a. New Channels: Proposals for new distribution channels

dcruz027 — 2024-10-08 13:32:10 UTC

E-commerce: Direct sale of solar products through an online store.
Collaboration with large retailers: Introduce products in major retail chains such as Soriana, Walmart, or Coppel.
Crowdfunding platforms: Use platforms like Kickstarter or Indiegogo to finance solar energy projects in new communities.
Mobile apps: Create an app that allows users to fund solar installations for communities in Mexico.

b. Improvements in existing channels: Strategies to optimize current distribution channels

dcruz027 — 2024-10-08 13:32:30 UTC

Logistics optimization: Improve distribution routes using advanced mapping software to reduce delivery times.
Partnerships with local NGOs: Work more closely with NGOs already operating in rural areas, optimizing the identification of new target communities.
Training local technicians: Train and certify more technicians in rural areas to speed up installations and provide local maintenance.
Loyalty programs: Encourage current customers with discounts or benefits if they refer other communities for solar installations.