https://padlet.com/hannahmckamie/guc21um2vmvq en-us 2018-02-26 15:35:55 UTC 2025-02-25 00:57:23 UTC hello@padlet.com hannahmckamie https://padlet.com/hannahmckamie/guc21um2vmvq/wish/236685896 Clow, K.E., & Barack, D. (2016). Integrated Advertising, Promotion, and Marketing Communications. Boston: Pearson.]]> 2018-02-28 21:27:32 UTC https://padlet.com/hannahmckamie/guc21um2vmvq/wish/236685896 hannahmckamie https://padlet.com/hannahmckamie/guc21um2vmvq/wish/236703285 (Clow, Baack, 2016, p. 210-211).]]> 2018-02-28 22:17:45 UTC https://padlet.com/hannahmckamie/guc21um2vmvq/wish/236703285 hannahmckamie https://padlet.com/hannahmckamie/guc21um2vmvq/wish/237284939 Advantages: promotion, High attention level.
Disadvantages: not everyone receives a newspaper
Learned about IMC:]]> 2018-03-02 05:36:30 UTC https://padlet.com/hannahmckamie/guc21um2vmvq/wish/237284939 hannahmckamie https://padlet.com/hannahmckamie/guc21um2vmvq/wish/237284967 Why do you think the ad works? It presents and shows customer service.
 What could the advertiser do to overcome some of the disadvantages inherent to newspaper advertising? Use Out-door Home advertising to show on bill boards, cabs, and at sporting games. ]]> 2018-03-02 05:37:01 UTC https://padlet.com/hannahmckamie/guc21um2vmvq/wish/237284967 hannahmckamie https://padlet.com/hannahmckamie/guc21um2vmvq/wish/237287137 http://www.nytimes.com/2009/05/19/business/media/19starbux.html]]> 2018-03-02 05:54:57 UTC https://padlet.com/hannahmckamie/guc21um2vmvq/wish/237287137 hannahmckamie https://padlet.com/hannahmckamie/guc21um2vmvq/wish/237496762 2018-03-02 16:58:52 UTC https://padlet.com/hannahmckamie/guc21um2vmvq/wish/237496762