-s/° by 2021938 Pan Phuwichit

Booooook

20219382 — 2023-01-19 19:00:59 UTC

Went to the Design Museum and found this book on the shelf... Will AI Replace Us?

Agencies Competition

20219382 — 2023-01-19 19:03:07 UTC

^{Marketing Land's first Digital Agency Survey finds the sector is weathering digital transformation well, but the growth of data-driven marketing has made it clear where they need to hire.}

Lensa Feedback

20219382 — 2023-01-19 19:05:19 UTC

found this reel about AI arts people are all over about! Somehow explain the overall mood of what I thought! 🫠

20219382 — 2023-01-19 19:09:19 UTC

AI VS ARTISTS

20219382 — 2023-01-19 19:14:54 UTC

Magic Avatars
Discover the most sought-after trend on the internet. Magic Avatars transform you into your alter egos. Discover a world where you can take on a different style in seconds. Upload your pics-10 minimum and see the magic happen. Get up to 200 unique avatars to use for your profile pic and so much more.

Black Mirror: Rachel, Jack and Ashley Too

20219382 — 2023-01-19 19:25:36 UTC

It was an episode about a copycat ai version of a famous superstar.

Brooker notes that these are often people who died in tragic circumstances or were plagued by depression and substance abuse in their real lives - something that their artificial creations would never fall prey to.

_{The image is hidden behind the illusion world of marketing, what’s the difference between this and selling human identity?}

Savage x Fenty

20219382 — 2023-01-19 19:53:26 UTC

Doing online shopping and accidentally found this savagexfenty by Rihanna selling underwear and lingerie. It’s impressive how they used disabilities as models; it’s also various beauty standards (sizes and skin colours).

@plastic_by_sisters_lapay

20219382 — 2023-01-19 19:55:20 UTC

A Youtube music VDO of barbie animation created by @plastic_by_sisters_lapay

They are animation creators for THE SIMS 4

20219382 — 2023-01-19 20:00:19 UTC

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20219382 — 2023-01-19 20:07:02 UTC

Ecommerce in MetaVerse - Dudley

20219382 — 2023-01-19 20:08:39 UTC

^{“Where e-commerce starts to make sense as a strategy is thinking about the collapsing of the funnel. If you create a compelling, immersive experience, you can deliver the awareness, consideration, aspiration and purchase all at once - nice. But to make it compelling, as opposed to a simple storefront, but instead a hi res experience, you need to make your own verse.”}

What’s the difference people will get using a website and the e-commerce verse? People don't just want a product, but they want an experience. How can we invest in that?

20219382 — 2023-01-19 20:11:59 UTC

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20219382 — 2023-01-19 20:18:30 UTC

this is fragile.

20219382 — 2023-01-19 20:20:27 UTC

NFTs and Fashion

20219382 — 2023-01-19 20:23:02 UTC

^{"People are buying NFTs because they think they're worth something," Mr Kainth said. "99% of them are worth nothing. NFTs may soon be another access point for consumers to engage with luxury brands, alongside existing entry-level fragrances or pieces from diffusion lines, according to moderator Mr Jackson.}

💡

20219382 — 2023-01-19 20:23:36 UTC

Digital-first strategies are already resonating with Gen Z consumers so digital assets may be similarly effective.

20219382 — 2023-01-19 20:25:41 UTC

20219382 — 2023-01-19 20:27:08 UTC

^{"You could invest in your Gucci dress, and you could take it into Roblox, take it into Fortnight, you can take it onto Snapchat as a filter, but you've only had to buy it once}^{," Ms Johnson said.}

^{This is only one way that opportunities remain untapped at the intersection of fashion and digital assets."It's such an early stage you can be creative, and you can do something that is the first," Ms Johnson said.}

Gucci x Roblox

20219382 — 2023-01-19 20:43:57 UTC

^{For example, while her first experience of a concert was in a real-life stadium, her son’s first gig was on Roblox. Sometimes, her children will ask for a new (digital) outfit to attend a Roblox birthday party. “Most of these kids aren't on Instagram or other platforms — this is their social network,” she says.}

Luxury and the metaverse

Virtual Influencers & Their Application Within B2B Podcasts

20219382 — 2023-01-19 20:45:51 UTC

^{consumer behaviours pre and post-COVID}
^{role of audience intelligence in campaign planning and execution}
^{agency vs consultancy 'battle.'}
^{consumer segmentation and the role of social data}

LUXURY AND METAVERSE

20219382 — 2023-01-19 20:51:28 UTC

Virtual Influencers are the future

20219382 — 2023-01-19 21:25:14 UTC

1) Unrealistic expectations ^{they create unrealistic expectations about what beauty, style and culture looks like. This can lead to serious implications for young people—in their formative years of their life}
2) Motivations: ^{The article says}^{, "When we look at these virtual influencers, we have to also consider who the parties are behind these personalities. ..The fundamental issue with a company running an internet personality is that it has one primary incentive: profits".}
3) Authenticity: ^{the best they can do is mimic what current trends are and provide inauthentic product endorsements. Virtual influencers offer no authenticity behind the endorsements they provide".}

why Virtual influencer are the future of marketing

20219382 — 2023-01-19 21:31:41 UTC

^{https://www.virtualinfluencer.agency/blog-1/2019/4/25/7-reasons-why-virtual-influencer-are-the-future-reason-2-authenticity}
^{Not all creators do it like this however, some just make amusing content, or caricatures, but again, these are authentic, the purpose and motivations behind them are obvious, but the key is making sure the owner and creator is identified, this is essential..}

Humans trust robots more than they trust humans
The answer is simple – they know they are not going to be judged "People are very open to feeling connected to things that aren't people,"  

^{https://www.virtualinfluencer.agency/blog-1/2019/4/30/7-reasons-why-virtual-influencer-are-the-future-of-marketing-1-trust}

🫢💚

20219382 — 2023-01-20 09:56:58 UTC

1. how to tutorials- are a great way to educate the audience on how to use ur product/service

2. testimonials - provided uncensored influencer opinion which makes such content super authentic

3. unboxing content - awakens curiosity by revealing the influencer’s first impression of the product

4. giveaways - provoke active audience participation and help to generate even more content

5. lifestyle photos&vdos
demonstrate how potential customers can fit ur product into their lives

6. guest posts - increase traffic to ur website & raise awareness about ur product

7. skits & humorous content - become viral faster and get more attention from the audience

influencer mkt 💚🫢

20219382 — 2023-01-20 09:57:54 UTC

Stardate 2030: How can we speed up adoption of future innovation?

20219382 — 2023-01-20 10:10:25 UTC

What are the most compelling names and claims supporting future innovation?
Can skin rewilding be the new anti-ageing of skincare?
What makes shoppers feel more positive about the future?
What do consumers really think of cultured meat?

biggest social trend 2023?

20219382 — 2023-01-20 10:12:00 UTC

authencity, metaverse?

20219382 — 2023-01-20 10:28:04 UTC

“𝔚𝔥𝔦𝔩𝔰𝔱 𝔄ℑ 𝔠𝔞𝔫 𝔪𝔞𝔨𝔢 𝔩𝔬𝔤𝔦𝔠𝔞𝔩 𝔞𝔰𝔰𝔲𝔪𝔭𝔱𝔦𝔬𝔫𝔰 𝔞𝔫𝔡 𝔰𝔭𝔦𝔱 𝔬𝔲𝔱 𝔣𝔲𝔫𝔠𝔱𝔦𝔬𝔫𝔞𝔩 𝔠𝔬𝔭𝔶 𝔴𝔦𝔱𝔥𝔦𝔫 𝔰𝔢𝔠𝔬𝔫𝔡𝔰, 𝔦𝔱 𝔩𝔞𝔠𝔨𝔰 𝔱𝔥𝔢 𝔠𝔯𝔢𝔞𝔱𝔦𝔳𝔦𝔱𝔶 𝔞𝔫𝔡 𝔭𝔢𝔯𝔰𝔬𝔫𝔞𝔩𝔦𝔱𝔶 𝔱𝔥𝔞𝔱 𝔠𝔬𝔪𝔢𝔰 𝔣𝔯𝔬𝔪 𝔞 𝔠𝔬𝔭𝔶𝔴𝔯𝔦𝔱𝔢𝔯.
𝔻𝕠 𝕀 𝕥𝕙𝕚𝕟𝕜 𝔸𝕀 𝕔𝕠𝕦𝕝𝕕 𝕖𝕗𝕗𝕖𝕔𝕥𝕚𝕧𝕖𝕝𝕪 𝕨𝕣𝕚𝕥𝕖 𝕥𝕙𝕖 𝕠𝕟-𝕡𝕒𝕔𝕜 𝕕𝕖𝕤𝕔𝕣𝕚𝕡𝕥𝕚𝕠𝕟 𝕗𝕠𝕣 𝕒 𝕡𝕒𝕣𝕒𝕔𝕖𝕥𝕒𝕞𝕠𝕝 𝕡𝕒𝕔𝕜𝕖𝕥? 𝔸𝕓𝕤𝕠𝕝𝕦𝕥𝕖𝕝𝕪. 𝔻𝕠 𝕀 𝕥𝕙𝕚𝕟𝕜 𝔸𝕀 𝕔𝕠𝕦𝕝𝕕 𝕙𝕒𝕧𝕖 𝕔𝕠𝕞𝕖 𝕦𝕡 𝕨𝕚𝕥𝕙 𝕥𝕙𝕖 𝕚𝕔𝕠𝕟𝕚𝕔 𝕍𝕠𝕝𝕜𝕤𝕨𝕒𝕘𝕖𝕟 𝔹𝕖𝕖𝕥𝕝𝕖 𝕒𝕕𝕤? ℕ𝕠𝕥 𝕒 𝕔𝕙𝕒𝕟𝕔𝕖

https://togetheragency.co.uk/news/does-ai-have-a-future-in-creative-space

20219382 — 2023-01-20 10:40:06 UTC