Aristotle in Advertising Day 2 SPRING SEMESTER 2025 by Leslie Green

Google- "A CODA Story" Commercial

lgreen36 — 2025-02-11 21:55:36 UTC

Google recently released an advertisement focused on the deaf community and how Google has the necessary technology, including LOGOS such as Live Transcribe (an app that uses a Chromebook or Android phone's microphone to turn real world speech into captions) to educate and inspire.

This commercial also pulls on PATHOS to help drive the point home by tugging on the emotions. However, the root of the commercial uses ETHOS to show viewers how Google is the credible source for all knowledge.

Coca-Cola Ethos,Pathos, and Logos

bmuller13 — 2025-03-11 13:01:51 UTC

This ad uses many facts (logos) such as the amount of beverages produced,the amount of trucks,etc. This ad makes me thirsty just by looking at it (Pathos).I have respect for this company although in the ad they could´ve used more ethos.

Nike Lebron XXL

ckiernan13 — 2025-03-11 13:01:52 UTC

The new Nike Lebron XXL currency basketball shoes . These shoes cost 144.97 but Lebron wears them so you are like Lebron . Labron also likes smelling them so they most likely smell good . These shoes promote being the best , you want to be the best right? Some people can't be as good as Labron at basketball ,but these shoes can make you better at basketball like Lebron . Lebron likes these shoes because they are comfortable and smell good because LABRON !

Starving dogs

enawrocki — 2025-03-11 13:03:07 UTC

They're trying to help gather donations for their foundation. They use pathos when they tell you that the dogs suffer to make you sad. They use logos when they say help us save lives for as little as 60 cents today. They use ethos when they show how you would be saving lives. The ASPCA is an organization that helps raise money for starving animals.

A Free Taco Bell Chalupa

vziminski — 2025-03-11 13:03:20 UTC

This add is promoting a free Chlupa craving box on June 30 with the Taco Bell app.The Chlupa is very good it has sour cream tomatoes,lettuces,cheese,and meat.It also comes with a burrito,a taco,and a large drink.It even has a little dessert which is the cinnamon twists.

This commercial uses ETHOS because they are a reputable company.They use PATHOS to pull peoples hunger.And finally they use LOGOS witch is fact by showing that it is free on June 30.

Gatorade and

anroqueapolinar — 2025-03-11 13:03:54 UTC

This ad is about promoting Gatorade . An example of ETHOS is I used this product and it makes me thirsty and it's really good. An example of LOGOS is that its saying how it helps you perform and recover and how it is designed for athletes.

Wingstop Boneless Meal Deal Ad

cpilarte — 2025-03-11 13:07:03 UTC

This ad is advertising the boneless meal deal at Wingstop. It uses LOGOS to tell the consumer how much food you can get for such a low price. It comes with 20 boneless wings, 4 flavors, 2 dips, and a large fries, all for only $16.99. It uses PATHOS because it shows such appealing food that makes the viewer hungry and will want to buy the food. I'm an example of ETHOS because I personally think the meal deals are worth it because you can get a lot of food for low prices, and I get Wingstop a lot.

sprite ad

ssolliday — 2025-03-11 13:07:25 UTC

This sprite ad is talking when the name was created and the flavor of it. the ad uses logos on how when coca-cola retired the mascot sprite boy,in 1958, it repurposed the name for its new beverage in 1961.

the ad uses pathos by using the photo to make people thirsty because the bubbles.

abernalmontoya — 2025-03-11 13:07:54 UTC

Taco Bell released this ad Showing Lebron and Promoting The Taco Bell app by saying that a crunchy taco and a soda for 149 points in the app which is Logos. Ethos is That Lebron Because He is the GOAT and the highest Point scorer And he also has 4 NBA Championships. Pathos is How the ad is trying to get you to want Taco bell so people use the Taco bell app.

aromano83 — 2025-03-11 13:09:53 UTC

In this Reese's advertisement it is focused mainly on how they are combining milk chocolate with peanut butter. It shows pathos by showing persuasion and makes you really hungry. Also it shows logos by stating facts about what they are putting inside the chocolate. I think they should have used ethos a little more.

Lucid Air

tschaeffer3 — 2025-03-11 16:43:37 UTC

This Lucid add clearly states the price on the bottom right (logos). The photography looks very professional, which makes me trust their brand more (ethos). The phrase, "Accelerate the New Year", and the cinematic background invokes a feeling of exclusivity which makes you also want to buy a Lucid and drive down a highway with cinematic mountains in the background (Pathos).

ozheng5 — 2025-03-11 16:46:11 UTC

D-con roach traps can trap roaches where you don't want to spray bug spray which is LOGOS. Muhammad Ali is ETHOS because he is a majestic boxer who is the GOAT so this product he is endorsing must be amazing. PATHOS is the fear or discomfort of roaches in your house so you might want to buy it.

Mcdonalds

rhorbach — 2025-03-11 16:48:38 UTC

The McDonald's Ad shows Ethos because Grimace saved the Met's season which shows he is a good guy. This Ad shows pathos because it makes me very happy to see Grimace. This Ad shows Logos because it shows how much it costs and how many calories it has

Diet Coke Ad Ft. Taylor Swift

grastelli4 — 2025-03-11 16:48:38 UTC

This is an ad for Diet Coke, featuring Taylor Swift. The ad is Taylor writing lyrics on a piece of paper set on her guitar, while drinking diet coke. I am guessing the intended audience is for Taylor Swift fans because they will value her opinion. It shows Ethos because a lot of people think Taylor is a kind person, so they will most likely support her and buy diet coke. It shows Pathos because fans who love her songs will see how she is including lyrics and her guitar in the ad. It lacks Logos, in the future they should include a little detail on where to buy it or how much a pack is.

Ethos Pathos Logos

zbeharovic — 2025-03-11 16:49:34 UTC

The image makes me thirsty and it looks good is dicribes how its a good drink by saying its the real thing. The text and the picture shows that it is good

Vitamin Water Ad

masingh4 — 2025-03-11 16:49:43 UTC

This is a vitaminwater ad showing Kobe next to vitaminwater and playing basketball. It show Ethos by using Kobe in the ad as Kobe is one of the greatest basketball players. It uses Pathos by showing how vitaminwater is worth it to use and drink. It includes logos at the bottom(hard to read).

McDonald's Advertisement

evillani2 — 2025-03-11 16:51:20 UTC

In this McDonald's advertisement, it includes pathos, logos, ethos. The ad shows pathos by showing a burger which looks appetizing. They use this to get you to feel hungry and want to get Mcdonalds. They use logos to let you know where to get the Mcdonalds. The add persuades you by offering a free burger. Ethos is in this ad by the McDonald's logo. They show the quaility of the food by the stamp up top also.

aharrison185 — 2025-03-11 16:54:15 UTC

The Nike Giannis Immortality ad shows the shoes and in the back is Giannis holding a championship trophy. It saying that he is a really good player and he wears those shoes so people will want to wear those shoes. It shows pathos because It makes you feel good about buying the shoes because they show that the shoes are obviously good because the person wearing them won a championship. Giannis is a good person and he does good for others so it shows and he is a very good player so the shoes must be the best which is an example of ethos.

Starbucks Ad

jubaudo — 2025-03-11 16:54:59 UTC

This ad is promoting their product by offering half off their drinks. This shows logos by including facts like dates and times of when this deal is taking place. 12-6pm on Tuesday. It shows pathos because it makes you hungry and makes you want to have it by showing off their drinks. It shows ethos because Starbucks is a reliable brand with a good reputation.