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p110162694 — 2024-03-22 11:07:14 UTC

This is the stage where the campaigner looks into the problem and see if their are ways to help or resolve this problem. For example the change 4 life campaign set up to help to promote healthy eating and lifestyles within young people and children. The campaigner knew that this needed to be a campaigner as we are classed as an obese country. During this stage they also look into what they aim to achieve from promoting this campaign and the outcomes which they want from it.

p110162694 — 2024-03-22 11:15:14 UTC

During this stage they are identifying there targeted audience. Change 4 life was a national campaign which was used to target national across the UK. This was targeted at children so used language so that children were able to understand the information that was being showed. They also used to show and explain this during schools which were a common place that children would be able to learn this information and be able to implement this into what they do.

p110162694 — 2024-03-22 11:35:45 UTC

During this section the campaigner has to set goals in what they want to achieve during this campaign. They also have to set dates into when they want this to be achieved. This looks into what the effects are on the community and the goals that need to be set to ensure that this is met. The change 4 life campaign would have set dates into when they wanted to achieve there target of their campaign.

p110162694 — 2024-03-22 11:36:46 UTC

This stage looks into the approaches and ways in which the campaigner is going to get there views across to their specific audience. They will used one of the following methods: medical, behavioural change, educational, empowerment and societal. This stage looks into how the information is going to be shown for example are they going to use leaflets, information sharing or on social media. The change 4 life campaign used to education approach as they needed to educate the children in what foods they should be eating and what the effects are on them.

p110162694 — 2024-03-22 11:46:21 UTC

This is where the campaigner goes out and spreads their campaign to the audience in which they have selected. The change 4 life campaign would have gone into schools and shared information with the children and given them a better understanding of healthier foods which they should be eating.

p110162694 — 2024-03-22 11:53:10 UTC

This is the last stage within their campaign which there reach out to their audience and see if the campaign is meeting the goals which wee set at the start. This is where they can look to see if there are any changes that need making to the campaign to make sure that it is working the best it can. They can look into whether the targets are realistic and whether they are going to achieve these. The change 4 life campaign would have gone back to schools that they have spoken to and seen if there was any change with the children's approaches to a healthier lifestyle and if this has impacted the weight.