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      <title>Marketing consultancy  by Megan Roberts</title>
      <link>https://padlet.com/MeganRoberts21432900/j7cmagktrfacfjxh</link>
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      <language>en-us</language>
      <pubDate>2023-10-10 08:36:29 UTC</pubDate>
      <lastBuildDate>2024-01-08 00:02:40 UTC</lastBuildDate>
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         <author>MeganRoberts21432900</author>
         <link>https://padlet.com/MeganRoberts21432900/j7cmagktrfacfjxh/wish/2839033848</link>
         <description><![CDATA[]]></description>
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         <pubDate>2024-01-04 16:10:27 UTC</pubDate>
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         <title></title>
         <author>MeganRoberts21432900</author>
         <link>https://padlet.com/MeganRoberts21432900/j7cmagktrfacfjxh/wish/2839040216</link>
         <description><![CDATA[<ul><li><p>Strong interest for watch and fine jewellery activity</p></li><li><p>Speak English. Arabic or French would be an advantage</p></li><li><p>Proactive with a can-do mindset</p></li><li><p>Interpersonal and communication skills</p></li><li><p>Ability to multitask </p></li><li><p>Visual merchandising </p></li><li><p>Animation skills</p></li><li><p>Collaborate with different teams</p></li><li><p>Track and analyse competition</p></li><li><p>Events organisation</p></li><li><p>Participate in design</p></li><li><p>Communicate with clients</p></li></ul>]]></description>
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         <pubDate>2024-01-04 16:16:58 UTC</pubDate>
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         <author>MeganRoberts21432900</author>
         <link>https://padlet.com/MeganRoberts21432900/j7cmagktrfacfjxh/wish/2839044814</link>
         <description><![CDATA[]]></description>
         <enclosure url="https://apply.workable.com/charlotte-tilbury/j/97C562B96B/" />
         <pubDate>2024-01-04 16:21:57 UTC</pubDate>
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         <title></title>
         <author>MeganRoberts21432900</author>
         <link>https://padlet.com/MeganRoberts21432900/j7cmagktrfacfjxh/wish/2839049888</link>
         <description><![CDATA[<ul><li><p>Responsible to implement the marketing strategies aligned with the business commercial goals within its own dedicated markets in the EU region</p></li><li><p>Oversee the marketing ambitions for new doors</p></li><li><p>Directly responsible for delivering on KPI targets including Retail Sales, Wholesales &amp; budget objectives for Charlotte Tilbury beauty</p></li><li><p>Act as the brand guardian for the business and inspire the wider marketing, VM and commercial team</p></li><li><p>Gain and communicate a clear understanding of the markets and customer profiles across the region</p></li><li><p>Bring thought-leadership to the regional team, suggesting innovative and disruptive brand activity in the region to raise total brand awareness</p></li><li><p>Build exceptional relationships with the retailers’ trade marketing and PR teams, to ensure the best possible collaboration and execution of marketing activity</p></li><li><p>Build collaborative relationships with all internal functions, retail partners and key business stakeholders</p></li><li><p>Oversee the delivery of the key priorities of the Marketing Executive, providing guidance, support and regular feedback</p></li></ul>]]></description>
         <enclosure url="" />
         <pubDate>2024-01-04 16:27:29 UTC</pubDate>
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         <title></title>
         <author>MeganRoberts21432900</author>
         <link>https://padlet.com/MeganRoberts21432900/j7cmagktrfacfjxh/wish/2839052296</link>
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         <enclosure url="https://www.marketing-jobs.co.uk/job/1277000000000114114/Senior-Social-Media-Manager?utm_campaign=google_jobs_apply&amp;utm_source=google_jobs_apply&amp;utm_medium=organic" />
         <pubDate>2024-01-04 16:30:04 UTC</pubDate>
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         <author>MeganRoberts21432900</author>
         <link>https://padlet.com/MeganRoberts21432900/j7cmagktrfacfjxh/wish/2839054466</link>
         <description><![CDATA[<ul><li><p>Ability to adapt to change </p></li><li><p>Ideally we would like for you to have come from a fast paced, marketing environment and will have gained experience in a comparable role where you are coordinating activity across all areas of Social Media and will have a good track record creating exciting engaging campaigns with drive growth.</p></li><li><p>You should be energetic, enthusiastic, self-motivated and able to communicate effectively at all levels with an inquisitive and innovative approach.</p></li><li><p>Good communication skills are essential as is a flexible working approach. A positive attitude and pride in your work, showing attention to detail and quality control are essential.</p></li></ul>]]></description>
         <enclosure url="" />
         <pubDate>2024-01-04 16:32:13 UTC</pubDate>
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         <title></title>
         <author>MeganRoberts21432900</author>
         <link>https://padlet.com/MeganRoberts21432900/j7cmagktrfacfjxh/wish/2839055940</link>
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         <pubDate>2024-01-04 16:33:41 UTC</pubDate>
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         <title></title>
         <author>MeganRoberts21432900</author>
         <link>https://padlet.com/MeganRoberts21432900/j7cmagktrfacfjxh/wish/2839058554</link>
         <description><![CDATA[<ul><li><p>1-2 years of advertising experience, agency or Direct-to-Consumer brand preferred</p></li><li><p> Experience working with Digital Marketing ad platforms, such as Meta Ads Manager or Google Adwords</p></li><li><p> Experience tracking projects in Asana or other project management tools</p></li><li><p> Ability to create and QA reports, tables, and charts with Google Analytics, Excel, and Looker (or equivalent)</p></li><li><p>Understanding of marketing funnel, digital marketing tactics, and performance KPIs (CAC, ROAS, CTR, CVR, etc)</p></li><li><p>Excellent communication (both verbally and written) with a Client Service orientation</p></li><li><p>Experience working with cross-functional teams to obtain common goals</p></li><li><p>Self-starter with a strong ability to multitask, detail oriented, can work independently, follow instructions, and work on a deadline</p></li></ul>]]></description>
         <enclosure url="" />
         <pubDate>2024-01-04 16:36:30 UTC</pubDate>
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         <title></title>
         <author>MeganRoberts21432900</author>
         <link>https://padlet.com/MeganRoberts21432900/j7cmagktrfacfjxh/wish/2840560710</link>
         <description><![CDATA[<p>To reflect upon this assignment I have used Gibbs’ reflective cycle (adapted from Dye, 2011).</p><p><br/></p><p>During this term we were instructed to create a marketing strategy for either of the three preselected company’s within a group assignment. I was apart of a three person group and further took the responsibility of completing our chosen brand, Private white, situation analysis and objectives.</p><p>&nbsp;</p><p>&nbsp;</p><p>Initially, I felt a little uncomfortable with the idea of group work as I didn’t quite enjoy working on one last year due to members being absent for group meetings. Although I enjoy working in group environments relying on others to provide quality work that will later be graded as a whole can be quite daunting to me. Having said this, my group had really good communication between each other and agreed on almost all of our tasks.</p><p>&nbsp;</p><p>However, upon reflection of this assignment I will make sure to take advantage of opportunities where feedback is given. As a group we did not attend the group presentation where individual feedback was available. Attending this would have been beneficial for further improving our work or answering any queries we had. Feedback would have promoted personal and professional growth. Again, attending the group presentation would have been good practice for the future jobs and interviews. Nonetheless, general feedback was given to all of the course as a whole which was to ensure that the marketing strategy meets what the brands wants as well as their image.</p><p>&nbsp;</p><p>Tasks such as the group presentation where sometimes not completed as a whole team due to personal reasons of individual members. Members made sure to make the group aware if they were unable to attend meetings and/or seminars far in advance so little interference occurred . Nonetheless, the assignment was able to be successful as we kept each other updated on what had been missed or any further steps taken in our assignment. Here, demonstrates our ability of communicating as a group.</p><p>&nbsp;</p><p>Overall, I would make sure in future group settings that we are organised from the very beginning, eliminating any chances of missing key advice or information so then we are able to produce the best quality work possible. Again, I have learnt it is crucial to be present in group discussions and environments to help build connections between people and develop better communication skills. This will help prepare me for future scenarios like interviews and group tasks. From this, I believe I need to work on my organisation skills as well as time keeping. It is important for me to develop these skills so I am prepared for the fast pace of the fashion industry which doesn’t allow things to be left to the very last minute.</p><p>&nbsp;</p><p>In the future to help me stay organised I will create a list and select a time period for each task to be completed by. This will ensure I keep on track as well as not missing out on any details necessary for the task.</p>]]></description>
         <enclosure url="" />
         <pubDate>2024-01-07 14:25:14 UTC</pubDate>
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         <author>MeganRoberts21432900</author>
         <link>https://padlet.com/MeganRoberts21432900/j7cmagktrfacfjxh/wish/2840761731</link>
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         <pubDate>2024-01-07 23:06:47 UTC</pubDate>
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         <author>MeganRoberts21432900</author>
         <link>https://padlet.com/MeganRoberts21432900/j7cmagktrfacfjxh/wish/2840762326</link>
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         <pubDate>2024-01-07 23:09:01 UTC</pubDate>
         <guid>https://padlet.com/MeganRoberts21432900/j7cmagktrfacfjxh/wish/2840762326</guid>
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         <title></title>
         <author>MeganRoberts21432900</author>
         <link>https://padlet.com/MeganRoberts21432900/j7cmagktrfacfjxh/wish/2840765454</link>
         <description><![CDATA[<ul><li><p>Participate in designing and implementing 360° animation plan.</p></li><li><p>Coordinate efficient launch of new collections in the boutique: Visual Merchandising, tools, boutique events… </p></li><li><p>Collaborate with VM, Commercial , CRM and Digital teams on 360 projects Assist the High-End business team implementing the Client Treatment strategy and supporting the Events organization (client selection, invitation, schedule for private viewing…) </p></li><li><p>Track and analyze competition in regards to products, pricing and client services </p></li><li><p>In collaboration with the training, participate to animate the Retail community in Fashion and Watches and Fine Jewellery boutiques </p></li><li><p>You might be involved in other transversal projects.</p></li></ul>]]></description>
         <enclosure url="" />
         <pubDate>2024-01-07 23:20:27 UTC</pubDate>
         <guid>https://padlet.com/MeganRoberts21432900/j7cmagktrfacfjxh/wish/2840765454</guid>
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         <title></title>
         <author>MeganRoberts21432900</author>
         <link>https://padlet.com/MeganRoberts21432900/j7cmagktrfacfjxh/wish/2840765893</link>
         <description><![CDATA[<ul><li><p>Gain and communicate a clear understanding of the markets and customer profiles across the region; use retailer and market insight to develop retailer-specific objectives for the seed, tease, launch and sustain periods, with a clear focus on customer acquisition</p></li><li><p>In collaboration with PR, VM, Commercial, <a rel="noopener noreferrer nofollow" href="http://Retailer.com">Retailer.com</a>, Retail, and the retailers in region, build 360 marketing plans to deliver customer and commercial objectives both for NPD and always on, including OOH, media partnerships, in-store visual drama, service protocols, and eventing, whilst considering the connectivity of on and offline marketing activity to ensure flawless in-store &amp; online execution</p></li><li><p>Bring thought-leadership to the regional team, suggesting innovative and disruptive brand activity in the region to raise total brand awareness</p></li><li><p>Undertake regular store visits with the Retail and Commercial teams to identify best practices across the industry and opportunities to increase Charlotte Tilbury share of voice and ranking in existing regions</p></li><li><p>For new and existing markets, work with local agencies to identify partnership opportunities to drive brand awareness and customer acquisition</p></li><li><p>Shape and deliver new retailer launches and, where applicable, new market launches in close collaboration with PR, VM, Commercial, <a rel="noopener noreferrer nofollow" href="http://Retailer.com">Retailer.com</a> and Retail teams tailored to retailers/market needs on time, on target and within budget</p></li><li><p>Ensure a robust sustain plan for new launches is in place to accelerate growth, maintaining ranking &amp; brand awareness</p></li><li><p>Support in establishing clear processes within the EU team which ensure a 'world class' delivery is achieved across the region, particularly focusing on the briefing for the field team</p></li><li><p>Own the planning and follow-up from the regional Sales &amp; Marketing meeting, to gain alignment from all key stakeholders on the regional team</p></li><li><p>Contribute to the maintenance of the Europe marketing calendar, feeding back to Global Marketing on regional nuances and opportunities</p></li><li><p>Contribute to the creation and actualisation of the regional marketing budget as well as oversee forecasting of future marketing activities in line with regional sales targets</p></li><li><p>Build exceptional relationships with the retailers’ trade marketing and PR teams, to ensure the best possible collaboration and execution of marketing activity</p></li><li><p>Build collaborative relationships with all internal functions, retail partners and key business stakeholders</p></li><li><p>Oversee the delivery of the key priorities of the Marketing Executive, providing guidance, support and regular feedback</p></li></ul>]]></description>
         <enclosure url="" />
         <pubDate>2024-01-07 23:21:20 UTC</pubDate>
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         <author>MeganRoberts21432900</author>
         <link>https://padlet.com/MeganRoberts21432900/j7cmagktrfacfjxh/wish/2840766063</link>
         <description><![CDATA[<ul><li><p>Overseeing Boohoo’s global Social Media strategy focussing on a multi-channel approach to grow our fan base and increase engagement with our customer base.</p></li><li><p>Driving ‘out of the box’ thinking to identify new campaign ideas that interact with our millennial customer. E.g. Podcasts etc.</p></li><li><p>Constantly adapting to change within the social media landscape and being ahead of the game when it comes to new communication tools e.g. TikTok/Threads</p></li><li><p>Supporting the Senior Head of Marketing on budget and ROI management across all territories and ensuring targets are met monthly.</p></li></ul>]]></description>
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         <pubDate>2024-01-07 23:22:15 UTC</pubDate>
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         <link>https://padlet.com/MeganRoberts21432900/j7cmagktrfacfjxh/wish/2840778245</link>
         <description><![CDATA[<ul><li><p>Assist in the management, execution and optimization of digital marketing channels (Paid Social, Paid Search, Display, Affiliate, OOH, Streaming/TV).</p></li><li><p>Manage and track daily performance of ads in-platform, including creative and feed management.</p></li><li><p>Traffic and ensure the accuracy of campaign creative, linking and data..</p></li><li><p>Project coordination &amp; collaboration with key cross-functional partners to develop campaigns and support business strategies on multiple digital properties.</p></li><li><p> Execute and evaluate reporting, with thoughtful analysis and recommendations.</p></li></ul><ul><li><p>Generate and maintain content planners, calendars, and tracking documents; updating as campaign elements shift and new information becomes available.</p></li><li><p> Participate in vendor partnerships, ensuring all timelines are met and content is delivered as planned. Provide vendors with all necessary sources/materials, facilitating approvals and communicating notes back to the vendor.</p></li><li><p>Stay current on digital marketing best practices and industry standards; continuously recommend new approaches, innovative ideas, and/or technologies to deliver on KPIs.</p></li></ul>]]></description>
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         <pubDate>2024-01-08 00:02:40 UTC</pubDate>
         <guid>https://padlet.com/MeganRoberts21432900/j7cmagktrfacfjxh/wish/2840778245</guid>
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