Castillo_ Class_ Journal by Jose Castillo https://padlet.com/castillom80/hgn88mmozgbt1g11 MEDIA4: Introduction to Mass Communication Padlet Assignment! en-us 2022-01-29 03:12:47 UTC 2026-01-15 16:47:00 UTC hello@padlet.com https://padlet.net/icons/png/1f9d7-2642.png #L1_Convergence 01 /28 /22 castillom80 https://padlet.com/castillom80/hgn88mmozgbt1g11/wish/2018877944 Media convergence is something that works with communication technologies to interconnect and give people access with their digital devices. A good example is newspapers are now readily available to read in smart TVs, cell phones, computers and tablets. 

]]> 2022-01-29 03:36:21 UTC https://padlet.com/castillom80/hgn88mmozgbt1g11/wish/2018877944 #L1_Doom Scrolling 01/28/22 castillom80 https://padlet.com/castillom80/hgn88mmozgbt1g11/wish/2018883960 We can all relate to Doom-scrolling on Tik Tok ! specially with the dorky videos and weird streams. ]]> 2022-01-29 03:50:18 UTC https://padlet.com/castillom80/hgn88mmozgbt1g11/wish/2018883960 #L1_Lifestyle imagery 01/28/22 castillom80 https://padlet.com/castillom80/hgn88mmozgbt1g11/wish/2018885383 People are really into putting their business out there and accomplish many advertising goals specially if they relate their business with their lifestyles. ]]> 2022-01-29 03:53:38 UTC https://padlet.com/castillom80/hgn88mmozgbt1g11/wish/2018885383 #L2_Semiotics 02/06/22 castillom80 https://padlet.com/castillom80/hgn88mmozgbt1g11/wish/2031542565 How does publicity influence us today:

In our text book Converging Media, it explains that Semiotics is the study of symbols and it dates back to Plato and Aristotle philosophers. Signs are a powerful influence in our thinking and should not be underestimated. Semiotics could be words, signs, and lingual to communicate. Take this logo of the Adidas trade mark it’s a perfect example of semiotic publicity. 

]]> 2022-02-06 15:51:31 UTC https://padlet.com/castillom80/hgn88mmozgbt1g11/wish/2031542565 #L2_Echo Effect 02/06/22 castillom80 https://padlet.com/castillom80/hgn88mmozgbt1g11/wish/2031557633  Echo Effect is a phenomenon that occurs when people find people with similar interests that help with reinforcing their beliefs. this could be some what harmful with the use of mass communication media. The Echo Effect along with Framing could result in miss information and violent altercations. Take the white house siege as an example, former president Donald Trump failure to obtain reelection caused a violent crisis at the capital due to his immaturity and slander. 

]]> 2022-02-06 16:07:02 UTC https://padlet.com/castillom80/hgn88mmozgbt1g11/wish/2031557633 #L2_Synergy 02/06/22 castillom80 https://padlet.com/castillom80/hgn88mmozgbt1g11/wish/2031566941 Cooperation within a Project to produce a better product just like video games there is more behind the scenes than meets the eye. Collaboration between media (Synergy) and designers make it possible for products to be exceptionally creative and useful. 

]]> 2022-02-06 16:16:43 UTC https://padlet.com/castillom80/hgn88mmozgbt1g11/wish/2031566941 #L3_Mean World Syndrome castillom80 https://padlet.com/castillom80/hgn88mmozgbt1g11/wish/2045422496 Media violence tends to make people feel a fear of surroundings and even the world more than it actually is. I can relate to this since during the pandemic there was countless videos posted online with much of the world violence due to the drastic response of communist countries. It made me fear of going outside and encountering such acts from government officials. ]]> 2022-02-14 04:39:28 UTC https://padlet.com/castillom80/hgn88mmozgbt1g11/wish/2045422496 #L3_Consistency theory castillom80 https://padlet.com/castillom80/hgn88mmozgbt1g11/wish/2045433076 Also known as individual selectivity
were Exposure, Selective perception, and
Selective retention is my own individual bubble that I create.


]]> 2022-02-14 04:48:20 UTC https://padlet.com/castillom80/hgn88mmozgbt1g11/wish/2045433076 #L3_Media Ecology castillom80 https://padlet.com/castillom80/hgn88mmozgbt1g11/wish/2045441990 Media Ecology is a study of media environments an the effects it has on people and society. The study focuses on perception, understanding, feeling, and value; specially how our interaction with media facilitates or impedes our chances of survival. ]]> 2022-02-14 04:55:58 UTC https://padlet.com/castillom80/hgn88mmozgbt1g11/wish/2045441990 #L4_ Negative Advertising 02/19/22 castillom80 https://padlet.com/castillom80/hgn88mmozgbt1g11/wish/2057017930 Today I am safe to say we have all been exposed to media attacks on politicians. These negative advertising strategies are paid or simply created and boosted by the news media. ]]> 2022-02-20 05:25:48 UTC https://padlet.com/castillom80/hgn88mmozgbt1g11/wish/2057017930 #L4_ False Inferences of Negative Advertising 02/19/22 castillom80 https://padlet.com/castillom80/hgn88mmozgbt1g11/wish/2057023055 People are very opinionated when it comes to defending their political candidate and when they see a false paid political spot on news media. They tend to be easily influenced, especially if its about the opposing candidate. ]]> 2022-02-20 05:36:24 UTC https://padlet.com/castillom80/hgn88mmozgbt1g11/wish/2057023055 #L4_ Ethics & Negative Advertising 02/19/22 castillom80 https://padlet.com/castillom80/hgn88mmozgbt1g11/wish/2057028637 When it comes to freedom of speech we must have some sort of filtering and create boundaries on what is ethical. Political News Media has made a circus out of the recent campaigns. ]]> 2022-02-20 05:48:55 UTC https://padlet.com/castillom80/hgn88mmozgbt1g11/wish/2057028637 #L6_ Motown03/06/22 castillom80 https://padlet.com/castillom80/hgn88mmozgbt1g11/wish/2080899491 Soul Entertaining at its finest in the 60´s popular style music then and now if you like those oldies but goodies. My favorite is a song from the Four Tops " You Really Got a Hold on Me"]]> 2022-03-07 05:03:05 UTC https://padlet.com/castillom80/hgn88mmozgbt1g11/wish/2080899491 #L6_ Motown_Vocal Groups 03/06/22 castillom80 https://padlet.com/castillom80/hgn88mmozgbt1g11/wish/2080916338 Motown music was a great influence in vocal groups and introduced talented people of color into the music business. In a country where race was more of a disability to talent in African Americans.]]> 2022-03-07 05:13:53 UTC https://padlet.com/castillom80/hgn88mmozgbt1g11/wish/2080916338 #L6_ Motown_Genre 03/06/22 castillom80 https://padlet.com/castillom80/hgn88mmozgbt1g11/wish/2080929758 Considered a Pop-Soul hybrid at the time and later moved to genres of psychedelic soul to new jack swing. I consider the genre to be iconic and well respected amongst music lovers.]]> 2022-03-07 05:21:51 UTC https://padlet.com/castillom80/hgn88mmozgbt1g11/wish/2080929758 #L7_Nickelodeon 03/13/22 castillom80 https://padlet.com/castillom80/hgn88mmozgbt1g11/wish/2092073460 Movies costs a nickel back in the early 1900´s the early days of movies before the opening of more luxurious theaters.]]> 2022-03-13 06:09:41 UTC https://padlet.com/castillom80/hgn88mmozgbt1g11/wish/2092073460 #L7_Nickelodeon_ MGM 03/13/22 castillom80 https://padlet.com/castillom80/hgn88mmozgbt1g11/wish/2092077395 Marcus Loew ran a nickelodeon theater in before creating a movie chain of luxurious theaters and getting involved in making movies as well. stayed in New York and was the co founder of MGM Pictures corporation (Metro-Goldwyn-Mayer Pictures)]]> 2022-03-13 06:18:54 UTC https://padlet.com/castillom80/hgn88mmozgbt1g11/wish/2092077395 #L7_Nickelodeon_ channel 03/13/22 castillom80 https://padlet.com/castillom80/hgn88mmozgbt1g11/wish/2092079529 The Nickelodeon Channel is one of my favorite channels when I was growing up! The channel also was named after the nickel movies back in 1977. ]]> 2022-03-13 06:24:52 UTC https://padlet.com/castillom80/hgn88mmozgbt1g11/wish/2092079529 #L8 Interactivity 03/19/22_ TV vs PC castillom80 https://padlet.com/castillom80/hgn88mmozgbt1g11/wish/2103353653 Interactivity is something that computers world wide have permitted people to do. Unlike television where it was a one way Communicator to audiences. Limited to geographical areas or based on ratings of particular shows and fan base. Mario Moreno the referred as the "Charlie Chaplin of Mexico" was a popular icon in Latin america and Spain. ]]> 2022-03-20 02:46:43 UTC https://padlet.com/castillom80/hgn88mmozgbt1g11/wish/2103353653 #L8 Interactivity 03/19/22_ Runescape castillom80 https://padlet.com/castillom80/hgn88mmozgbt1g11/wish/2103356508 MMOGS (massive multiplayer online games) like Runescape have a world wide interactive audience where they use You-tube channels to interact with their audiences by explaining skills and battling. One of my favorites that I have played and interacted with thousands of people world wide.]]> 2022-03-20 02:54:11 UTC https://padlet.com/castillom80/hgn88mmozgbt1g11/wish/2103356508 #L8 Interactivity 03/19/22_Virtual Reality castillom80 https://padlet.com/castillom80/hgn88mmozgbt1g11/wish/2103362382 Virtual reality has come along way and its price tag might be the only thing holding it back from massive interactivity. Aside from video games it has helped in the psychology field (cognitive behavior therapy) with people with severe phobias and helping them with mild exposure in the safety of their therapists office. ]]> 2022-03-20 03:08:22 UTC https://padlet.com/castillom80/hgn88mmozgbt1g11/wish/2103362382 #L9 Lurking_04/03/22 castillom80 https://padlet.com/castillom80/hgn88mmozgbt1g11/wish/2127420955 The term Lurking is used to describe people that browse social media sites, messages boards, blogs and forums but not engage in any way. This Lurking is almost always undetectable and people could browse your information and possibly stalk you with out you ever knowing. This of course is one of many dangers of sharing information online. 

]]> 2022-04-03 18:54:49 UTC https://padlet.com/castillom80/hgn88mmozgbt1g11/wish/2127420955 #L9 Lurking_04/03/22_ "Lurker" castillom80 https://padlet.com/castillom80/hgn88mmozgbt1g11/wish/2127428996 People can call them “lurker” all they want. I personally call them stalkers I just don’t like shady  people looking  or conducting surveillance on my personal life. I stopped sharing current pictures or information on social media due to past incidents. Teens unaware of these possible risk post even what they had for breakfast nowadays. I constantly have to remind my teen daughter and they just don’t seem to mind. 

]]> 2022-04-03 19:05:20 UTC https://padlet.com/castillom80/hgn88mmozgbt1g11/wish/2127428996 #L9 Lurking_04/03/22_Cyberstalking castillom80 https://padlet.com/castillom80/hgn88mmozgbt1g11/wish/2127442699 Lurking and cyber stalking nowadays people can unconsciously be doing it, I often catch my mom and family members talking about people’s current events without socializing or of people too far away to know what they have been up to.  I at  times admire the time or the great lengths they go about to get the information. For instance, my cousin’s sister-in-law died and my mother asked me to send flowers for the wake since she met her a few years ago. When I asked for her source of information, she mentioned seeing a black bow on my cousins Facebook page and having to call my aunt to find out who died. I guess we can all get caught up in the online lurking but some stuff is just too much, I think. 

]]> 2022-04-03 19:24:16 UTC https://padlet.com/castillom80/hgn88mmozgbt1g11/wish/2127442699 #L10_Yellow Journalism 04/27/22 castillom80 https://padlet.com/castillom80/hgn88mmozgbt1g11/wish/2135768891 Sensational reporting that is completely bias and false just to get people to buy the news in what ever form its presented.This type of reporting resulted from a circulation war between Hearts & Pulitzer in the late 1890s. ]]> 2022-04-08 04:08:05 UTC https://padlet.com/castillom80/hgn88mmozgbt1g11/wish/2135768891 #L10_Yellow Journalism_National Enquirer04/07/22 castillom80 https://padlet.com/castillom80/hgn88mmozgbt1g11/wish/2135781460 Founded in 1926 National Enquirer has sold its sexual scandals, UFO phenomena, Elvis sighting and murder plots in supermarkets nation wide. When I was a teen I remember feeling proud of never diving into its claws. I saw it almost every where including in friends homes.]]> 2022-04-08 04:21:24 UTC https://padlet.com/castillom80/hgn88mmozgbt1g11/wish/2135781460 #L10_Yellow Journalism_Mind Control castillom80 https://padlet.com/castillom80/hgn88mmozgbt1g11/wish/2135792743 Fake News- remember if the story is too good to be true it probably is. We encounter Yellow Journalism in almost all Media outlets today and the only objective is to get an online presence in their monthly website statistics. The more views the the better for these corporations.]]> 2022-04-08 04:34:19 UTC https://padlet.com/castillom80/hgn88mmozgbt1g11/wish/2135792743 #L11_ Infomercial_Actors 04/18/22 castillom80 https://padlet.com/castillom80/hgn88mmozgbt1g11/wish/2146632605 Infomercial refers to a lot of pain and suffering if you lived in the country side like me, and depended on 3 channels that came in via television antenna. Yep, no cable available in my part of the woods! Actors were used to attract potential buyers. Famous people like Eric Estrada would come in and sell California Pines properties to people willing to invest in wooded lots. 

]]> 2022-04-18 05:45:33 UTC https://padlet.com/castillom80/hgn88mmozgbt1g11/wish/2146632605 #L11_ Infomercial_04/18/22 castillom80 https://padlet.com/castillom80/hgn88mmozgbt1g11/wish/2146640409 Infomercial refers to TV programming that its main purpose is to sell or promote a service. You can always change the channel due to its paid advertising disclosure before they begin. It’s a common practice that’s used during programable hours  or hours that are commonly targeting a certain age group or demographic!

]]> 2022-04-18 05:54:20 UTC https://padlet.com/castillom80/hgn88mmozgbt1g11/wish/2146640409 #L11_Infomercial_medication castillom80 https://padlet.com/castillom80/hgn88mmozgbt1g11/wish/2146649486 Lately I am starting to see more and more infomercials about medications or supplements. The usual 60 seconds was not enough to cover side effect and bad reactions. Infomercials about medication tend to be a bit clearer in regards to patient health. In my opinion buyer beware since these sorts of advertisements are more harmful to people than good. Implying a range of symptoms that could easily be mis understood by potential consumers. The simply talk to your doctor warning they give could easily be misguided by people. 

]]> 2022-04-18 06:05:10 UTC https://padlet.com/castillom80/hgn88mmozgbt1g11/wish/2146649486 #L12_PR_ Rhetoric_04/24/22 castillom80 https://padlet.com/castillom80/hgn88mmozgbt1g11/wish/2155870810 Rhetoric In public relations is what makes people confuse at times but easily persuaded specially since we all have similar views and core values. The Rhetorical Triangle relates to three appeals 

Ethos : trust and credibility

Pathos: Appealing and connecting with audience

Logos: clear ideas and appealing to audiences’ intelligence 

So the next time you spot a public relations article or speech analyze the content with caution, because persuasion is usually their number one goal!

]]> 2022-04-25 04:01:46 UTC https://padlet.com/castillom80/hgn88mmozgbt1g11/wish/2155870810 #L12_PR_ Rhetoric Tactics_04/24/22 castillom80 https://padlet.com/castillom80/hgn88mmozgbt1g11/wish/2155877185 Donald Trump is the king of rhetorical tactics there is not a day that goes by from his political run to today where he tries to convince us with his arguments of being targeted and politically persecuted when it comes to his actions and possible criminal activities. My friends Logic is key to ensure that we keep our mind clear of these tactics. 

]]> 2022-04-25 04:10:12 UTC https://padlet.com/castillom80/hgn88mmozgbt1g11/wish/2155877185 #L12_PR_ Rhetoric Origin_04/24/22 castillom80 https://padlet.com/castillom80/hgn88mmozgbt1g11/wish/2155887514 So where did the word Rhetoric come from ? its definition is the art of persuasion and the three arts of discourse since there was a need to inform, persuade, and motivate particular audiences. Developed in Athens by Aristotle. I personally liked learning about Rhetoric in our Media class because it makes it easier to identify fake news and stunts orchestrated by public relations reps in crisis management. 

]]> 2022-04-25 04:23:12 UTC https://padlet.com/castillom80/hgn88mmozgbt1g11/wish/2155887514 #L13_Plagiarism_05/01/22 castillom80 https://padlet.com/castillom80/hgn88mmozgbt1g11/wish/2166259891 One of the big No No´s is plagiarism when I was young, I really hated it when people felt like doing or copying my every move. Plagiarism is just as bad people have a tendency to go online and make videos and after failing to come up with new material they go into great lengths to copy or produce content similar or the same as originals. 

]]> 2022-05-02 03:42:29 UTC https://padlet.com/castillom80/hgn88mmozgbt1g11/wish/2166259891 #L13_Plagiarism Defined_05/01/22 castillom80 https://padlet.com/castillom80/hgn88mmozgbt1g11/wish/2166265330 Plagiarism is the representation of another person’s ideas, expressions, thoughts, as one´s own original work or taking credit. It’s a matter of ethics and being original, I know for a fact that after reading several chapters of school work you might be able to commit the offence with out realizing it but there are various tools to check your work and avoid the embarrassment.

]]> 2022-05-02 03:51:27 UTC https://padlet.com/castillom80/hgn88mmozgbt1g11/wish/2166265330 #L13_plagiarism_School_05/01/22 castillom80 https://padlet.com/castillom80/hgn88mmozgbt1g11/wish/2166272873 As you already know SRJC promotes students’ success and discourages academic dishonesty  considers plagiarism a violation of academic integrity and could result in failing your class for misconduct. According to “check for plagiarism .net “ the statistics for plagiarism in schools is alarming. 36% of undergraduates have admitted to plagiarizing written material.

 https://www.checkforplagiarism.net/cyber-plagiarism#:~:text=Global%20Plagiarism%20Statistics%3A,admitted%20to%20plagiarizing%20written%20material. 

]]> 2022-05-02 04:05:10 UTC https://padlet.com/castillom80/hgn88mmozgbt1g11/wish/2166272873 #L14_Patents_05/08/22 castillom80 https://padlet.com/castillom80/hgn88mmozgbt1g11/wish/2174914097 So last night you came up with a great idea that could make you millions! And you go run and try to patent this great idea. Its not quite as easy and I found out the hard way, you need to have a complete process of your invention and it must have the plans and strategy fully disclosed.  Once granted it has a 20 years lifespan after your initial application.  In the video above it goes in great detail of the importance of patents. 

]]> 2022-05-09 02:14:59 UTC https://padlet.com/castillom80/hgn88mmozgbt1g11/wish/2174914097 #L14_Patents_Simple Ideas Big Money castillom80 https://padlet.com/castillom80/hgn88mmozgbt1g11/wish/2174926430 A good family friend came up with innovating a tarp concrete mixing technique  and made quite a few dollars selling it to a big manufacturer. Unfortunately, once this idea changed hands people where not so enthusiastic about the product. He was very happy it didn’t happen to him during his 5 years of promoting the product. Have you ever thought of a great idea and forgot to write it down? 

]]> 2022-05-09 02:26:14 UTC https://padlet.com/castillom80/hgn88mmozgbt1g11/wish/2174926430 #L14_Patents Scams castillom80 https://padlet.com/castillom80/hgn88mmozgbt1g11/wish/2174938988 Inventors beware of potential scammers out there trying to steal your creation. I was always tempted to call the invention promoting scams on TV and Radio. Now that I have read all about their modus operandi they ought to be banned by media networks and the internet all together. They steal from people by making false claims of the true value of the invention and market potential. Protect yourself beware of Ads on television, the radio , and the internet; they are easy to spot they usually offer free inventor´s kits or free preliminary review of your inventions. 

]]> 2022-05-09 02:38:42 UTC https://padlet.com/castillom80/hgn88mmozgbt1g11/wish/2174938988 #L15_Cybersecurity_05/14/22 castillom80 https://padlet.com/castillom80/hgn88mmozgbt1g11/wish/2184068857 What exactly is Cyber Security ? in all reality is the applications of technologies that control systems, networks, data, and your hand-held devices from cyber-attacks. It is something that its not 100% and should not be trusted. We are under attack 24/7 legally or not, so be aware of what you have online especially personal and financial information. To be honest I feel that society is a bit hypocritical when it comes to the internet and make a big deal of their information being out there but at the same time share more sensible information for the world to see!

]]> 2022-05-14 20:01:32 UTC https://padlet.com/castillom80/hgn88mmozgbt1g11/wish/2184068857 #L15_Cloud security_05/14/22 castillom80 https://padlet.com/castillom80/hgn88mmozgbt1g11/wish/2184075902 My stuff is safe in the cloud, right? Not exactly there is a number of freelance individuals aside from government authorities that love your information. Take advantage of new security tools and a solution to security and compliance in your cloud resources in the event that you must have your information out there. They offer monitoring, access ,  threat detection and remediation. There is a wide variety of tools available and my best advise is to just not have sensitive data online period. 

]]> 2022-05-14 20:16:35 UTC https://padlet.com/castillom80/hgn88mmozgbt1g11/wish/2184075902 #L15_cybersecurity_05/14/22 castillom80 https://padlet.com/castillom80/hgn88mmozgbt1g11/wish/2184078367 Identity theft is on the rise and you should protect all your information that is online. A good rule of thumb is to go back to day one and start deleting old profiles, request app information deletion from all previous apps that have credit card and personal information and do periodically online searches on your self to ensure no one is trying to pretend that they are you. 

]]> 2022-05-14 20:22:31 UTC https://padlet.com/castillom80/hgn88mmozgbt1g11/wish/2184078367