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      <title>Digital Business and Marketing Technologies by Alexis Barlow</title>
      <link>https://padlet.com/alexisbarlow/dbmteam5</link>
      <description>Thursday 3pm: Team 5</description>
      <language>en-us</language>
      <pubDate>2017-02-14 17:05:52 UTC</pubDate>
      <lastBuildDate>2024-04-25 01:22:05 UTC</lastBuildDate>
      <webMaster>hello@padlet.com</webMaster>
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         <title>Marketing with Facebook </title>
         <author></author>
         <link>https://padlet.com/alexisbarlow/dbmteam5/wish/154335711</link>
         <description><![CDATA[<div><strong>What they are<br></strong>Facebook is the largest social media platform in the world. With 1.23 billion people with profiles. It is a site that lets marketers personalise what they are marketing to to their customers based on their preferences.  It is website where you create a profile about yourself and can communicate with other users through the site. <br><strong>How it is used by marketing <br></strong>Marketers can use it to target their specific market through their page if they know they like their product or service or something similar. They can personalise the marketing to the audience even putting their name on the marketing promo. Companies can make pages or even just advertise through business. They can make pages with their info and promote the page on Facebook to show their business and all their info. <br><strong>Benefits<br></strong>- Exact targeting <br>-Low Barriers therefore Low Risk<br>- Filter Customers <br>- Tells you exactly where someone saw your post and when <br><br><strong>Limitations </strong><br>- Limited Space<br>- Complex Set up <br>- Sometimes hard to get noticed <strong><br></strong><br></div>]]></description>
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         <pubDate>2017-02-16 15:15:37 UTC</pubDate>
         <guid>https://padlet.com/alexisbarlow/dbmteam5/wish/154335711</guid>
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         <title>Virtual Reality </title>
         <author></author>
         <link>https://padlet.com/alexisbarlow/dbmteam5/wish/154336560</link>
         <description><![CDATA[<div>Virtual Reality typically refers to computer technologies that use software to generate the realistic images, sounds and other sensations that replicate a real environment. This can be used within the field of marketing by simulating the users physical presence in the environment thus giving the consumer a practical viewing of what is to be expected. For example , Marriott International has recently announced the launch of its "Vroom Service"- a virtual reality experience to their rooms. <br><br>This can be advantageous to companies trying to model a complex area within the business. From a commercial point of view virtual reality technology can provide realistic scenarios in a controlled area with little to no risk. However it is expensive to implement in terms of technology and staff training.</div>]]></description>
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         <pubDate>2017-02-16 15:17:35 UTC</pubDate>
         <guid>https://padlet.com/alexisbarlow/dbmteam5/wish/154336560</guid>
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         <title>Email Marketing </title>
         <author></author>
         <link>https://padlet.com/alexisbarlow/dbmteam5/wish/154337006</link>
         <description><![CDATA[<div>Any advertisement sent by an organisation to a potential or current customer through email. <br>It is used to make customers aware of any new products the company may have or any new promotions available. <br>An example of a business who uses e-mail marketing to promote their products are SSE the gas and electricity company. <br>Benefits<br>- low cost compared to other mainstream marketing channels (no print or postage costs) <br>- email marketing is one of the only forms of marketing consumers ask to receive. This can lead to higher conversation rates as the brand are only contacting people who are interested.<br>- easy to create, track and share. <br>- you can send the emails all over the world<br><br>Limitations<br>- you can't see who is actually reading you content <br>-deliverability  issues<br><br></div>]]></description>
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         <pubDate>2017-02-16 15:18:33 UTC</pubDate>
         <guid>https://padlet.com/alexisbarlow/dbmteam5/wish/154337006</guid>
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         <title></title>
         <author></author>
         <link>https://padlet.com/alexisbarlow/dbmteam5/wish/154341365</link>
         <description><![CDATA[<div>Example Of Facebook Marketing</div>]]></description>
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         <pubDate>2017-02-16 15:28:41 UTC</pubDate>
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         <title></title>
         <author></author>
         <link>https://padlet.com/alexisbarlow/dbmteam5/wish/154346728</link>
         <description><![CDATA[]]></description>
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         <pubDate>2017-02-16 15:40:34 UTC</pubDate>
         <guid>https://padlet.com/alexisbarlow/dbmteam5/wish/154346728</guid>
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         <title></title>
         <author></author>
         <link>https://padlet.com/alexisbarlow/dbmteam5/wish/154347400</link>
         <description><![CDATA[]]></description>
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         <pubDate>2017-02-16 15:42:04 UTC</pubDate>
         <guid>https://padlet.com/alexisbarlow/dbmteam5/wish/154347400</guid>
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