https://padlet.com/clehardy/hk5gy3h95qa0466x Group Task en-us 2022-01-12 09:17:00 UTC 2025-03-11 07:07:30 UTC hello@padlet.com clehardy https://padlet.com/clehardy/hk5gy3h95qa0466x/wish/1987835387 Q1 What does the brand look like?]]> 2022-01-12 09:17:00 UTC https://padlet.com/clehardy/hk5gy3h95qa0466x/wish/1987835387 clehardy https://padlet.com/clehardy/hk5gy3h95qa0466x/wish/1987835388 Q2 What does the brand sound like?]]> 2022-01-12 09:17:00 UTC https://padlet.com/clehardy/hk5gy3h95qa0466x/wish/1987835388 clehardy https://padlet.com/clehardy/hk5gy3h95qa0466x/wish/1987835389 Q3 What are the brand values?]]> 2022-01-12 09:17:00 UTC https://padlet.com/clehardy/hk5gy3h95qa0466x/wish/1987835389 clehardy https://padlet.com/clehardy/hk5gy3h95qa0466x/wish/1987835390 Q4 What is the history of the brand?]]> 2022-01-12 09:17:00 UTC https://padlet.com/clehardy/hk5gy3h95qa0466x/wish/1987835390 clehardy https://padlet.com/clehardy/hk5gy3h95qa0466x/wish/1987835391 Your Task: The brand you have been tasked with researching is SUPREME. Linking to what we have discussed today you need to work together as a team to answer the above questions. Please place your answers below each question and remember to add in written/visual research to back up your answers :)]]> 2022-01-12 09:17:00 UTC https://padlet.com/clehardy/hk5gy3h95qa0466x/wish/1987835391 clehardy https://padlet.com/clehardy/hk5gy3h95qa0466x/wish/1987835392 Q4 Where is the brand positioned?]]> 2022-01-12 09:17:00 UTC https://padlet.com/clehardy/hk5gy3h95qa0466x/wish/1987835392 https://padlet.com/clehardy/hk5gy3h95qa0466x/wish/1987995554 2022-01-12 11:06:03 UTC https://padlet.com/clehardy/hk5gy3h95qa0466x/wish/1987995554 https://padlet.com/clehardy/hk5gy3h95qa0466x/wish/1987996521 Supreme's physical stores in Japan]]> 2022-01-12 11:06:43 UTC https://padlet.com/clehardy/hk5gy3h95qa0466x/wish/1987996521 https://padlet.com/clehardy/hk5gy3h95qa0466x/wish/1987998141 Q4, Supreme started up in April 1994 in Manhattan NY. Brendon BabenZein is the creative director.]]> 2022-01-12 11:08:08 UTC https://padlet.com/clehardy/hk5gy3h95qa0466x/wish/1987998141 https://padlet.com/clehardy/hk5gy3h95qa0466x/wish/1987998164 Inside Supreme's New York store]]> 2022-01-12 11:08:09 UTC https://padlet.com/clehardy/hk5gy3h95qa0466x/wish/1987998164 https://padlet.com/clehardy/hk5gy3h95qa0466x/wish/1988000314 The beginning of Supreme and their embodiment of youth, skate, punk and hiphop culture]]> 2022-01-12 11:09:54 UTC https://padlet.com/clehardy/hk5gy3h95qa0466x/wish/1988000314 https://padlet.com/clehardy/hk5gy3h95qa0466x/wish/1988001831 the logo is written in a heavy oblique variant of Futura and displayed using a vibrant red and white set of colours. This colour scheme can be seen being put in place all throughout stores, packaging and even products]]> 2022-01-12 11:11:16 UTC https://padlet.com/clehardy/hk5gy3h95qa0466x/wish/1988001831 https://padlet.com/clehardy/hk5gy3h95qa0466x/wish/1988002718 Supreme's brand values include authenticity, quality and creating a global community by working with artists who defy conventions.]]> 2022-01-12 11:12:04 UTC https://padlet.com/clehardy/hk5gy3h95qa0466x/wish/1988002718 https://padlet.com/clehardy/hk5gy3h95qa0466x/wish/1988003402 Supreme logo, name of the company in bold red]]> 2022-01-12 11:12:32 UTC https://padlet.com/clehardy/hk5gy3h95qa0466x/wish/1988003402 https://padlet.com/clehardy/hk5gy3h95qa0466x/wish/1988004722 Supreme's logo is inspired by the American feminist artist Barbara Kruger]]> 2022-01-12 11:13:43 UTC https://padlet.com/clehardy/hk5gy3h95qa0466x/wish/1988004722 https://padlet.com/clehardy/hk5gy3h95qa0466x/wish/1988007978 Supreme keep their tone very informative, their instagram captions tend to only name the product being shown and the release date. There doesn't appear to be much personality in terms of communicating via social media.]]> 2022-01-12 11:16:42 UTC https://padlet.com/clehardy/hk5gy3h95qa0466x/wish/1988007978 https://padlet.com/clehardy/hk5gy3h95qa0466x/wish/1988009451 Supreme is a global brand. They have both online stores and physical stores. Their flagship store is situated in New York, Brooklyn, San Francisco, LA, London, Paris and Milan. 
Supreme products are only sold in their own stores officially. ]]> 2022-01-12 11:17:32 UTC https://padlet.com/clehardy/hk5gy3h95qa0466x/wish/1988009451 https://padlet.com/clehardy/hk5gy3h95qa0466x/wish/1988013722 Shows a cohesive feed, featuring a lot of red, the staple colour of Supreme. Clearly targeted towards men.]]> 2022-01-12 11:20:50 UTC https://padlet.com/clehardy/hk5gy3h95qa0466x/wish/1988013722 https://padlet.com/clehardy/hk5gy3h95qa0466x/wish/1988013752 Supreme seems quite minimal in tone, they use a type font on their website, mainly consisting of white red and black. They seem to the point.]]> 2022-01-12 11:20:51 UTC https://padlet.com/clehardy/hk5gy3h95qa0466x/wish/1988013752 https://padlet.com/clehardy/hk5gy3h95qa0466x/wish/1988015034 2022-01-12 11:21:56 UTC https://padlet.com/clehardy/hk5gy3h95qa0466x/wish/1988015034 https://padlet.com/clehardy/hk5gy3h95qa0466x/wish/1988018104 The first Supreme store opened in an old office space on Lafayette Street in Lower Manhattan in April 1994.]]> 2022-01-12 11:24:27 UTC https://padlet.com/clehardy/hk5gy3h95qa0466x/wish/1988018104