TB13– Case Study Discussion by Lily Loh https://padlet.com/lli235/hexzrgpv4ubnvybz en-us 2022-05-01 13:03:44 UTC 2022-05-04 05:25:39 UTC hello@padlet.com One reason why Mr. Leonard Lim’s business in infrared technology failed in 2003 during the Sars period was because he did not have sufficient knowledge of infrared technology. Although he had joined his friend’s IT start-up to do development in infrared technology, the entry to barrier for the technology was high, and the market ready infrared camera had many gaps which needed to be bridge as told by Mr. Leonard Lim himself. Therefore, it was difficult to create and deliver infrared product to consumers.Another reason why Mr. Leonard Lim’s business in infrared technology failed in 2003 during the Sars period was because there was no demand for infrared cameras. When the Sars outbreak began, there was a demand for infrared cameras as the Defence Science and Technology Agency was exploring the option of using infrared cameras to detect those with a fever. However, when Mr. Leonard Lim was finally pushing out the market ready infrared cameras, there was a sudden announcement by the government that the screening measures would be terminated. Therefore, this caused the demand of infrared camera to decline. https://padlet.com/lli235/hexzrgpv4ubnvybz/wish/2169408280 2022-05-04 05:16:29 UTC https://padlet.com/lli235/hexzrgpv4ubnvybz/wish/2169408280 https://padlet.com/lli235/hexzrgpv4ubnvybz/wish/2169409036 Harry founders successfully started Harry through these opportunities as there was knowledge before entering the industry as the founder observe that the old-line experience to buy razors and blades frankly stunk and have created a beautifully designed and highly functional products with a modern omnichannel business model. There was demand as there were many other competitors in the industry.
 
 
With the presence of technology, the company can easily directly cater to each and everyone of their customers as well as being able to listen to customer feedback through their emails and politely replying to them showing that they have good customer service.

There is the presence of competitors, Gillette is the biggest player in the market and did not take too kindly to Harry. Harry however do not care and is standing out in the market with many new innovations 
]]> 2022-05-04 05:17:38 UTC https://padlet.com/lli235/hexzrgpv4ubnvybz/wish/2169409036 https://padlet.com/lli235/hexzrgpv4ubnvybz/wish/2169412127 The demand of infrared screening systems had increased in 2009, due to the Influenza A (H1N1) virus and many organizations needed more of it for these affected patients.]]> 2022-05-04 05:22:12 UTC https://padlet.com/lli235/hexzrgpv4ubnvybz/wish/2169412127 1. Price 2. Competition 3. Quality anonimous124 https://padlet.com/lli235/hexzrgpv4ubnvybz/wish/2169414743 1.  Harry's sold their razors at half price compared to their competition, and to keep production costs down they bought their own factory. Sold directly to customers thru internet
2. They did the opposite of their competitors, and did "less but better". Honest compared to their competitors
3. They had over 600 competent German Engineers, craftsman, and production workers. Smooth Narrator. Design was more human compared to their competitors]]> 2022-05-04 05:25:39 UTC https://padlet.com/lli235/hexzrgpv4ubnvybz/wish/2169414743