for this project we have been put into small groups with the intent of curating a collaborative campaign for a randomly chosen 'awareness day'.
my group have been assigned the 'zero discrimination day', a movement which aims to bring to light the various forms of discrimination that people face.

after mind-mapping our best skills, we began brainstorming what theme we are going to choose for our own campaign. looking back on the previous years, we noted that LGBTQ rights + discrimination laws have not been covered explicitly by the foundation.

i spent a while spitballing ideas to the group for possible directions.
 i think that a campaign focusing on lgbt history + important lgbt figures would be interesting, as it would be a way to explore each of our styles and skills if we were each allocated an inspiring figure or two.
i am struggling to think of a message - what we are aiming to bring to light. a lot of LGBT campaigns i've looked into have had a specific point - a recent stonewall campaign was looking at the unhealthy attitudes and language towards people of the LGBT community.
https://www.stonewall.org.uk/our-work/campaigns/unhealthy-attitudes

i think at this point it would be important to narrow down our tone + message as it means we can develop a consistent + appropriate visual language for later on in the project.