Overall, there are many things I’ve learned from Coco Mocoe today and I’ll try to implement this new knowledge to effectively create social media posts for whatever job I have. Thank you for coming to our class!

Often, I feel our generation is told to always be themselves. Whether that's a clique or true, CocoMocoe made it feel more real. Her starting from working in social media to following a career in it is extremely powerful. Being able to find the niche you feel you can provide to the internet is sometimes challenging. She was able to find a seamless “in” in the space, which I commend her for. Being yourself is not always easy. As our modern society changes and adapts to norms daily, it can be hard to find something in you that is niche. When in reality, there are more niche qualities about yourself than you give credit to. 

Fear of external perspectives is one of the most frequent qualities that hold individuals back. Whether it's on social media, or in the corporate world, not knowing what is going to happen can be scary. To be able to take a step back and ask yourself “Why wouldn’t I do this for me?” is something I find truly inspiring. From personal experience as a student-athlete, I often feel myself drifting away from the opportunities represented in NIL. Whether it’s because I believe football gets the majority of headlines, or if I think less of my sport/ myself, I should be asking why I am not trying to pursue it. Hearing this firsthand today made me wonder and have a kick in me to start saying yes to more opportunities and allowing myself to expand my career path. In addition, I have previously posted on social media in the past, for myself and brands, and have not had the opportunity to dissect the analytical perspective. I think this is a useful tool for me to take into this summer, next year, and my career wherever that may be. 

Today I had the pleasure to listen to Coco Mocoe lecture today. First of all I want to thank you for your time and efforts for coming to our class and sharing your life story and the journey to success with us. I really liked the fact that although the hardships you undergo during your studies at the college at the beginning of your journey you flipped it to the best and believed in your self and in your way.

One thing that really got me is that you said that in order to succeed in social media we need to go throw situations of videos that we post but do not get a big exposure. You stated your opinion and said that we should be confident and to not let it to bring us down and continue in our motivation and creation. It got me because I truly believe that nowadays people tend to be very picky and "aware" of themselves and to be "shut down" when their content doesn't get exposed. I tend to think twice before I upload any content since I am afraid of this to happen, but hopefully ill change this pattern after your words.

I've learned so much from you today, and I'll definitely apply this new knowledge in my jourey . Thank you so much for the inspiration!

Coco’s insights into social media trends and account management were particularly enlightening. Her advice on “Rules of Growth” for social media, supported by practical examples, provided a grounded understanding of what it takes to build a successful online presence. These rules also highlighted the importance of consistency, authenticity, and audience engagement, which are critical in cultivating a loyal following. I found these principles both helpful and actionable, offering a clear framework for managing a social media account effectively.

Additionally, Coco’s real-life examples of social media campaigns and marketing strategies helped me connect theory to practice. By analyzing these examples, I saw how foundational marketing concepts apply in a fast-paced, evolving digital landscape. Overall, her talk reinforced the importance of staying adaptable and understanding the nuances of each platform.

Thank you so much for taking the time to speak with us and share your insights and experiences. Your unique journey and the lessons you’ve learned along the way provided such a refreshing perspective on the world of social media and content creation. I especially appreciated the practical tips and examples you shared about growing a social media presence—it made the strategies feel accessible and actionable!

Key takeaways:

• Don’t be afraid to try the apps no one else wants to use. Musically was seen as “cringey”, but now TikTok is arguably the biggest social media platform. Getting ahead of the curve on a platform is a great way to be a leader in social media.

• I am interested in growing my own platform, so I appreciated the reminder to not chase trends. It is easy to look at a popular video and want to emulate them, but my favorite thing about my favorite creators is not their trendy videos, but their unique content.  

Thank you again for all of your wisdom!

I also found your insights into the future of social media fascinating. The idea of "ghost metrics" and the possibility of avatars handling brand deals was eye-opening. It feels like a big shift is awaiting in how we see creators online. Truthfully, you shared knowledge that I believe only a creator like you could bring.

What I enjoyed the most was how you made us part of the discussion. You asked for our thoughts, which made it feel more interactive. It wasn't just about your experience (which was already fascinating by itself), but also about hearing our ideas. I can wholeheartedly say that I left with new perspectives and a better understanding of where the industry is headed. Thank you!

Thank you to  Coco Mocoe for a fun and interesting presentation introduced powerful strategies for social media growth, emphasizing authenticity, audience engagement, and content longevity. Her rule, “the nicher you go, the quicker you grow,” inspired me to see niche focus as a pathway to faster, deeper connections with an audience. Something that stood out to me was Coco Mocoe's perspective on the comment section as prime real estate, emphasizing engagement over simple broadcasting. She argued that meaningful interactions in the comments are even more valuable than traditional advertising spaces, as they foster genuine connection and community. Additionally, her point that “the longer the media, the longer the object permanence” made me reconsider the power of longer-form content in creating lasting impressions. I also appreciate her advice on consistency that was underscored by examples of TikTokers who only began to see viral success after creating around 300 videos, illustrating that persistence and regular content production are key to achieving visibility on social platforms. She explained that younger audiences are increasingly gravitating towards virtual worlds, with Roblox becoming a central platform for self-expression and social interaction for Gen Alpha. Instead of relying on traditional influencer personas, brands and creators can engage this demographic by creating custom avatars, outfits, and interactive experiences within Roblox. Coco Mocoe’s insights have reshaped how I view social media, combining authenticity with strategic growth and engagement. Thank you!

She also mentioned that every few (5) years, a new platform tends to pop up, changing the game again. She predicts we’ll eventually see an app where anyone can view public engagement metrics—follower counts, likes, and even detailed comment insights. It could be a way to see through the “influence” at a deeper level.

Another piece of advice that stuck was not to share too much about temporary jobs—she used Buzzfeed as an example of why that can backfire. She also pointed out that “in-a-rush” videos, with a quick, unpolished feel, often get more views since people seem to connect with that raw energy.

She talked about the “Rules of Growth” for creators, which I found really interesting. The first rule, “The richer you go, the quicker you grow,” basically means that higher-quality, engaging content grows faster. And her advice on using the comment section as valuable real estate—more than captions—was a game changer. Comments create conversation, and brands know it’s crucial, which is why they sometimes use bots to keep things positive.

One of the biggest insights was about the future of long-form content. Short videos are fun, but for making money and building connections, longer videos work better. Platforms like TikTok are leaning into this because advertisers want more ad time. Plus, audiences remember creators better when they spend more time watching their content, which is why long-form podcasts are blowing up—even among athletes, like the Dodgers after their big win.

Overall, the talk gave me a lot to think about when it comes to creating meaningful, lasting content and the importance of adapting to changes.

Thank you so much for coming to speak with our class! I loved hearing your perspective on content creation and platform trends—your “rules” for growth were such a refreshing take. The idea that going niche accelerates growth, and that comment sections are actually more powerful real estate than captions, really shifted how I look at engagement. It was also fascinating to hear about the power of longer media for staying top of mind with audiences, and how much influence is actually happening in comment threads.

Your predictions on where platforms are headed were super intriguing too. From the “Mr. Beast effect” on YouTube to the concept of ghost metrics and avatar-driven branding, you made the future of content feel both exciting and unpredictable. I especially loved your suggestion to Spotify to add comments—just imagining the possibilities for connection and conversation on that platform is amazing. Thanks again for sharing your story with us; it was truly inspiring!

The biggest takeaways from the guest lecture were Coco Mocoe's rules for growth. I think her comment expressing that "the nicher you go, the quicker you grow" really stood out to me because it helped illustrate that making unique and original content is one of the most important "rules" of social media strategy. I think that not getting caught up in the world of repeating trends and making one's either brand or self unique personality shine through in their content and art is really impactful. I also think that her belief that "the comment section is better real estate than the caption" is really intelligent and thoughtful. I too believe that the way a brand engages with its audience and fosters deeper connections and relationships with viewers and users is sometimes more important that a general brand message. People remember personal interactions and exchanges with others more greatly than they remember what impersonal message a brand puts forward to mass consumers.

Overall, I learned a lot about what social media strategies will have really large impacts in the future and what social media patterns and strategies will most likely be on the rise in a few years. I feel as though I gained a lot of content insight and inspiration and am very grateful to have had the opportunity to listen to Coco Mocoe's presentation!

Coming from the east coast, working in social media is not a common job, so it is hard for me to relate to any family about what I want to do with my future. Hearing your story from Famous Birthdays, to Buzzfeed, to where you are now, reminded me to continue chasing this dream. Having no idea just a few years ago that you would be here now, just shows the power of hard work paying off.

Your deep understanding of social media, the tricks, the algorithm, and the changes is pretty amazing. I always knew it was complicated, but never this complicated. It was so fun learning from someone who is so immersed in this world everyday, and actually connecting with the people who run Tiktok, IG, etc.

I am so excited to continue watching you grow on your platform and in the world! We are so lucky professor Hansen gave us this opportunity!

Best,

Alie

I really enjoyed hearing Coco Mocoe talk about how she explained that social media marketing is a numbers game and how she figured out how to get the algorithms to put her content first. I think it was super cool about how she got to be the first one to interview Charli D'Amelio and how that helped her due to its success on YouTube and getting 44 million views. I also liked how she encouraged us to not be scared to post, even if it doesn't do too well in terms of the numbers or analytics. I also appreciated how she highlighted the importance of numbers if you are going to make a pivot or switch in the type of content you post.

In addition, I liked how Coco Mocoe talked about how there could be platforms where analytics are invisible to the public. She also said it could be possible that accounts and brands could turn on analytics if they want to, which I could see happening only when something does well. I also appreciated her three rules of growth, which were the nicher you go, the faster you grow, the importance of the comment section on a post, and how longer media will have a longer object permeance. Overall, I really enjoyed Cocoe Moco's lecture, and will look to apply her advice and suggestions to my content that I upload onto my social media accounts.

She changed my view on how important audience engagement is, because Ive never thought that for example engaging in the comment section is as important as she said. I will for sure keep that in mind for the future.

I liked how she emphasized that finding a niche is important, because I always believed that you can have a deeper connection with people on social media if you find your smaller group of people and create more genuine content.

It was also fascinating to hear how well she can predict the future of social media apps. It shows the importance of observation and how important it is to know the depths of the apps that you use.

I really enjoyed our guest lecture, I think it was one of the best ones we had since the start of the semester, so I wanna thank Coco Mocoe for coming to our class and also to Elena for bringing in such wonderful guest speakers.

As an aspiring content creator/influencer I thought many of Coco's points were extremely insightful. The first being the real estate of the comment section. She stated that comments are where you win over an audience; inviting a discussion to occur rather than a perfomance as a creative is most of the time more effective. This was super eye opening to me as I thought it would be solely perfomance that gets audience retention. I really liked the way she proved this with her actual presentation as well (making the presentation a discussion rather than a performance). I was so much more engaged in what I was watching because I was an active participant.

Another thing that really stuck out to me was the "nicher you go, the faster you grow" point. I think this was super valuable as I will hopefully be pursuing content creation as my main focus outside of my main employee job after college. It is important for me to pick a niche that I really like and create content that represents this to grow my audience as fast as possible.

The last thing that REALLY made an impact on me during this presentation was the discussion of moving throughout different platforms. Coco did a really good job at breaking down each social media platform and showing the importance of diversifying content. She explained that the longer content you put out the more loyal your audience will be to you. She highlighted figures that I have followed since I was a kid like Joe Rogan and how dedicated his fan base is to him. This was very insightful to the strategy I will take when I begin creating my own content.

I also really enjoyed the discussion of new emerging platforms and the concept of a virtual reality social media platform that one engages in outside of reality. I think it is a very interesting concept and I really want to learn more about that topic to be prepared for when this switch happens.

Thank you so much Coco for coming to speak to us and thank you so much Professor Elena for exposing us to such amazing people within our aspiring industries!

I want to extend my gratitude to you for taking the time to speak to us! Your insights into marketing, social media trends, and the intricacies of TikTok were both enlightening and inspiring. I particularly enjoyed your thoughts on the importance of consistency, the power of engaging with the comment section, and your unique take on how to build a brand that stands out. The idea of focusing on niche content and avoiding the trap of surface-level trends really resonated with me and will influence how I approach my own digital presence moving forward.

Your advice on embracing controlled controversy and sticking with what works, even if it takes time to see results, was incredibly valuable. Also, I found your predictions about the future of social media—particularly the concept of ghost metrics—fascinating and thought-provoking. It’s clear that you not only understand the algorithm but also the human side of building an online presence, which is what makes your approach so effective.

Thank you again for sharing your expertise with us. We are all lucky to have had the opportunity to learn from someone as experienced and innovative as you. Looking forward to see how you continue to impact the world of marketing!

~ Dejanae

Based on Coco’s methods in digital media, she told us to approach the comment section from your produced content as a “group chat”. Which can create more views and engagement for your video and help your audience stay longer. The more positive the comment section, the more likely your audience is going to want to engage more in your content in the future. Therefore, this fosters a sense of authenticity, where the audience feels like participants in a genuine exchange than spectators. Instead of chasing trends and virality, she emphasized people to just produce their content whether it fails or not. Additionally, she highlights the usage of being observant and developing an eye for unique insights. Another insight Coco provided was that the more niche a creator is, the faster it grows since it attracts followers who are passionate about specific topics. This can then create a “cult-like” following which is just a loyal community and fanbase.

From everything Coco Mocoe has talked about, I have experienced her advice to work and I'm so grateful I got to learn more valuable insights. When producing specific content with a niche, it has helped me build a loyal community. However, I had to opt out of it since I wanted to be taken more seriously. I resonated a lot with your journey when dealing with setbacks in college and you have inspired me to not give up since career choices aren't meant to be linear. Overall, I am so grateful I got to hear you out Coco, and learn more about how I can strategically produce content in the digital space in the future. I am excited to apply these learnings that are going to prioritize meaningful connections with my audience over virality from trends. 

Hearing about your journey from FamousBirthdays to BuzzFeed was so inspiring. It’s clear you’ve gained invaluable insights—from predicting shifts in different platforms to understanding the kind of content that truly captures people’s attention. While I left my content creation days behind in elementary school with my “squishy” YouTube channel, I’ll definitely keep your advice in mind as I work with various brands.

Cocomocoe had a lot of great advice and insights that I had never even thought of. One of the things that stood out to me was that we are responsible to convince the algorithm to boost our own content. The thought that the algorithm will not know your niche until you present it through multiple countless posts is something that I had never thought of but definitely will be applying to future content. Furthermore, her conversation about longer media = longer object permanence was very accurate and new. I know all of the podcasts I last listened to but the videos that I saw amidst scrolling were not significant enough to remain in my immediate brain. The concept of object permanence and how to utilize it is a very powerful idea that can be used for future media.

Thank you so much for sharing your insights with us, I think we can all agree that we learned so much from it. Hearing from you helped reinforce the idea that every journey is different and that’s what makes you stand out. Your unique perspectives and future predictions were so exciting to hear and reinspired me about the work of social media. Thank you again for your time and I look forward to seeing your platform thrive!

Although I didn’t get a chance to ask my question in class, I wanted to know how creators balance planning their videos while still maintaining a sense of authenticity. When I post on TikTok, it feels like the videos where I put in less effort tend to perform better in the algorithm, but I don’t want to post without intention either.

One point that stuck with me was her mention of "authenticity" as a buzzword in the social media industry. While I agree that not everyone is sharing their genuine selves online, I still think intention matters. For instance, I have friends who post on Instagram as if they’re thriving, even though they’re struggling in school. I’m curious about the purpose behind these kinds of posts, and while it’s not the case for everyone, it seems like many people don’t treat social media as a true reflection of themselves. Personally, I lean toward using social media as an open book.

Thank you again for coming to speak to our class. Your insights have left me with a lot to think about, and I’m excited to incorporate your tips into my own content.

I really enjoyed her predictions for social media in the future. The first being that vlogging and lifestyle content making a comeback as well as ghost-metics. I had never heard of the concept of ghost metrics before this class so it was very interesting seeing her perspective on it as well as the classes.

Something that I thought was funny yet true that she shared was that if there is a reddit page about you then you've made it.

CocoMocoe shared some rules of growth. These included:

Rule #1: The nicher you go the quicker you grow

Rule #2: The comment section is better real estate than the caption

Rule #3: The longer the media, the longer the object performance

All these resonated with me and I thought they are very valuable when creating a career in social media/marketing.

Thank you CocoMocoe for coming to our class and speaking! It was such a fun class and I really enjoyed listening to you tell your story!

It was inspiring to hear how your career journey was quite unexpected. As a senior, it's been difficult looking for jobs and having the motivation to keep on applying. However, it's insane to hear that you picked up a Craigslist job that ended up changing your career. I'm encouraged to take risks because I will never know what will happen until I take the risk.

I also appreciated your 3 rule advice that you gave. rule #1: the nicher you go, the quicker you grow, rule #2: the comment section is better real estate than the caption, rule #3: The longer the media, the longer the object permanence. I've been trying to build my own social media account and. I think I'm trying to reach too many communities and I'm not niche enough. I try to make the content too broad so it doesn't reach a niche audience. I also thought shorter videos are 100% the way to go, but I'm starting to realize that longer videos do have more object permanence. People like podcast style videos and I do believe that people will be listening to podcasts alot more now.

I'm very inspired to think outside the box, take risks, and always looking for future trends inside of always following the trends.

Firstly, hearing about your career path and how it was somewhat unexpected but at the same time stemmed from a general passion for marketing and content creation was inspiring. As college students, it is difficult to know what our careers have in store but hearing your perspective on this was great.

Secondly, I found the social media growth tips that you gave to be very useful and easy to understand. As someone who has had a handful of successful videos on TikTok but struggled to replicate it, I think the stress that you put on consistency is so important. One thing that you mentioned that really stuck out to me was that the creators who have gotten or will get the biggest audiences and growth are those who continued posting content when it felt like no one was watching and stayed consistent. In addition to this, the advise you gave of going even more niche than you think you should is something I will definitely be trying in the future!

Thanks again.

I wanted to take a moment to thank you for taking the time to come into our class and share your insights on marketing, social media trends, and TikTok. Your expertise and energy were truly inspiring, and we all walked away with a deeper understanding of the power of digital platforms and how they shape today's marketing landscape.

Your insight on being yourself and embracing individuality in the age of social media was so empowering. In a space that can sometimes feel oversaturated, hearing your personal journey and how you’ve stayed true to your values and vision was a refreshing reminder of how important authenticity is to both success and personal fulfillment.

I’m truly grateful for the knowledge you shared, and I’m sure I speak for the entire class when I say we left the session feeling inspired to approach our own social media efforts with more intention, creativity, and authenticity. Thank you again for your time and generosity in sharing your experience with us.

I found it really entertaining to hear her predictions on the future of different social media platforms. The one that really piqued my interest was her prediction on a new social media platform. Coco Mocoe noted a trend in which a new “popular” platform emerges about every 5 years. With TikTok coming up in their 5th year, Coco Mocoe predicts that there will be a new “disruptive” platform. She predicts that the new platform will utilize “ghost metrics.” Just like how YouTube is starting to hide view counts and Instagram is starting to hide likes, she predicts that this new platform won’t show external metrics, but the creator will have access to their internal metrics. That way, creators and brands will be less afraid to post a video if the numbers aren’t too good.

I also enjoyed her insights on how Gen Alpha will view their “influencers.” Coco Mocoe explained how Gen Alpha is seeing Roblox avatars rise to fame. For instance, the game “Dress to Impress” has allowed various Roblox characters to become millionaires. Coco Mocoe predicts that the next version of influencers might actually be game avatars. I found this interesting because I have a younger brother who is Gen Alpha, and I have seen how his generation spends a lot of time watching gamers on Twitch, so I can definitely see this new trend of avatar influencers becoming popular for their generation instead of TikTok creator influencers. 

Overall, I really enjoyed Coco Mocoe’s presentation, as I took huge takeaways on different “Rules of Growth” for an upcoming brand, such as going niche, staying active in comment sections, and engaging with longer content. 

Coco also talks about "rules of growth," highlighting that "the nicher you go, the quicker you grow." This advice resonated deeply, as it encourages creators to dig deeper into specific interests rather than following surface-level trends that everyone else is doing. By finding a unique niche, we can differentiate ourselves and attract a dedicated audience faster.

Another valuable point she made was about the importance of the comment section. Coco emphasized that engaging with comments is crucial for building community and fostering a loyal following. It’s not just about posting content; it’s about creating a conversation and making your audience feel heard.

It was so great to you have as a guest speaker and thanks for sharing your journey with us!

-Milly Ma

I truly appreciated the genuine and down-to-earth way you shared your journey in social media and content creation. Working in entertainment influencer marketing, I found your insights not only informative but also incredibly motivating. Hearing about the challenges you faced when starting out—and how you transformed those into strengths—was inspiring.

One of the most impactful takeaways for me was your advice on growth, especially the idea that “the nicher you go, the quicker you grow.” This really highlighted the value of staying true to one’s unique voice rather than getting swept up in trends—a concept that resonates deeply in influencer marketing, where distinct voices stand out.

Overall, your talk left me with a fresh perspective on what it takes to build meaningful connections and impactful brands in today’s fast-paced social media world. Thank you for inspiring me to think deeper and embrace authenticity as I continue my journey in this industry.

I also found Coco's rise to success in her social media career to be very impressive as well as she was able to crack the code of the strategies needed for growth and used that to her advantage of starting her own personal platform as well as working for companies such as BuzzFeed. Coco has one of the most well-defined social media growth strategies I've seen from a creator or social media manager, so I was really glad she was able to come to our class and share her strategy and three growth steps with us. The growth step I thought was the most interesting was the one regarding using the comment section on your own posts as a way to reply to people and keep the audience engaged with the content. When consuming content especially on TikTok, a lot of people open the comment section right after or during watching the content, and if the creator is replying to people, that definitely extends the content to the comment section and adds more excitement surrounding the content, so I can see why this strategy is so important nowadays when comments are more relevant than ever before.

Lastly, I'd like to thank Coco Mocoe for taking the time to provide her presentation to our class and providing such valuable insights into social media and the growth strategies and tips that worked the best for her on various social media platforms.

Coco shares how she started running the TikTok account. She mentioned that finding target audiences was critical in moving from sharing hobbies, tarot, and astrology to sharing more pop-culture and marketing-based accounts. Data-driven insights can help account owners target specific audience segments.

Coco analyzes the practicalities of analyzing consumer behavior and adapting content strategies accordingly. She also discussed how brands need more than just a product; they need a story that resonates with their audience. Therefore, authenticity and alignment with brand values are essential to build lasting consumer relationships.

Coco shared tips for creating platform-specific content and mentioned that effective digital marketing requires understanding each platform's unique culture and user expectations. Each platform has its own characteristics; for example, Instagram is better suited to posting graphic content, while YouTube is better suited to posting nutritious video content. Coco's insights on short-format content for platforms like TikTok are critical in today's digital environment.

Overall, Coco's presentation gave me a lot of benefits and insights for my own future in digital marketing. Special thanks to Coco for this presentation, and I hope to see you again.

As someone who did a program with Snapchat last summer, hearing your view that Snapchat is going through an “identity crisis” really made sense to me. They are trying to figure out how to get back to being an entertainment based app, though seemingly used more a utility one, and also are having to battle gen alpha’s interest while still grasping to gen z’s outgrowing motives towards the app. My generation seems to have mixed views with Snapchat, as we continue to get older, and I see these concerns only growing. 

Finally, I never really thought about the comment section as a group chat, and now I totally understand how smart it is for brands and users to interact through there to build engagement. I thought that was a really cool explanation of how brands are starting to move into this area to foster brand personality and awareness. 

Overall, I really enjoyed your presentation and it felt like you were real with us, which made me more interested in the topics we explored and inclined to understand more about certain areas. Thank you!

I also found your perspective on testing content intriguing—trying different formats and seeing how the audience responds is such a practical approach to discovering what works. The distinction you made between who is "the best" versus who "shows up" was powerful. It's a reminder that success often comes to people who are relentless and not necessarily people who are flawless from the start.

Thank you again for encouraging us to be shamelessly persistent and reminding us that experimentation is key. Whether its though content or life as a whole, your key takeaways are a great reminder of how to succeed!

I really loved to hear how realistic the journey was to become such a passionate person working in Marketing. Hearing that college for you was not the easiest time, has brought me some peace of mind. I also feel a bit stuck at times when I feel uncertain of my future career paths though I do look forward for marketing to be an option so thank you for your reflection! 

Thanks for sharing advice about the “Rules of Growth” within social media. The advice really shares important needs in order to have a great social media presence and I hope to implement in my future careers. If ever given the opportunity to manage a social media account, I will ensure to use this rule. 

One again, very inspiration and thanks for your time. 

It was so much fun listening to her predictions about future trends, as they seem very realistic for the future. Hearing her opinion on a new platform without metrics or being famous from an avatar (like Roblox) has definitely stuck with me. I am excited to see if the predictions become a reality! From the guest speakers that have visited, a lot of information from Coco sticks with me to this day. Thank you so much Coco for coming in and taking your time to share your tips and tricks!

Hi Coco Mocoe! Thank you so much for coming to speak to us. Your expertise and unique perspective on the evolving social media space provided us with so much to think about, and your passion for the creator economy was truly inspiring.

One of the most fascinating takeaways was your prediction about social media moving toward ghost metrics, such as hiding analytics like follower counts and likes from public view, and how this could shift the focus of content creation. Hearing how brands might begin valuing deeper authenticity and creative storytelling over surface level metrics was a powerful insight. It made me rethink how creators will approach their work and how brands will evaluate campaigns in the future.

Your discussion about YouTube trends, audience behavior, and the platform's growth strategies was equally enlightening. It’s awesome to hear predictions like that, and I've never really considered that a reality, but when you mentioned it, I really believe it will come true as well.

Thank you again for sharing your knowledge with us and it was a privilege to learn from you.

Thank you so much for coming to our class and taking the time to speak with us. To say the least, your journey and work ethic is extremely impressive and inspiring. Throughout your lecture, the part that spoke to me the most were your three rules of growth. In particular, rule #1 meant so much to me. Ever since I was young, I have always liked the saying "normal is boring," and so when I read "The nicher you go, the quicker you grow," I knew I was going to be incaptivated by your entire presentation. Nowadays, it can be intimidating for people to be niche and not just follow trends. It is hard to truly be yourself and pursue something that you enjoy, especially if it is outside the "norm." With that being said, I really appreciated how you shut that down immediately with your first rule of growth and told us to do something outside of the trend. That rule truly meant a lot to me, and it is something that I plan on carrying with me for a long time throughout me career. So again, thank you so much for your presentation and coming speak with us!