23/jbcdwdc2ipkq/wish/250477301 cameroneast23 https://padlet.com/cameroneast23/jbcdwdc2ipkq/wish/250482594 This example is a point of view shot. Every single shot of the artist in this video is a point of view shot. This could infer that the artist isn't more or less powerful than any of the audience as some camera angles could suggest. The constant use of this camera shot shows that he is normal.]]> 2018-04-10 20:24:46 UTC https://padlet.com/cameroneast23/jbcdwdc2ipkq/wish/250482594 cameroneast23 https://padlet.com/cameroneast23/jbcdwdc2ipkq/wish/250504642 This tilt shot of the artist at the start of the video, suggests that he wants to put himself on show to the audiences, and he wants to show off his style and his personality. This is similar to the tilt shot shown in Ed Sheeran's video. However the two shots have different meanings. Whereas the tilt shot in Ed Sheeran's video highlights the girls struggles in society, the tilt shot in this video highlights the artists unique style and vision in the music industry. ]]> 2018-04-10 22:03:15 UTC https://padlet.com/cameroneast23/jbcdwdc2ipkq/wish/250504642