Reflection and Realization by Isaac Nathan https://padlet.com/isaacnathan/fascqa36hmsyi3w7 Upload an image highlighting a successful value exchange between two business entities, followed by a brief description highlighting the one key thing you learned from today’s interactive workshop. Also, think about how can you apply today's learnings to your future endeavors in the world of work. en-us 2022-08-08 13:32:02 UTC 2022-08-10 08:29:13 UTC hello@padlet.com https://padlet.net/icons/png/1f4a1.png My Reflection isaacnathan https://padlet.com/isaacnathan/fascqa36hmsyi3w7/wish/2257196518 In general, Marketing is about sustainably creating, delivering, and communicating the value proposition of a business to the target market at a profit. ]]> 2022-08-09 05:48:42 UTC https://padlet.com/isaacnathan/fascqa36hmsyi3w7/wish/2257196518 My reflection keyueyi https://padlet.com/isaacnathan/fascqa36hmsyi3w7/wish/2257463403 Relationship quality is not only reflected in the financial indicator but also in other dimensions such as trust and the length of the relationships.]]> 2022-08-09 14:35:44 UTC https://padlet.com/isaacnathan/fascqa36hmsyi3w7/wish/2257463403 My Reflection https://padlet.com/isaacnathan/fascqa36hmsyi3w7/wish/2257539859 Relationship marketing are all marketing activities directed toward establishing, 
development, and maintaining successful relational exchanges.
]]> 2022-08-09 16:25:03 UTC https://padlet.com/isaacnathan/fascqa36hmsyi3w7/wish/2257539859 https://padlet.com/isaacnathan/fascqa36hmsyi3w7/wish/2257937901 Relationship marketing is strategy that emphasizes customer retention, satisfaction, and lifetime customer value. Relationship marketing can be defined as marketing to current customers vs. new customer acquisition through sales and advertising.]]> 2022-08-10 04:56:19 UTC https://padlet.com/isaacnathan/fascqa36hmsyi3w7/wish/2257937901 Harry Potter x Coles https://padlet.com/isaacnathan/fascqa36hmsyi3w7/wish/2258017761 The collaboration generates value for both: engagement for Harry Potter franchise, increased basket size for Coles]]> 2022-08-10 07:28:06 UTC https://padlet.com/isaacnathan/fascqa36hmsyi3w7/wish/2258017761 Apple and MasterCard https://padlet.com/isaacnathan/fascqa36hmsyi3w7/wish/2258018855 Apple Pay where Apple allows transactions to be performed in a more convenient way, storing their credit or debit card data on their phones. ]]> 2022-08-10 07:30:08 UTC https://padlet.com/isaacnathan/fascqa36hmsyi3w7/wish/2258018855 Omega&Swatch https://padlet.com/isaacnathan/fascqa36hmsyi3w7/wish/2258019178 The cobranding of omega and swatch certainly create a win win situation. This business decision is made in a b2b basis, meanwhile it somehow realized value creation for both. For swatch it absolutely gains reputation, influencing and increase in sales. For omega, although this watch is not sold in Omega counter, it can be said that the influence of the huge appeal of omega brand on the consumer group. Using this way of consumption downgrade, It gives Omega brand exposure，somehow also an attempt to different customer positioning and potential  groups. ]]> 2022-08-10 07:30:40 UTC https://padlet.com/isaacnathan/fascqa36hmsyi3w7/wish/2258019178 My Reflection https://padlet.com/isaacnathan/fascqa36hmsyi3w7/wish/2258020550 Relationship marketing contributes not only value to both business but many times can also create and deliver enormous value to society as relationships between businesses can create synergy--the power that can gain only by working together, not alone.]]> 2022-08-10 07:33:36 UTC https://padlet.com/isaacnathan/fascqa36hmsyi3w7/wish/2258020550 Apple x Hermes https://padlet.com/isaacnathan/fascqa36hmsyi3w7/wish/2258020587 Marketing is more than just financial exchanges between two parties. It is also about maintaining relationship and collaboration.










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