The Batik Cake is a layered dessert with a smooth, delicious variety filling and a firm, biscuit-like texture that melts in your mouth. Its rich creamy based balances perfectly with subtle of sweetness, creating nostalgic and comforting treat.

The Burnt Cheesecake boasts a velvety interior with a caramelized, golden crust. Its creamy texture and balanced sweetness deliver a delightful contrast, offering a modern twist on classic cheesecake.

Both desserts promise indulgence with every bite, perfectly embody the name DESSERTORY.

From : Kota Samarahan, Sarawak

Year : 1

Course : Biotechnology Resources

Role : Marketing Manager, Promoter

Motto : Never back down, never give up

Delivery services only on weekends (12 PM until 6 PM)

1. limited delivery area

2. delay or mishandling orders

solution:

• partnering with local students to expand delivery services

• Training delivery partners to ensure timely and safe transportation

  
  

price complaint:

1. customers feel the dessert are overpriced

solution:

• offer occasional discounts such as during holidays

• highlight the value of the product such as high quality ingredients

  
  

miscommunication:

1. sometimes orders are misunderstood during whatsapps conversation

2. lack of clear tracking or confirmation

solution:

• using google forms for order placement

• provide summary of the customers' details and orders for confirmation before finalising the order

Year : 1

Course : Biotechnology Resources

Role : Multimedia Designer,Promoter

Motto : Small improvements is better than nothing at all

CHANNEL OF PAYMENT:

DUITNOW (RM500)

CASH (RM30)

AMOUNT: RM8

AMOUNT: RM 8

AMOUNT: RM 477

BISCOFF BATIK INDULGENCE : RM 117

CHOCOLATE BATIK INDULGENCE: RM 280

BURNT CHEESECAKE: RM 80

Year: 1

Course: Plant Science

Role: Financial manager,promoter

Motto: Be the Change

Running an online cake business was both challenging and rewarding, providing me with practical insights into the world of e-commerce and small business operations.

Burnt cheesecake is a baked cheesecake with a caramelized top that's made by cooking it at a higher temperature than traditional cheesecakes. The result is a light and scorched exterior with a rich, gooey center. The caramelized top adds a lot of flavor to the cake.

2.Kek batik indulgence

Kek batik indulgence is our best seller dessert that made with layers of biscuits and a chocolatey mixture. This treat combines simple ingredients such as Marie biscuits (or similar tea biscuits), sweetened condensed milk, cocoa powder, butter, and sometimes a touch of vanilla or eggs to bind the mixture. The biscuits are broken into small pieces and coated with the chocolate mixture, creating a dense, fudgy texture with bursts of crunch.

Love at first bite? 😍 Meet our irresistibly creamy Burnt Cheesecake for just RM 8! 🍰

Interest

Velvety smooth, perfectly caramelized, and baked to golden perfection, this dessert is a slice of happiness waiting for you. ✨

Desire

Imagine indulging in its rich, melt-in-your-mouth texture, whether it’s a cozy treat for yourself or a sweet moment shared with loved ones. 💖

Conviction

Handcrafted with care and passion, our Burnt Cheesecake is already a crowd favorite. Why not make it yours today? 🎉 Limited stock available, so don’t miss out! ⏳

Action

Pre-order now and enjoy this indulgent delight! Secure your slice today: PM us at 011-3145-1210.

Indulge in Sweet Luxury! 🍫✨

Why settle for ordinary when you can indulge in extraordinary?

Interest

Treat yourself to Kek Batik Indulgence—a perfect harmony of rich chocolate, crunchy biscuits, and a touch of sweetness in every bite. It’s the ultimate dessert to satisfy cravings, share with friends, or gift someone special.

Desire

Imagine the chocolatey goodness melting in your mouth! With every bite, you’ll experience a delightful blend of flavors that’s simply unforgettable.

Conviction

🚚 Special Delivery for UNIMAS: COD to every kolej lobby for only RM 1.

📅 Get it fresh: Orders will be delivered on 11/1 (Saturday).

⏰ Limited Stock: Pre-order closes this Friday at 12 PM—don’t miss out!

❗Note: Burnt cheesecake is currently unavailable.

Action

Order now and secure your indulgence:

Pre-order Form

For inquiries, PM us at 011-3145-1210

Year : 1

Course : Plant Science

Role : Marketing Planner, Promoter

Moto : We have tomorrows for a reason

Get ready to indulge 🍫✨! Dessertory is coming soon—a sweet haven where every bite tells a story. Stay tuned for the opening and treat yourself to a world of irresistible desserts!

Year : 1

Course : Plant Science

Role : Graphic Designer, Promoter

Motto : she’s learning (i’m she)

• Promote our products on UNIMAS general group

Multimedia Designer:

• Manage and grow the group’s social media presence

• Maintain a cohesive design and style for posts to reflect the brand identity

Using platforms like Instagram and WhatsApp allowed us to connect with customers and gain positive feedback, highlighting the importance of engagement. The Christmas promotion also showed how strategic offers can boost interest and sales. Overall, this journey provided practical insights into entrepreneurship and valuable skills for the future.

Year : 1

Course : Biotechnology

Role : Multimedia Designer,Promoter

Moto : Take the risk or lose the chance

Financial Management

• Oversee budgeting and financial planning.

• Track and manage expenses to ensure profitability.

• Handle cash flow and maintain financial stability.

• Prepare financial reports for business decision-making.

Supplier Management

• Negotiate contracts and pricing with suppliers.

• Maintain relationships with suppliers to ensure timely deliveries.

• Monitor supply inventory to prevent shortages or overstocking.

  
  

  
  

• Identity target audience, competitors and market demand

• ⁠Plan covering mission, vision, goals and financial projections

• ⁠Assess the viability of the idea in terms of resources, legalities and profitability

• Manage all aspects of promoting our dessert brand specializing in batik cakes and burnt cheesecakes.

• Develop marketing strategies and plan impactful campaigns.

• Build a strong and recognizable brand presence in the market.

• Oversee social media management and content creation.

• Collaborate with partners to expand reach and opportunities.

• Analyze customer preferences to tailor marketing efforts effectively.

Promoter

• Promote our batik cakes and burnt cheesecakes to attract customers.

• Plan the marketing strategies to reach the target audience

• Monitoring the market trends and exploring the opportunities to expand

• Interaction between customers to understand their needs or addressing complaints

Graphic Designer

• Develop and maintain a cohesive visual identity

• Design visuals for posts and stories, ensuring high-quality aesthetics

• Take high-quality photos of the products for social media

• Created and managed the Instagram page.

• Designed and posted visually appealing content.

• Wrote engaging captions to promote products.

Promotion and Marketing:

• Promoted products through Instagram posts, and WhatsApp messages.