Digital Research Notebook Entries #3 by Chloe Jackson

Week 3 Journal Prompt

cj1409 — 2024-01-19 00:35:41 UTC

Suggested Prompt: Come up with a list of key terms related to your possible chosen research topic. Why did you select those terms? How are they related to your topic? Which do you think might be the most important? Why?

Key Terms

cj1409 — 2024-01-19 00:37:20 UTC

Come up with a list of key terms related to your possible chosen research topic:
-Key Terms:
Marketing
Videography
Advertising
Customers

1. Why did you select those terms?

I selected the key terms of marketing, videography, advertising, and customers, since they relate to the topic of video advertising.

Terms about the Topic

cj1409 — 2024-01-19 00:37:49 UTC

2.How are they related to your topic?

The terms: marketing, videography, advertising, and customers relate to my chosen topic of video advertising. Marketing is a part of the reason that advertisements work so well, and the advertisements sell products to customers. Videography is the way that the video advertisements are created for either the television or online marketing.

cj1409 — 2024-01-19 00:38:12 UTC

3.Which do you think might be the most important?

All the terms of marketing, videography, advertising, and customers are equally important. There is not one term that is more important than the other terms, since they all describe the topic so well and complement each other.

How Food Commercials are Made

cj1409 — 2024-01-19 00:52:39 UTC

FaceBook Ads

cj1409 — 2024-01-19 00:59:48 UTC

Facebook advertisements can show video advertisements made by companies to potential customers.

Using Blue Screen and Green Screen

cj1409 — 2024-01-19 01:03:36 UTC

Blue Screen and Green Screen are used to edit in backgrounds and walls to make the necessary background of the product come to life.

Ed Sheeran's Heinz Ketchup Ad

cj1409 — 2024-01-19 01:08:28 UTC

Sometimes video advertisements feature well-known celebrities to make the product sell well.

Coca-Cola Masterpiece

cj1409 — 2024-01-19 01:16:14 UTC

In this story, an art student goes with his class to an art gallery. The paintings come to life and battle for a Coca-Cola. He then receives a Coca-Cola from a painting, and becomes inspired for his current drawing.

The special effects and animation in this advertisement make it truly unique.

Break Free from Adidas Shoes

cj1409 — 2024-01-19 01:22:38 UTC

An older track star is sad because he is living in a place that is like a psychiatric ward. He cannot run because the aids took away his shoes. His friend returns his shoes, and he gets to escape the facility and finally be free to run.