https://padlet.com/syahirah_240500/hq16b0nu2zbg CA2 - Visual Critique Project en-us 2017-06-05 14:46:17 UTC 2026-03-08 17:43:32 UTC hello@padlet.com syahirah_240500 https://padlet.com/syahirah_240500/hq16b0nu2zbg/wish/175300521 2017-06-06 00:15:17 UTC https://padlet.com/syahirah_240500/hq16b0nu2zbg/wish/175300521 syahirah_240500 https://padlet.com/syahirah_240500/hq16b0nu2zbg/wish/175300587 Starbucks is a very well known brand, however many people, including myself, never knew what the two this the lady in the logo has next to either side of her head. ]]> 2017-06-06 00:16:13 UTC https://padlet.com/syahirah_240500/hq16b0nu2zbg/wish/175300587 syahirah_240500 https://padlet.com/syahirah_240500/hq16b0nu2zbg/wish/175300890 Upon searching up about the logo design, I found out that the Starbucks logo had gone through three changes since they started out in 1971. There must be a hidden reason and/or meaning as to why they did this.]]> 2017-06-06 00:19:41 UTC https://padlet.com/syahirah_240500/hq16b0nu2zbg/wish/175300890 syahirah_240500 https://padlet.com/syahirah_240500/hq16b0nu2zbg/wish/175302626 *The logo is a picture of a nude woman with only her long curly hair to cover her front
*The two thing by each side of her head appears to be two tails
*The woman is wearing a crown]]> 2017-06-06 00:37:12 UTC https://padlet.com/syahirah_240500/hq16b0nu2zbg/wish/175302626 syahirah_240500 https://padlet.com/syahirah_240500/hq16b0nu2zbg/wish/175303073 *The latest version of the logo uses mostly the colour green. The colour green symbolises health and growth. This gives customers the impression that the company is constantly growing and improving and that their products are healthy.
*The logo now is very simple and has a hipster vibe to it which is a very popular style among teenagers. Thus, this attracts more customers]]> 2017-06-06 00:41:48 UTC https://padlet.com/syahirah_240500/hq16b0nu2zbg/wish/175303073 syahirah_240500 https://padlet.com/syahirah_240500/hq16b0nu2zbg/wish/175305756 *Some people have noticed how this design is sexual because it represents a twin tailed mermaid, a siren from the 15th century. Thus, it has sparked controversy. This can be improved if the design is changed. A way to make it appear more innocent is to give it just one tail to symbolise a mermaid instead of two. ]]> 2017-06-06 01:13:33 UTC https://padlet.com/syahirah_240500/hq16b0nu2zbg/wish/175305756 syahirah_240500 https://padlet.com/syahirah_240500/hq16b0nu2zbg/wish/175306048 2017-06-06 01:18:17 UTC https://padlet.com/syahirah_240500/hq16b0nu2zbg/wish/175306048 syahirah_240500 https://padlet.com/syahirah_240500/hq16b0nu2zbg/wish/175306162 This has caught my attention because the logo is very colourful and bright and it has many meaningful symbols in just one simple logo]]> 2017-06-06 01:20:45 UTC https://padlet.com/syahirah_240500/hq16b0nu2zbg/wish/175306162 syahirah_240500 https://padlet.com/syahirah_240500/hq16b0nu2zbg/wish/175306264 It is worth an analysis because it uses simple lines to create slightly complex logos that might appear to be confusing at first. ]]> 2017-06-06 01:22:54 UTC https://padlet.com/syahirah_240500/hq16b0nu2zbg/wish/175306264 syahirah_240500 https://padlet.com/syahirah_240500/hq16b0nu2zbg/wish/175306605 *The logo consists of a striking red eye
*Next to the eye is a blue spiral logo that is supposed to symbolise an ear
*Between the eye and the ear is a simple symbol of an orange outstretched hand]]> 2017-06-06 01:27:19 UTC https://padlet.com/syahirah_240500/hq16b0nu2zbg/wish/175306605 syahirah_240500 https://padlet.com/syahirah_240500/hq16b0nu2zbg/wish/175306851 *The three symbols of the ear, hand and eye represents the activities that are available to the visitors.
*The eye symbolises visual experience, visitors can expect to look and watch many things at the Centre. The ear symbolises audio experience in which customers can expect of and the hand symbolises how visitors can have hands-on experience at the Centre.
*the three symbols put together makes the visitor excited to experience life-like experiences ]]> 2017-06-06 01:31:17 UTC https://padlet.com/syahirah_240500/hq16b0nu2zbg/wish/175306851 syahirah_240500 https://padlet.com/syahirah_240500/hq16b0nu2zbg/wish/175307246 *This logo design can be improved by making the ear symbol easier to understand so that visitors will feel the excitement faster without having to ponder about what the logo means]]> 2017-06-06 01:38:15 UTC https://padlet.com/syahirah_240500/hq16b0nu2zbg/wish/175307246 syahirah_240500 https://padlet.com/syahirah_240500/hq16b0nu2zbg/wish/175307502 2017-06-06 01:42:28 UTC https://padlet.com/syahirah_240500/hq16b0nu2zbg/wish/175307502 syahirah_240500 https://padlet.com/syahirah_240500/hq16b0nu2zbg/wish/175307572 This logo has caught my attention because the design is so simple that it barely has a visual stimulus.]]> 2017-06-06 01:43:30 UTC https://padlet.com/syahirah_240500/hq16b0nu2zbg/wish/175307572 syahirah_240500 https://padlet.com/syahirah_240500/hq16b0nu2zbg/wish/175307666 Upon observing the logo closer, I realised that there is a tiny detail that actually gives customers a visual stimulus but it is very subtle yet effective.]]> 2017-06-06 01:44:41 UTC https://padlet.com/syahirah_240500/hq16b0nu2zbg/wish/175307666 syahirah_240500 https://padlet.com/syahirah_240500/hq16b0nu2zbg/wish/175307824 *This logo is mostly just the name of the company  using the colours red and purple
*The first letter 'T' of the word 'Transit' in the logo is extended at the top to look like a dash. 
*There is another red line right above the purple dash of the letter 'T']]> 2017-06-06 01:46:45 UTC https://padlet.com/syahirah_240500/hq16b0nu2zbg/wish/175307824 syahirah_240500 https://padlet.com/syahirah_240500/hq16b0nu2zbg/wish/175308140 *The two dashes over the word 'SBS Transit' look like speed lines. This is to symbolise how the transportation is fast and this makes customers trust the company more
*The two colours used, red and purple, both symbolises power and wealth. this is to give customers confidence in the company as it gives the impression that the company is of high authority
*The overall design is very simple and easy to understand and doesn't distract customers ]]> 2017-06-06 01:50:32 UTC https://padlet.com/syahirah_240500/hq16b0nu2zbg/wish/175308140 syahirah_240500 https://padlet.com/syahirah_240500/hq16b0nu2zbg/wish/175308656 The design is too simple and many people do not notice the dashes that have a symbolic meaning. In order to be more impactful, it needs a bigger visual stimulus. The dashes could be redrawn to make them bigger.]]> 2017-06-06 01:57:14 UTC https://padlet.com/syahirah_240500/hq16b0nu2zbg/wish/175308656 syahirah_240500 https://padlet.com/syahirah_240500/hq16b0nu2zbg/wish/175308774 2017-06-06 01:59:04 UTC https://padlet.com/syahirah_240500/hq16b0nu2zbg/wish/175308774 syahirah_240500 https://padlet.com/syahirah_240500/hq16b0nu2zbg/wish/175309890 This company logo is simple but seems to be meaningless as it is just three stripes and although it is very famous, not many people know the meaning behind it.]]> 2017-06-06 02:13:22 UTC https://padlet.com/syahirah_240500/hq16b0nu2zbg/wish/175309890 syahirah_240500 https://padlet.com/syahirah_240500/hq16b0nu2zbg/wish/175310028 This is worth an analysis because the famous three stripes has been deemed by social media as a trending and populare look but it needs to be further analysed deeply so that it can be better appreciated]]> 2017-06-06 02:15:06 UTC https://padlet.com/syahirah_240500/hq16b0nu2zbg/wish/175310028 syahirah_240500 https://padlet.com/syahirah_240500/hq16b0nu2zbg/wish/175310171 *This logo has three thick stripes
*The name of the company is written in a simple font underneath the three stripes
*The three stripes are positioned diagonally and are of different sizes]]> 2017-06-06 02:16:46 UTC https://padlet.com/syahirah_240500/hq16b0nu2zbg/wish/175310171 syahirah_240500 https://padlet.com/syahirah_240500/hq16b0nu2zbg/wish/175310413 *The design is very simple and easily adapted into many of their product designs, thus making it very recognisable.
*The design uses the colour black and white to represent power and stability, this gives customers confidence in their products. 
*The three stripes actually represent a mountain, thus, it symbolises the challenges an athlete has to face in his career. This is effective because Adidas is a sports brand]]> 2017-06-06 02:19:02 UTC https://padlet.com/syahirah_240500/hq16b0nu2zbg/wish/175310413 syahirah_240500 https://padlet.com/syahirah_240500/hq16b0nu2zbg/wish/175310877 As of now, the logo is very clear visually but hard to tell that it is a mountain. To improve this logo, the three stripes can be re-positioned to better illustrate a mountain]]> 2017-06-06 02:22:46 UTC https://padlet.com/syahirah_240500/hq16b0nu2zbg/wish/175310877 syahirah_240500 https://padlet.com/syahirah_240500/hq16b0nu2zbg/wish/175311398 2017-06-06 02:27:19 UTC https://padlet.com/syahirah_240500/hq16b0nu2zbg/wish/175311398 syahirah_240500 https://padlet.com/syahirah_240500/hq16b0nu2zbg/wish/175311441 The logo is just an apple and it seems very random and almost meaningless. I am intrigued to learn more and find out the deeper meaning of this logo.]]> 2017-06-06 02:27:46 UTC https://padlet.com/syahirah_240500/hq16b0nu2zbg/wish/175311441 syahirah_240500 https://padlet.com/syahirah_240500/hq16b0nu2zbg/wish/175311651 This logo is worth an analysis because the shape of this logo has not been changed at all since the company first started in 1977.]]> 2017-06-06 02:29:47 UTC https://padlet.com/syahirah_240500/hq16b0nu2zbg/wish/175311651 syahirah_240500 https://padlet.com/syahirah_240500/hq16b0nu2zbg/wish/175311811 *The logo is mostly grey in colour
*it is a simplified shape of an apple
*The apple is bitten]]> 2017-06-06 02:31:19 UTC https://padlet.com/syahirah_240500/hq16b0nu2zbg/wish/175311811 syahirah_240500 https://padlet.com/syahirah_240500/hq16b0nu2zbg/wish/175311982 *The design is very simple and recognisable.
*The apple logo is said to represent the temptation of knowledge. Relating back the bible story about Adam and Eve, the pair was tempted and eventually took a bite of the forbidden fruit from the tree of knowledge.
*This shows how the Apple computers are packed with knowledge and that customers are tempted to have one and to ain knowledge as well
*the colour grey is also used to represent stability ]]> 2017-06-06 02:32:50 UTC https://padlet.com/syahirah_240500/hq16b0nu2zbg/wish/175311982 syahirah_240500 https://padlet.com/syahirah_240500/hq16b0nu2zbg/wish/175312349 The design can be improved by making it more abstract. By adding a slight hint of a bold colour such as red or orange, it will excite and attract more customers.]]> 2017-06-06 02:36:18 UTC https://padlet.com/syahirah_240500/hq16b0nu2zbg/wish/175312349