Advertising Analysis by Alex https://padlet.com/paljetak_alex/i1jfwh1ign2t Made with panache en-us 2017-08-02 01:01:59 UTC 2017-08-22 12:35:49 UTC hello@padlet.com Name paljetak_alex https://padlet.com/paljetak_alex/i1jfwh1ign2t/wish/179903981 Link to Ad:

Name of Ad:

Target Audience: Gender, Age, Ethnicity, Class/Status

Medium:

Purpose:

Mode:

Word Choice:

Imagery: 

Advertising Strategies: Second Page

Visual Techniques: 

Language Level:




]]> 2017-08-02 01:02:55 UTC https://padlet.com/paljetak_alex/i1jfwh1ign2t/wish/179903981 Alexander https://padlet.com/paljetak_alex/i1jfwh1ign2t/wish/179906224 Ad name: Valet | Doritos FOR THE BOLD

Ad link: https://www.youtube.com/watch?v=FLuWb3Dkaeg

Target Audience: Age: 20-40 Gender: Male Ethnicity: Caucasion Class/Status: Rich

Medium: Television/Internet

Purpose: Entertain/Express feelings

Mode: Written, Spoken and Visual

Word Choice: Simple/polysyllabic (Don't scratch it kid), slogan (FOR THE BOLD), repetition (Doritos later...), neologisms (VROOM!!!), onomatopoeia (Vroom)

Imagery: logo (DORITOS CHEESE SUPREME), camera shot (CLOSE UP ON VALET), colour (RED FOR EXCITEMENT), special effects (3 DORITOS LATER, 5 DORITOS LATER...), montage

Advertising strategies: Excitement, Bandwagon

Visual techniques: 

]]> 2017-08-02 01:31:00 UTC https://padlet.com/paljetak_alex/i1jfwh1ign2t/wish/179906224 Feathers https://padlet.com/paljetak_alex/i1jfwh1ign2t/wish/179906353 Ad name: valet|Doritos FOR THE BOLD
Ad link https://www.youtube.com/watch?v=FLuWb3Dkaeg

Target Audience: 20-40 years old Gender: Male Ethnicity: Caucasian Class/Status: Rich/ Medium man

Medium: TV, Internet

Purpose: Entertain, Inform, Pursuade

Mode:  Writen, Spoken, Visual

Word choice: Simple/polysyllabic, Repetion (5 Doritos later)logan (For The Bold) neologism/onomatopoeia (vroom, vroom bam, bam)

Imagery: the used a Doritos symbol to show the product they were selling. EG.( Three Doritos Later )

Advertising strategies: Excitement, BandWagon

Visual techniques: graphic/animation( pictures during each something Doritos later) harmony(city in back) logo(Doritos Supreme Cheese) colour, shot(close up on banana man) Flow, special affects( 3 Doritos later) montage

Language level: This ad uses Informal\Non-standard language for an example whooeeee this is super duper chess and dooooeeeee they use this to get kids excited about the product.]]> 2017-08-02 01:32:32 UTC https://padlet.com/paljetak_alex/i1jfwh1ign2t/wish/179906353 CLAUDIA https://padlet.com/paljetak_alex/i1jfwh1ign2t/wish/179906400 https://m.youtube.com/watch?v=KFD6iiavcrkhttps://m.youtube.com/watch?v=KFD6iiavcrk

AD NAME: AMMI | Woop Woop

TARGET AUDIENCE: Middle class, young families - Australian's because it's an Australian joke. 30 - 50, people looking for insurance.

MEDIUM: radio & TV

PURPOSE: entertain & inform viewers 

MODE: written, spoken & visual

WORD CHOICE: SLOGAN - "lucky your with AMMI." COLLOQUIALISMS & PUN - "up ship creek."

COLOUR: they've used very country colours such as orange, yellow & brown to show & prove to viewers that they are in the middle of nowhere. AMMI are telling us that they are willing to go anywhere at anytime to assist their coustomers.  They have used lighter colours to represent that this insurance is for Australians.

CONTRAST: AMMI are comparing to other insurance companies saying that they are available 24/7.

LINE: in the AMMI ad they have used line to seperate the scenery so it's not jumbled together.

LOGO: they have used their logo at the end of the ad to promote AMMI.

LANUAGE - in this ad they have used formal lanuguage and colloquial/slang. Informal is used to tell us information about the insurance and formal is a bit more serious. Colloquial/Slang is used in the acting parts.
"We're right up by Ship Creek."
"OMG, Dad! Up ship creek."
"No Ship Creek, Ship,"
"Did Dad say S$&@?"
"Excuse me. I'm on the phone."
In the AMMI ad they have used informal language as well as colloquialism/slang because it's everyday language on a phone.


]]> 2017-08-02 01:33:13 UTC https://padlet.com/paljetak_alex/i1jfwh1ign2t/wish/179906400 Ayrtonator463 https://padlet.com/paljetak_alex/i1jfwh1ign2t/wish/179906638 https://m.youtube.com/watch?v=Elgusp3PGSMhttps://m.youtube.com/watch?v=Elgusp3PGSM
Ad name: Subaru- Do, Do, Do

Target audience: adults that are looking for good car.

Medium: Television

Purpose: entertain and persuade.

Mode: Visual

Word choice: Simple because it just says " do " during the ad.

Imagery: repetition, alliteration " do "

Advertising strategies: Family Fun because the ad shows a family going to the beach in the Subaru.

Visual Techniques: Graphic: They used Graphics by making the dogs mouths move up and down, like they are saying stuff. 
Logo: At the end of the video, it shows the Subaru logo with 'Subaru' written below it. 

Language Level: Formal because at the end, it says " Do more of the good stuff, new Forrester from Subaru". That is all it says in the ad (apart from the dogs saying "do" the whole time).





]]> 2017-08-02 01:36:03 UTC https://padlet.com/paljetak_alex/i1jfwh1ign2t/wish/179906638 LILY lrichardson15 https://padlet.com/paljetak_alex/i1jfwh1ign2t/wish/179906693 https://m.youtube.com/watch?v=t6bMAxE91bghttps://m.youtube.com/watch?v=t6bMAxE91bg

AD: LUBE MOBILE - 133032

TARGET AUDIENCE: This is targeted mostly for people who drive cars. In the ad it uses a range of people; from children to adults. I think it is aimed at families and the adults in the family, from about 20-45. This family is quite middles class; quite average.

MEDIUM: Tv commercial

PURPOSE: This ad is to inform us all about Lube Mobile and its services, to know that we can trust them to fix our car.

MODE: Written, spoken, visual

WORD CHOICE: In the advertisement Lube Mobile it uses a lot of repetition, often telling us to call '133032'. They have also repeated 'Tell me more, Lube Mobile', many times to hook us in and make us call to ask more. Imperatives: They have made their service seem urgent for the consumers to call Lube Mobile and know more. At the end of this ad, many people will often be singing the number '133032' as it is repeated many times so we don't forget. This ad also includes a technique called 'Comparitive' meaning that they use phrases like 'we have it all' to seem like they are better than other companies. 






]]> 2017-08-02 01:36:37 UTC https://padlet.com/paljetak_alex/i1jfwh1ign2t/wish/179906693 NATALIA https://padlet.com/paljetak_alex/i1jfwh1ign2t/wish/179906723 https://www.youtube.com/watch?v=KFD6iiavcrkhttps://www.youtube.com/watch?v=KFD6iiavcrk
AD NAME- AMMI WOOP WOOP UP SHIP CREEK

TARGET AUDIENCE- This ad is aim to male and female, children also. This ad is not for rich or posh people because this normally doesn't occur to these people. I believe that only Aussies could understand this Australia humour/slack. It's aimed at about 30-50 because around that age you have children like in the ad and also you have a car at this age so you need insurance.

MEDIUM- Radio & a TV advertisement 

PURPOSE- They did the AMMI ad to entertain but also persuade people to by there ensurance.

WORD CHOICE- Slogan/'Lucky you with AMMI'. Rymn/'Lucky you with AMMI'. Colloquialisms/'Were in the middle of Woop Woop, Right up by Ship Creek'. Pun/Its a lot like Colloquialisms using that slang as a pun' Right up by Ship Creek'.

COLOUR- they have used outback/country colours to show there in the middle of nowhere/UP SHIP CREEK. Not to be racist but they have used Australians- light coloured skin and red to be a forward colour. 

CONTRAST- they have used a little bit of contrast/compare in when they say'Thats not very Insurancy' and there saying they can come to you no matter where or how far you are.

LINE- They have used most of the space up to show the setting, car/caravan and mostly the family.

LOGO- They have used the AMMI logo at the end of the ad to promote their insurance. AMMI

LANGAUGE LEVEL- In the AMMI they have used a lot of Colloquialism/slang in how they said also informal language/every day langauge.

'were right up by ship creek. 
OMG dad up ship creek! 
No ship creek ship!
Did dad say S***. '
'Excuse I'm on the phone.'
But alot  of people haven't notice this but they've also used formal language at the end of the ad.

'Up Ship creek AMMI's road side assistant will help'
'LUCKIE YOUR WITH AMMI'
This is a quite calm and formal langaunge








]]> 2017-08-02 01:37:03 UTC https://padlet.com/paljetak_alex/i1jfwh1ign2t/wish/179906723 Mitch https://padlet.com/paljetak_alex/i1jfwh1ign2t/wish/179906729 https://m.youtube.com/watch?v=AREt1dtsUUMhttps://m.youtube.com/watch?v=AREt1dtsUUM
Ad name - Dave not bad.

Target audience - 18-35, Caucasian, male and middle class.

Medium - television/internet.

Color - A dull yellow to show not much excitement, at the end white to show clean and focused.

Purpose - to entertain, inform and feed the hungry very well for such a low price.

Mode - the mode is visual and spoken.

Word choice - Dave has used very simple language "not bad" he said. They have used repetition (Not Bad).

Imagery - The imagery in this ad is informal "Not bad".

Advertising strategies - repetition " Not bad", appeal - Dave doesn't like anything but he likes this, slogan " now that's good different."

Visual techniques - Camera shots, logo ( shows Aldi logo at the end),
Montage ( when the news starts to come on the video) focus (Dave is focusing on you in the last bit), contrast (Dave doesn't like anything but this Pie is the best in the competition so it's "not bad").

Language level - informal/formal ( Dave uses a casual choice of words "not bad" then the news reporter says "he reportedly said" so a mix of both really), a bit of slang "not bad" isn't really that "slangy" but it could fit in I reckon, non standard "not bad".













]]> 2017-08-02 01:37:05 UTC https://padlet.com/paljetak_alex/i1jfwh1ign2t/wish/179906729 Aldematron https://padlet.com/paljetak_alex/i1jfwh1ign2t/wish/179906745 https://m.youtube.com/watch?v=Tx6FzIXGzZshttps://m.youtube.com/watch?v=Tx6FzIXGzZs

Ad Name: KFC $2 sliderz

Target audience: The Ad is for people aged around 5-30 because it is about KFC and lots of different people around that age can get it.

Medium: Television

Purpose: The purpose is to entertain and inform about the goodness of the sliders so people will want to buy it.

Mode: Visual






]]> 2017-08-02 01:37:10 UTC https://padlet.com/paljetak_alex/i1jfwh1ign2t/wish/179906745 NEVE https://padlet.com/paljetak_alex/i1jfwh1ign2t/wish/179906761 https://m.youtube.com/watch?v=KFD6iiavcrkhttps://m.youtube.com/watch?v=KFD6iiavcrk

Ad Name: AAMI woop woop ad

Target audience: Young families, middle class, both genders.

Medium: The medium is is on the internet and on the television 

Purpose:  The purpose is to persuade, entertain and inform the viewer about their product.

Mode: The mode is spoken and visual.

Word choice: Slogans/ Lucky you're with AAMI, Slang/ In the middle of Woop Woop and up ship creek.

Colour: They used red and orange to show dust because they're in the country side and in the middle of nowhere/ up ship creek.

Contrast/Compare: They have used a bit of compare because they are saying that they are available 24/7 while some companies aren't.

Logo: They used tha AAMI logo at the end to advertise their company.

Language Level: In the ad they used informal language and slang to make it funny. Some examples are "we are in the middle of Woop Woop and Up Ship Creek"









]]> 2017-08-02 01:37:24 UTC https://padlet.com/paljetak_alex/i1jfwh1ign2t/wish/179906761 Natasha nmark_amin https://padlet.com/paljetak_alex/i1jfwh1ign2t/wish/179906787 https://m.youtube.com/watch?v=t6bMAxE91bg

Lube Mobile [13 30 32]

TARGET AUDIENCE: Female & males, 20 - 60 year olds, middle class.

MEDIUM: Tv commercial.

PURPOSE: The purpose of this ad is to persuade consumers to choose them and to inform people about Lube Mobile.

MODE: Written, spoken and visual.

WORD CHOICE: The Lube Mobile ad uses very simple words so that every one will be able to understand what they are trying to get across.

REPETITION: they have said 133032 a lot in the ad to make sure the consumer has it stuck in their head.

IMPERATIVES: they use this technique along with repetition to make it seem like it is urgent for the consumer to call Lube Mobile. "There's just one thing you need to do - call 133032!"

COMPARATIVE They've said things like, "we've got it all", to tell consumers that they have everything you need unlike some other companies who may not complete the job to your satisfaction.

VISUAL FEATURES / TECHNIQUES: COLOUR - they have used the colours red, orange and yellow. Orange shows their enthusiasm, red shows their excitement, energy, passion and yellow show happiness.
LOGO - they show their logo of the hand holding the spanner.
TRANSITION - they have gone from one scene to another of people doing different things.
MONTAGE - in the ad, they have put all the scenes where the staff of Lube Mobile are doing something mechanical.
SHOTS - medium long shot ~ medium long shot has been used to show the Lube Mobile van which had their logo and the numbers on it.
medium close up and medium shot ~ to show what each person was doing.
close up ~ this shot was used to show the happiness on the Lube Mobil's staff.









]]> 2017-08-02 01:37:51 UTC https://padlet.com/paljetak_alex/i1jfwh1ign2t/wish/179906787 Jesualinko https://padlet.com/paljetak_alex/i1jfwh1ign2t/wish/179906892 https://youtu.be/2UJOQrfGqmQhttps://youtu.be/2UJOQrfGqmQ

Duck toilet protection ad 

Target audience: economic group, mid-age, mostly for Women, all country's and for rich people

Medium: radio, television 

Purposes: entertain, persuade, arouse interest, gain attention





]]> 2017-08-02 01:39:02 UTC https://padlet.com/paljetak_alex/i1jfwh1ign2t/wish/179906892 Ryan https://padlet.com/paljetak_alex/i1jfwh1ign2t/wish/179906988 Link: https://m.youtube.com/watch?v=cQVPec_Kkqo

Name: Hungry Jack's 5 Brain Freezing Flavours

Target audience: 9-24

Purpose:   to make you want to go there.

Word choice: simple words.

Logo: they show their logo at the end

Language: simple

Medium: radio,television,internet

Colour: In the video it has very bright and happy moments through the who video. Lots of bright colours for summer they have the blazing sun seats and butiful blue sky for the frozen drinks

Shots: they have lots of close up view of the frozen drinks.

Logo: they use the hungry jacks logo at the end of the clip with the people dancing.

Focus: they have a focus of the frozen drinks skipping through the flavours with each person. 



]]> 2017-08-02 01:40:15 UTC https://padlet.com/paljetak_alex/i1jfwh1ign2t/wish/179906988 Lincoln https://padlet.com/paljetak_alex/i1jfwh1ign2t/wish/179907025 Dave said NOT BAD
https://www.youtube.com/watch?v=AREt1dtsUUM&app=desktop
 
Target: age all

Gender: both

Medium: television 

Mode: visual

Purpose: entertain/express feelings 

Word choice: simple also slogan: good different

]]> 2017-08-02 01:40:53 UTC https://padlet.com/paljetak_alex/i1jfwh1ign2t/wish/179907025 Bailey Robertson brobertson6 https://padlet.com/paljetak_alex/i1jfwh1ign2t/wish/179907026
Link:                                         https://youtu.be/J6W3TT_ISUQ

Name:                                      Reinvented i30 - Full Version.

Target Audience:                   Ages 18 and up, Rich people, Both genders.

Medium:                                  TV, Tevivision.

Purpose:                                  To persuade people to buy their product.

Mode:                                       Visual, spoken.

Word choice:                          Rhetorical question, simple words.

Languge Level:                      Standard, no slang, deep voice.


Rhetorical Question:
What do you do after you won Australia’s best car award 6 times?

Advertising stratergies and visual techniques.
Hyperbole, transition, interrogatives, special effects, Focus, logo, colour, ahrmony.



               ]]> 2017-08-02 01:40:55 UTC https://padlet.com/paljetak_alex/i1jfwh1ign2t/wish/179907026 Amelia W https://padlet.com/paljetak_alex/i1jfwh1ign2t/wish/179907037 v=0Bdtud9OuT8https://m.youtube.com/watch?v=0Bdtud9OuT8

THis is my Friskies Cat Food ad. The ad is aimed at anybody who has a cat. I would say the age group that it is aimed at is about 20-50; in other words, old enough to own their own apartment or house. The medium is Television and maybe Internet. The purpose is to persuade cat-lovers to buy Friskies Cat Food for their beloved cats. By entertaining the viewers, they hope to make them more enthusiastic about the Friskies Cat Food.]]> 2017-08-02 01:41:07 UTC https://padlet.com/paljetak_alex/i1jfwh1ign2t/wish/179907037 Sienna https://padlet.com/paljetak_alex/i1jfwh1ign2t/wish/179907040 Link to ad:https://m.youtube.com/watch?v=YKBAOHSCVvQ

Name of ad: iselect heath cover check up- deaf man

Target audience: Age -50+, Gender- female and male

Word choice: Slogan-I select get it right. Simple and short sentences to give you an idea of what's going on.

Medium: Television

Purpose: I think the purpose is to inform you that you must get the health cover checkup so your not paying for insurance that you don't need and that you should pay for things that you do need like hearing aids for that guy who was blind.

Mode: Soken and visual.

Visual Techniques-Colour: The main colour they used is orange. In the ad they use that colour a lot,it basically represents the insurance cover.
Logo: in the ad they have a logo which is I-select. But under that logo in the ad they have a line that says 'Always get it right.' 

Language level: The language level is formal it doesn't sound anything different to English language, it just sounds a bit weird because the people in the ad are old. Which means that the language is also going to be standard.]]> 2017-08-02 01:41:09 UTC https://padlet.com/paljetak_alex/i1jfwh1ign2t/wish/179907040 JACK https://padlet.com/paljetak_alex/i1jfwh1ign2t/wish/179907065 https://m.youtube.com/watch?v=1g5geMyFp8w

Chicken McNuggets commercial 2016

Target audience : Gender male and female. Age 4-12. Country Australia and America

Word choice : they have used simple words because of the age that it is aimed at. It also has two slogans wich are " The simple. The better." And "I'm lovin' it.

Colour: they used the colour grey on the left side to show that it is a classical Side of the add. And on the on the right hand side they use white to show purity. Then at the end it uses red to show excitement. 

Logo: The add uses the McDonald's logo at the very end. 

]]> 2017-08-02 01:41:36 UTC https://padlet.com/paljetak_alex/i1jfwh1ign2t/wish/179907065 Grace https://padlet.com/paljetak_alex/i1jfwh1ign2t/wish/179907068 https://m.youtube.com/watch?v=YKBAOHSCVvQ

Name of ad: iselect - Health Cover Check Up - Deaf Man

Target Audience: I think that this ad is aimed at female and males over 50. 
Slang- bun in the oven instead of saying she was pregnant.
Word choice:  simple - just, no, date, bun, need. Polysyllabic - 

Colour- light colours to show happiness and confused. ]]> 2017-08-02 01:41:36 UTC https://padlet.com/paljetak_alex/i1jfwh1ign2t/wish/179907068 Sophia ssciorilli https://padlet.com/paljetak_alex/i1jfwh1ign2t/wish/179907087 https://m.youtube.com/watch?v=0Bdtud9OuT8

Friskies cat food

The ad is aimed to anyone who has a cat. I think this ad is aimed at people who are 25-50 . The medium for friskies cat food is television and magazine and newspaper.

Purpose- the purpose is to persuade the people that have cats to by their product. 

Mode-visual and spoken

Word choice- is simple and emotive and also obvious it isnt to confusing. Its like this so people have a better understanding.

Imagery-   




Colour- 
White-stairs-purity 
Brown-cat- conform,friendship
Grey-cat-classic, quiet ,pure
White-cat-classic,quiet,pure
Yellow-duck-cheerful,warm
Blue-bowl-harmony,peaceful
Blue-box-harmony,peaceful
Blue and white doll house-peace,parity


Logo-friskies writer in red letters out lined by white .

Slogan - bring out the friskies in your cat

Transition- they didn't use a lot of transition in this ad. The shots went straight to another seance  without fading.

Special effects-]]> 2017-08-02 01:41:51 UTC https://padlet.com/paljetak_alex/i1jfwh1ign2t/wish/179907087 Ayrton S https://padlet.com/paljetak_alex/i1jfwh1ign2t/wish/179907095 Link: https://m.youtube.com/watch?v=_o8GzMe0r0E-my
My Ad: Chicken Big Mac
Target Audience: Males & Females, 23-30 years old, American and Australian. Middle Class and higher.
Medium: Television Ad & Internet Ad.
Purpose: Purpose is to persuade you to buy the product, it is also informal when it tells you how it is





]]> 2017-08-02 01:41:58 UTC https://padlet.com/paljetak_alex/i1jfwh1ign2t/wish/179907095 Ethan https://padlet.com/paljetak_alex/i1jfwh1ign2t/wish/179907096  Link: 
https://m.youtube.com/watch?v=-9Ka3a7cdYw

Name of Ad: Diversity is awesome

Target Audience: 
Age: 18-24 and 25-35.
Gender: Male and Female.
Medium: Telivision/Internet.
Purpose: Entertain/Inform
Mode: Sopken/Visual
Word Choice: Emotive/Simple
Visual Techniques: 
Logo: We Love Our Lamb
Colour: Bright colours
Line
Harmony
Flow
Shot 
Transistion

Language
Formal
Standard




]]> 2017-08-02 01:41:59 UTC https://padlet.com/paljetak_alex/i1jfwh1ign2t/wish/179907096 Logan https://padlet.com/paljetak_alex/i1jfwh1ign2t/wish/179907106 https://m.youtube.com/watch?v=UL4f1Wg26DA
Paper scissors rock andriod
Target audience: Male and Female, 10-12, America and Australia, for the middle man.
Medium: internet 
Purpose: express feelings and to entertain 
Mode: visual
Word choice: It has a slogan at the end which says be together
Not the same. And it is connotavie because it has no words but has a meaning of helping others.
Visual techniques:
Logo: android logo 
Collage: it got lots of different colour like bright green, blue, grey
Colour: a combination of bright colour and baby blue
Language 
I have a little language at the end which is standard and formal because all it says is be together not the same
]]> 2017-08-02 01:42:09 UTC https://padlet.com/paljetak_alex/i1jfwh1ign2t/wish/179907106 Joel joelukich https://padlet.com/paljetak_alex/i1jfwh1ign2t/wish/179907116 Link : https://m.youtube.com/watch?v=_o8GzMe0r0E-my
Name of ad: chicken Big Mac 
Target audience: 23-30 years of age male and female middle class and higher American,Austrlaian 
Medium: television and internet 
Purpose: purpose is to entertain and to try and get you to get their chicken Big Mac
Alliteration: mix it up at maccas 
Hyperbole: we've mixed the world famous Big Mac

]]> 2017-08-02 01:42:16 UTC https://padlet.com/paljetak_alex/i1jfwh1ign2t/wish/179907116 Byron Fisker's Ad bfisker https://padlet.com/paljetak_alex/i1jfwh1ign2t/wish/179907335 Name: Honda Ridgeline Super Bowl 2016 TV Commercial
Link: https://youtu.be/Op4qhwKP6Wg
Song: Somebody Love Me by Queen https://youtu.be/kijpcUv-b8M

Target Audience: The target audience would be anyone who has a driver's licence and wants a Ute. It my also be aimed at Farmers because they usually have a Ute on their farm.

Medium: Television/Internet

Purpose: The purpose is to try and make people buy the all new Ute. To Inform the viewers about the new Ute and to Persuade them to buy it.

Mode: Spoken, Visual & Written. They speak in the ad for Spoken, Visual for showing the video and written as they write up the brand and a few more words.

Word Choice: All the words are the song which is catchy and makes you sing along.

Imaginary:

Advertising Stratergies:

Visual Stratergies:
Logo - Honda Logo
Montage - Putting lots of clips together
Special Effects - Dog Speaking and Sheep Singing also the Sheep, Car, Dog, Grass and more look 'Perfect'
Focus - The Dog focusses on you and looks into your eyes
Harmony - All the Sheep sing together and everything looks so nice
Colour - The grass is a perfect green

Language Stratergies:

Ad:]]> 2017-08-02 01:45:40 UTC https://padlet.com/paljetak_alex/i1jfwh1ign2t/wish/179907335 Jezza mate https://padlet.com/paljetak_alex/i1jfwh1ign2t/wish/180221877 https://youtu.be/2UJOQrfGqmQhttps://youtu.be/2UJOQrfGqmQ

Target audience: mainly for women aged at 30+, ethnicity is at no specific religion or country and focuses on business, is also aimed at the rich 

Medium: radio, television broadcasting and internet 

Purposes: entertain, gain attention, persuade, create desire 

Mode: visual and spoken

Word choice: concrete/abstract e.g " duck really birds the germs ducks curve bottle gets the germs right underneath!" And onomatopoeia  (QUACK!!)

Imagery-symbol, animation with information

Sound devices-]]> 2017-08-07 01:32:46 UTC https://padlet.com/paljetak_alex/i1jfwh1ign2t/wish/180221877 Aldematron https://padlet.com/paljetak_alex/i1jfwh1ign2t/wish/180222795 https://m.youtube.com/watch?v=Tx6FzIXGzZshttps://m.youtube.com/watch?v=Tx6FzIXGzZs

Target audience: people aged 7-30 because people around that age like to eat KFC

Medium: Television

Purpose: to entertain the viewer so they buy the sliders.

Mode: Visual and Spoken

Word choice: Repition (How ya like me now)        Slogan (Finger lickin good) used to persuade the viewer to buy it.

Inagery








]]> 2017-08-07 01:42:15 UTC https://padlet.com/paljetak_alex/i1jfwh1ign2t/wish/180222795 EVA epetkovic https://padlet.com/paljetak_alex/i1jfwh1ign2t/wish/180223884 https://m.youtube.com/watch?v=t6bMAxE91bg

Lube Mobile - 13 30 32

Target Audience: Female & Male, 20 - 60 years of age, Middle Class

 Medium: TV Commercial

 Purpose: This ad's purpose is to persuade people to call Lube Mobile when their car has broken down and saying that Lube Mobile can fix any car problem you may have.

 Mode: Written, Spoken & Visual

 Word Choice: The Lube Mobile ad uses very simple words, so that everyone in their target audience can understand the message that they are trying to put across.

COMPARATIVE: The ad states that they can fix anything (2 scenes of problems they can fix), compared to other companies who can only fix a minimal amount of car problems.

 IMPERATIVES: They keep saying 'call now, call now' to make it seem urgent to call their phone number.

 REPETITION: In the ad, they keep repeating 'Call 133032'. Just to make sure that you remember the number when you have a problem with your car.

 Visual Techniques:

 COLOUR: Red - excitement, passion / Orange - fun, enthusiasm / Yellow - cheerful, happy

 LOGO: The Lube Mobile logo is used. The logo is a lower arm holding a spanner, just to show that Lube Mobile can fix any car problem you have and that fixing car problems is the aim of their business.

 TRANSITION: Each transition is of a employee doing their part of the work and  also customers saying a little bit information each.

 SHOTS: Medium Shot - This shot is used to show the employees doing  their job and how they communicate with customers.

 Close-up - This is used to show the customers' expression (happy), once they know that Lube Mobile is a professional, skilled and trustworthy company.

  Medium Long Shot - This is used to show the Lube Mobile, along with some information.

 LANGUAGE LEVEL: In the Lube Mobile ad, I think that the language level used is about standard, it is nothing formal but isn't slang. Also, throughout the ad, there was a song being sung which told us everything Lube Mobile thought we needed to know.]]> 2017-08-07 01:55:24 UTC https://padlet.com/paljetak_alex/i1jfwh1ign2t/wish/180223884 Amelia https://padlet.com/paljetak_alex/i1jfwh1ign2t/wish/181179559 v=0Bdtud9OuT8https://m.youtube.com/watch?v=0Bdtud9OuT8

THis is my Friskies Cat Food ad.

The ad is aimed at anybody who has a cat.

I would say the age group that it is aimed at is about 20-50; in other words, old enough to own their own apartment or house.

The medium is Television and maybe Internet.

The purpose is to persuade cat-lovers to buy Friskies Cat Food for their beloved cats.

By entertaining the viewers, they hope to make them more enthusiastic about the Friskies Cat Food.

The word choice is simple and obvious, and isn't too complicated, so that people can understand it easily.

Their slogan is: Bring out the Frisky in your cat. It makes people want to buy Friskies Cat Food so that their cat will be more active and playful.

They do have a symbol/logo, Friskies written in red letters, outlined by white, on a yellow flag shaped shape outlined in red.

Colour:
White Stairs- purity and cleanness.
A Brown Cat- comfort and friendship
A Grey and White Cat- classic, pure and quiet
Yellow Rubber Duckie- cheerful and warm
Blue Friskies Bowl and Box- harmony and peace
"Friskies" Written in Red- passion and energy
Brown Friskies Food- stability and reliability
White and Blue Doll House- peace and purity

Transitions:
They didn't really use any transitions in this ad. The shots went straight to another one without any fade, droplet or any other type of transition.

Shots: 
They used some close-ups and medium close shots. Some were taken from behind the cat, and one was taken as though it was the cat, racing to the Friskies.

]]> 2017-08-16 01:39:54 UTC https://padlet.com/paljetak_alex/i1jfwh1ign2t/wish/181179559 LILY https://padlet.com/paljetak_alex/i1jfwh1ign2t/wish/181179881 Lube Mobile

VISUAL TECHNIQUES
COLOUR - Red (passion, excitement), Orange (enthusiasm, fun), Yellow (cheerful, happy, warm)
LOGO - For the logo they have used a spanner and a hand, also so that we know that they can fix our car.
TRANSITION - From scene to scene, each staff member are fixing a car, or children are reminding you to call.
SHOTS- medium long shot - They have used this to show the Lube Mobile with all of the information.
Medium close up/medium shot - Shows the task they are doing, and to show how they communicate with their customers.
Close up - This technique is used to express how happy they become when they can trust Lube Mobile.


LANGUAGE LEVEL:

In the Lube Mobile ad I think they have used quite a standard, every-day language (nothing proper or formal). They sing a song throughout the ad explaining that Lube Mobile will come to us, can do the lot, but you just have to call 133032.



]]> 2017-08-16 01:43:46 UTC https://padlet.com/paljetak_alex/i1jfwh1ign2t/wish/181179881 Jesualinko https://padlet.com/paljetak_alex/i1jfwh1ign2t/wish/181179985
https://youtu.be/2UJOQrfGqmQhttps://youtu.be/2UJOQrfGqmQ

Target audience: mainly for women aged at 30+, ethnicity is at no specific religion or country and focuses on business, is also aimed at the rich 

Medium: radio, television broadcasting and internet 

Purposes: entertain, gain attention, persuade, create desire 

Mode: visual and spoken

Word choice: concrete/abstract e.g " duck really birds the germs ducks curve bottle gets the germs right underneath!" And onomatopoeia  (QUACK!!)

Imagery-symbol, animation with information

Sound devices-

Visual techniques- graphic/animation used to process the parody in harmony, they used contrast saying,"Ducks single curve can't a nerve like other toilet products." And logo, "Toilet Duck" To promote their product

Language level: formal/standard language like, "ducks fresh discs and curve neck bottle don't get on nerve" and, "
Their is a bit of made up word colloquialism in there saying "duckoptics chemistry" and we know that duck is the advertisement and duckoptics is not a word]]> 2017-08-16 01:44:54 UTC https://padlet.com/paljetak_alex/i1jfwh1ign2t/wish/181179985 Lincoln https://padlet.com/paljetak_alex/i1jfwh1ign2t/wish/181180906 Imagery harmony when the men are sitting around having a beer

]]> 2017-08-16 01:54:50 UTC https://padlet.com/paljetak_alex/i1jfwh1ign2t/wish/181180906 Alde https://padlet.com/paljetak_alex/i1jfwh1ign2t/wish/181360338 https://m.youtube.com/watch?v=Tx6FzIXGzZshttps://m.youtube.com/watch?v=Tx6FzIXGzZs

Target audience: people aged 7-30 because people around that age like to eat KFC

Medium: Television

Purpose: to entertain the viewer so they buy the sliders.

Mode: Visual and Spoken

Word choice: Repition (How ya like me now)        Slogan (Finger lickin good) used to persuade the viewer to buy it.

Imagery- Symbols, they showed someone eating it

Visual techniques-  they used the color red to show off the KFC color,
They used they KFC logo because they also want to advertise KFC's greatness. They used a zoom-in shot to show the mans expression


Language- They used informal language "How ya like me now" so 

]]> 2017-08-17 01:42:59 UTC https://padlet.com/paljetak_alex/i1jfwh1ign2t/wish/181360338