https://padlet.com/georgiannahodil18/fiwr1w0y567e en-us 2017-01-18 18:54:08 UTC 2024-10-28 12:03:33 UTC hello@padlet.com https://padlet-assets.s3.amazonaws.com/icons/Rafaelo.png georgiannahodil18 https://padlet.com/georgiannahodil18/fiwr1w0y567e/wish/147919985 Logos: The commercial lists the ingredients that are suppose to strengthen and repair your hair strands.  There is also a portion in the commercial were it states that hair becomes 3x stronger vs. untreated hair. 
Ethos: Ethos was used through out he video when it came to the visuals and the different hair types presented. 
Pathos: This was used in the very beginning of the commerical when the narrator was talking about how much we as women love to color and play with our hair. ]]> 2017-01-18 19:01:44 UTC https://padlet.com/georgiannahodil18/fiwr1w0y567e/wish/147919985 kaitlyngianc18 https://padlet.com/georgiannahodil18/fiwr1w0y567e/wish/147920093 The purpose of this ad is to show that this foundation will make your skin look clean, clear, and lightweight.
Ethos: The “credible” actor in this commercial is Taylor Swift who is a famous song artist. She is gorgeous and has beautiful skin. To viewers, it looks like she uses Covergirl so that is why her face is all clean, clear, and feels lightweight.
Logos: The commercial declares that they took out a “heavy synthetic” that the makeup claims that give makeup a “heavy feel”, a feeling the user will not like. In addition, the brand puts in natural product like cucumber to give it a natural feel.  In addition, Covergirl claims that the foundation works better than another makeup brand’s $180 foundation. 
Pathos: This makes the audience want to buy Covergirl’s products because they want to be as pretty and famous as Taylor Swift because she uses this product. It conveys the feeling of confidence because of the colors, music, and actions portrayed in the commercial.]]> 2017-01-18 19:02:02 UTC https://padlet.com/georgiannahodil18/fiwr1w0y567e/wish/147920093 georgiannahodil18 https://padlet.com/georgiannahodil18/fiwr1w0y567e/wish/147920392 2017-01-18 19:02:50 UTC https://padlet.com/georgiannahodil18/fiwr1w0y567e/wish/147920392 kaitlyngianc18 https://padlet.com/georgiannahodil18/fiwr1w0y567e/wish/148193158 2017-01-19 18:40:47 UTC https://padlet.com/georgiannahodil18/fiwr1w0y567e/wish/148193158 kaitlyngianc18 https://padlet.com/georgiannahodil18/fiwr1w0y567e/wish/148193452 this shows evidence of pathos by including a teen girl with a fish hook in her mouth because a picture of any child invokes emotion. Also there is some logos by stating that the average smoker smokes about five thousand cigarettes a year]]> 2017-01-19 18:41:37 UTC https://padlet.com/georgiannahodil18/fiwr1w0y567e/wish/148193452 kaitlyngianc18 https://padlet.com/georgiannahodil18/fiwr1w0y567e/wish/148197402 this commercial show the strategy pathos by using a child and a puppy and showing the journey they take with the 2014  chevy in the background. This shows the emotion a viewer will have when seeing children and animals together.]]> 2017-01-19 18:51:20 UTC https://padlet.com/georgiannahodil18/fiwr1w0y567e/wish/148197402 kaitlyngianc18 https://padlet.com/georgiannahodil18/fiwr1w0y567e/wish/148198887 2017-01-19 18:54:46 UTC https://padlet.com/georgiannahodil18/fiwr1w0y567e/wish/148198887 kaitlyngianc18 https://padlet.com/georgiannahodil18/fiwr1w0y567e/wish/148199530 This ad is an example of logos by using fact that reassures the audiences take on trafficking by including the percent and example of trafficking. Pathos is also involved by the women in the picture hunched over and makes the viewer feel sad for this women taking part in the trafficking. ]]> 2017-01-19 18:56:30 UTC https://padlet.com/georgiannahodil18/fiwr1w0y567e/wish/148199530 georgiannahodil18 https://padlet.com/georgiannahodil18/fiwr1w0y567e/wish/148237955 This ad seriously tap into pathos here. It taps into a mans libido, his need to prove his own manliness. This ad is taking advantage of that need by making these shoes seem a necessity in order to be a "real man". ]]> 2017-01-19 21:03:06 UTC https://padlet.com/georgiannahodil18/fiwr1w0y567e/wish/148237955 georgiannahodil18 https://padlet.com/georgiannahodil18/fiwr1w0y567e/wish/148243554 This ad taps onto ethos and logos. The logos in very prominent in the paragraph at the bottom. it provides a large amount of information about the product and the technology in the product that makes it better than ever. The ethos is being used because Apple is seen as a very reputable company. People trust the company and therefore trust that its a very good and better product. ]]> 2017-01-19 21:34:29 UTC https://padlet.com/georgiannahodil18/fiwr1w0y567e/wish/148243554 georgiannahodil18 https://padlet.com/georgiannahodil18/fiwr1w0y567e/wish/148245132 This commercial taps into ethos, pathos, and logos. Logos was used because of the statement "every 60 seconds...". Ethos was used by the organization being known to save animals in very bad situations. Pathos was used because of the sad puppy in the ad.  ]]> 2017-01-19 21:44:01 UTC https://padlet.com/georgiannahodil18/fiwr1w0y567e/wish/148245132 https://padlet.com/georgiannahodil18/fiwr1w0y567e/wish/179630979 2017-07-28 04:49:39 UTC https://padlet.com/georgiannahodil18/fiwr1w0y567e/wish/179630979