https://padlet.com/adamantiatheofanous/ix1ofsws5swo818p en-us 2020-10-15 13:48:11 UTC 2023-04-10 12:20:52 UTC hello@padlet.com that_erk25 https://padlet.com/adamantiatheofanous/ix1ofsws5swo818p/wish/832544827 Georg Simmel, the creator of the trickle down theory, seems to think that fashion relies on trends that are meant to be altered and changed oftenly which results in the previously "on trend" items to be disregarded, as well as the phenomenon of the trends starting from the top of the society then down and down the hierarchy. In my perspective, Trickle down theory still exists as many cheaper fashion brands such as Zara and h & m still base their design on luxury fashion houses such as LV and Givenchy. However, social hierarchy doesn't exist in today's society as much as before. An aspect of the trickle down theory that doesn't seem right to me is that since around the 2000 there are influences of the street styles on luxury modern houses such as punk influences in runway shows eg Closer, Raf Simons as well as many luxury brands collaborating with high street brands such as Jordan x Dior and H & M X Maison Margiela]]> 2020-10-15 14:41:15 UTC https://padlet.com/adamantiatheofanous/ix1ofsws5swo818p/wish/832544827 that_erk25 https://padlet.com/adamantiatheofanous/ix1ofsws5swo818p/wish/837424560 He seems to think of fashion as a ephemeral thing that is less and less original every year and greatly influenced by fashion magazines. This is widely applicable today since the fashion industry is severely influenced by the opinions expressed in social media in fashion magazine and editorials. This is true, since the goal of most fashion brands, as businesses, is supposed to generate as much revenue as possible, with the lower possible cost, therefore, making the same old stuff that people are going to buy such as Louis Vuitton with their countless colours and prints on its iconic and original bags, never full and keep all the more cost-efficient with more chances for profit rather than coming up with a new model of bag entirely. As new models have to guarantee that the press or the people will like it and or buy it. However, an entirely new design or model can be very attractive to old loyal customers to already have the old designs and attract new customers who might not liked the brand models before, which could be a huge return on investments.


]]> 2020-10-17 06:42:52 UTC https://padlet.com/adamantiatheofanous/ix1ofsws5swo818p/wish/837424560