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      <title>SWOT 1 Group 2 by Margarethe Überwimmer</title>
      <link>https://padlet.com/margarethe_ueberwimmer/it3058k7vwritih0</link>
      <description>SWOT Analysis</description>
      <language>en-us</language>
      <pubDate>2021-11-17 09:45:15 UTC</pubDate>
      <lastBuildDate>2021-11-17 10:59:39 UTC</lastBuildDate>
      <webMaster>hello@padlet.com</webMaster>
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      <item>
         <title>Strengths</title>
         <author>margarethe_ueberwimmer</author>
         <link>https://padlet.com/margarethe_ueberwimmer/it3058k7vwritih0/wish/1896444625</link>
         <description><![CDATA[<div>easy access with an app; user-friendly app;&nbsp;<br>well-recognized brand; very visible for customers; high customer orientation; good place to work; good service / high standard of service; low operating costs&nbsp;<br>not huge competition - high market share<br>save transaction, rating system - high standards, price advantage; cashless payment; fast service<br>low prices, several payment methods; low investment<br>lot of suppliers (car drivers)<br>convenient for drivers</div>]]></description>
         <enclosure url="" />
         <pubDate>2021-11-17 09:45:15 UTC</pubDate>
         <guid>https://padlet.com/margarethe_ueberwimmer/it3058k7vwritih0/wish/1896444625</guid>
      </item>
      <item>
         <title>Opportunities</title>
         <author>margarethe_ueberwimmer</author>
         <link>https://padlet.com/margarethe_ueberwimmer/it3058k7vwritih0/wish/1896444626</link>
         <description><![CDATA[<div>Technology; eCars - self-driving cars<br>additional services<br>untipped geographic markets (Europe); suburbs<br>target groups not served yet<br>quantity of potential drivers - scaling opportunities</div>]]></description>
         <enclosure url="" />
         <pubDate>2021-11-17 09:45:15 UTC</pubDate>
         <guid>https://padlet.com/margarethe_ueberwimmer/it3058k7vwritih0/wish/1896444626</guid>
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      <item>
         <title>Weaknessess</title>
         <author>margarethe_ueberwimmer</author>
         <link>https://padlet.com/margarethe_ueberwimmer/it3058k7vwritih0/wish/1896444627</link>
         <description><![CDATA[<div>strong dependence on employees (drivers)<br>security - privacy concerns<br>everybody can become a driver (fraud, bad drivers)<br>difficulty with building up trust of customers<br>heavily dependent on IT<br>you need a smartphone;<br>surge pricing<br><br></div>]]></description>
         <enclosure url="" />
         <pubDate>2021-11-17 09:45:15 UTC</pubDate>
         <guid>https://padlet.com/margarethe_ueberwimmer/it3058k7vwritih0/wish/1896444627</guid>
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      <item>
         <title>Threats</title>
         <author>margarethe_ueberwimmer</author>
         <link>https://padlet.com/margarethe_ueberwimmer/it3058k7vwritih0/wish/1896444628</link>
         <description><![CDATA[<div>legal restrictions - state policies;&nbsp;<br>climate change - natural disasters;&nbsp;<br>other innovations<br>easy to copy business model<br>increasing competition<br>pandemic - covid 19 regulations<br><br></div>]]></description>
         <enclosure url="" />
         <pubDate>2021-11-17 09:45:15 UTC</pubDate>
         <guid>https://padlet.com/margarethe_ueberwimmer/it3058k7vwritih0/wish/1896444628</guid>
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      <item>
         <title>SO Strategy</title>
         <author>margarethe_ueberwimmer</author>
         <link>https://padlet.com/margarethe_ueberwimmer/it3058k7vwritih0/wish/1896444629</link>
         <description><![CDATA[<div>- expand to different devices for new target groups e.g. handicaped people<br>- attract more drivers<br>- set eUber - eCars at Uber; until 2026 100 % eCars at Uber in special regions (Europe)<br>- expand brand with luxury cars (with technological equipment and standards)<br><br></div>]]></description>
         <enclosure url="" />
         <pubDate>2021-11-17 09:45:15 UTC</pubDate>
         <guid>https://padlet.com/margarethe_ueberwimmer/it3058k7vwritih0/wish/1896444629</guid>
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      <item>
         <title>WO Strategy</title>
         <author>margarethe_ueberwimmer</author>
         <link>https://padlet.com/margarethe_ueberwimmer/it3058k7vwritih0/wish/1896444630</link>
         <description><![CDATA[<div>- building an IT security system for customers and promote this proactively (transparency) helps entering the European market<br>- self-driving cars to diminish dependency on drivers</div>]]></description>
         <enclosure url="" />
         <pubDate>2021-11-17 09:45:15 UTC</pubDate>
         <guid>https://padlet.com/margarethe_ueberwimmer/it3058k7vwritih0/wish/1896444630</guid>
      </item>
      <item>
         <title>ST Strategy</title>
         <author>margarethe_ueberwimmer</author>
         <link>https://padlet.com/margarethe_ueberwimmer/it3058k7vwritih0/wish/1896444631</link>
         <description><![CDATA[<div>- exclusive contracts with drivers and suppliers ... brand<br>- strong brand - competitors / customers are loyalty (free ride after a certain quantity of rides) .... loyalty programme<br>- ads about safety ride with uber due to the strong covid regulations at uber &amp; additional benefits</div>]]></description>
         <enclosure url="" />
         <pubDate>2021-11-17 09:45:15 UTC</pubDate>
         <guid>https://padlet.com/margarethe_ueberwimmer/it3058k7vwritih0/wish/1896444631</guid>
      </item>
      <item>
         <title>WT Strategy</title>
         <author>margarethe_ueberwimmer</author>
         <link>https://padlet.com/margarethe_ueberwimmer/it3058k7vwritih0/wish/1896444633</link>
         <description><![CDATA[<div>- test of drivers (experience, scurity)<br>- supervision of drivers (if the competition does not do that) in that way the quality level of the drivers is increased<br>- 2G rule for drivers<br>- bigger cars on days with heavy rains (?)</div>]]></description>
         <enclosure url="" />
         <pubDate>2021-11-17 09:45:15 UTC</pubDate>
         <guid>https://padlet.com/margarethe_ueberwimmer/it3058k7vwritih0/wish/1896444633</guid>
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