我的星光灿烂 的 padlet by Keiko https://padlet.com/111keiko/h43r8k34xclteg7o en-us 2022-07-23 13:50:58 UTC 2022-07-25 07:21:23 UTC hello@padlet.com Marketing Mix 111keiko https://padlet.com/111keiko/h43r8k34xclteg7o/wish/2248538345 Price
BYD new energy vehicles yuan EV-360 subsidized market price 79,900 yuan to 99,900 yuan; Song-EV series products subsidized market price 189,900 yuan to 219,900 yuan ;Qin-EV series products subsidized market price 149,900 yuan to 169,900 yuan; Qin Pro-EV500 after subsidy, the market price of  E6 series after subsidy is more than 303,000 yuan.Taking profit as the pricing target has two specific forms, taking the pursuit of maximum profit as the target and obtaining moderate profit as the target. The profit of each car sold by BYD automobile will not be very high, and the sales volume will reach a certain level to obtain higher profits. Taking advantage of the current automobile market is very unsaturated.BYD will enter the market at a reasonable price and follow the development trend closely.]]> 2022-07-23 14:27:57 UTC https://padlet.com/111keiko/h43r8k34xclteg7o/wish/2248538345 Marketing Mix 111keiko https://padlet.com/111keiko/h43r8k34xclteg7o/wish/2248556860 Place
BYD insists on the tactics of shop sea, and its rapid expansion in the network mainly depends on the relatively low threshold of distribution to join, trying to expand the network mode with the first channel and then add cars.]]> 2022-07-23 15:39:30 UTC https://padlet.com/111keiko/h43r8k34xclteg7o/wish/2248556860 Marketing Mix psbhong2 https://padlet.com/111keiko/h43r8k34xclteg7o/wish/2249097385 Promotion
At the initial stage of product launch, the promotion strategy of low price is adopted to expand market share and connect electric vehicles with BYD in the hearts of consumers, that is, to leave a deeper impression on consumers for subsequent purchase
In the mid-term of product launch, the promotion strategy of increasing investment in fixed assets is adopted to expand production, consolidate advantages, and further seize the market share by means of self drive tours and other publicity methods to tie down consumers.
In the late stage of product launch, the promotion strategy of credit plus service is adopted. After consumer loyalty is stable, consumers will put credit and service first, so they must do what they promise and improve pre-sales and after-sales services.
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Starting from rechargeable batteries, the company constantly launches new businesses, such as pure electric buses, new energy storage systems and pure electric forklifts.At the press conference, three models of car dolphin,Seal and Yuan PLUS were released.As well as BYD Han· Song ·Tang· Qin· Yuan. BYD's dolphins have very beautiful, bright appearance, fruity lines, side silhouette like dolphins jumping out of the water face. The new contracted practical style, lamps and the combination of black decorating plate, the overall style is close to sports style, the roof adopts design of subsided column using forward type design.]]> 2022-07-25 05:47:23 UTC https://padlet.com/111keiko/h43r8k34xclteg7o/wish/2249099415