Teach Back G10 M21C: Workshop (Marketing in the 21st Century) by Sales Apprenticeship https://padlet.com/siobhanmagner/fapglyz5ffx5nzct Summarise the topic in your own words. Use 4-5 bullet points. en-us 2024-01-19 12:02:16 UTC 2024-01-24 10:32:28 UTC hello@padlet.com The 4 P's siobhanmagner https://padlet.com/siobhanmagner/fapglyz5ffx5nzct/wish/2854620728 2024-01-19 12:02:16 UTC https://padlet.com/siobhanmagner/fapglyz5ffx5nzct/wish/2854620728 STP siobhanmagner https://padlet.com/siobhanmagner/fapglyz5ffx5nzct/wish/2854620729 2024-01-19 12:02:16 UTC https://padlet.com/siobhanmagner/fapglyz5ffx5nzct/wish/2854620729 SWOT Analysis siobhanmagner https://padlet.com/siobhanmagner/fapglyz5ffx5nzct/wish/2854620730 2024-01-19 12:02:16 UTC https://padlet.com/siobhanmagner/fapglyz5ffx5nzct/wish/2854620730 TRaditional MArketing https://padlet.com/siobhanmagner/fapglyz5ffx5nzct/wish/2859948357 one to one

One way communication

focuses on selling a certain product or service

business cars, tv and radio ads



]]> 2024-01-24 10:20:32 UTC https://padlet.com/siobhanmagner/fapglyz5ffx5nzct/wish/2859948357 Segmentation https://padlet.com/siobhanmagner/fapglyz5ffx5nzct/wish/2859948635 Segmentation is the process of dividing a company's target market into groups of potential customers with similar needs and behaviours. Doing so helps the company sell to each customer group using distinct strategies tailored to their needs.

]]> 2024-01-24 10:20:49 UTC https://padlet.com/siobhanmagner/fapglyz5ffx5nzct/wish/2859948635 Targeting https://padlet.com/siobhanmagner/fapglyz5ffx5nzct/wish/2859948788 Target audience for customers. Figuring out the best value for

their money. To make sure the product or service fulfills their needs.

]]> 2024-01-24 10:20:59 UTC https://padlet.com/siobhanmagner/fapglyz5ffx5nzct/wish/2859948788 Positioning https://padlet.com/siobhanmagner/fapglyz5ffx5nzct/wish/2859949062 this enables you to distinguish your goods and services in the eye of your target market from other competition.

simple

speciality

solve your customers problems and offer them real benefits by using functional positioning strategy

]]> 2024-01-24 10:21:16 UTC https://padlet.com/siobhanmagner/fapglyz5ffx5nzct/wish/2859949062 Product https://padlet.com/siobhanmagner/fapglyz5ffx5nzct/wish/2859949074 Goods and services that a company offers to meet the needs and wants of its target market. It includes aspects such as product features, design, quality, branding, and packaging.

]]> 2024-01-24 10:21:17 UTC https://padlet.com/siobhanmagner/fapglyz5ffx5nzct/wish/2859949074 Contemporary Marketing https://padlet.com/siobhanmagner/fapglyz5ffx5nzct/wish/2859950421 one to many

interactive two way communication

customers come to you

emails internet ads


]]> 2024-01-24 10:22:38 UTC https://padlet.com/siobhanmagner/fapglyz5ffx5nzct/wish/2859950421 Price https://padlet.com/siobhanmagner/fapglyz5ffx5nzct/wish/2859950439 Determining the right pricing strategy for the product/service. Pricing decisions are influenced by factors such as production costs, competition, demand etc.

]]> 2024-01-24 10:22:39 UTC https://padlet.com/siobhanmagner/fapglyz5ffx5nzct/wish/2859950439 Eimear/tadhg/jamie https://padlet.com/siobhanmagner/fapglyz5ffx5nzct/wish/2859950466 2024-01-24 10:22:40 UTC https://padlet.com/siobhanmagner/fapglyz5ffx5nzct/wish/2859950466 better customer experience https://padlet.com/siobhanmagner/fapglyz5ffx5nzct/wish/2859951564 2024-01-24 10:23:40 UTC https://padlet.com/siobhanmagner/fapglyz5ffx5nzct/wish/2859951564 more likely to exceed revenue goals https://padlet.com/siobhanmagner/fapglyz5ffx5nzct/wish/2859951865 2024-01-24 10:23:57 UTC https://padlet.com/siobhanmagner/fapglyz5ffx5nzct/wish/2859951865 better at closing deals https://padlet.com/siobhanmagner/fapglyz5ffx5nzct/wish/2859952072 2024-01-24 10:24:09 UTC https://padlet.com/siobhanmagner/fapglyz5ffx5nzct/wish/2859952072 Quality Leads https://padlet.com/siobhanmagner/fapglyz5ffx5nzct/wish/2859952085 2024-01-24 10:24:10 UTC https://padlet.com/siobhanmagner/fapglyz5ffx5nzct/wish/2859952085 Place https://padlet.com/siobhanmagner/fapglyz5ffx5nzct/wish/2859952617 This refers to the methods used to make the product/service available to the target market.

]]> 2024-01-24 10:24:39 UTC https://padlet.com/siobhanmagner/fapglyz5ffx5nzct/wish/2859952617 Eddy/Stephen/James https://padlet.com/siobhanmagner/fapglyz5ffx5nzct/wish/2859953336 Strengths:

-internal factors that gives company an advantage.


Weaknesses:

-Internal factors that hinderer progress.


Opportunities external:

-external factors that could prove advantageous and have positive impact on the company.


Threats:

-Upcoming obstacles or external factors that can have a negative impact on your business

]]> 2024-01-24 10:25:21 UTC https://padlet.com/siobhanmagner/fapglyz5ffx5nzct/wish/2859953336 understanding customers and the market https://padlet.com/siobhanmagner/fapglyz5ffx5nzct/wish/2859953897 2024-01-24 10:25:46 UTC https://padlet.com/siobhanmagner/fapglyz5ffx5nzct/wish/2859953897 creating a customer-driven marketing strategy https://padlet.com/siobhanmagner/fapglyz5ffx5nzct/wish/2859954814 2024-01-24 10:26:38 UTC https://padlet.com/siobhanmagner/fapglyz5ffx5nzct/wish/2859954814 Promotion https://padlet.com/siobhanmagner/fapglyz5ffx5nzct/wish/2859956315 This involves strategies used to promote the product/service to the target market. Promotion includes advertising, public relations, sales promotions & personal selling

]]> 2024-01-24 10:28:08 UTC https://padlet.com/siobhanmagner/fapglyz5ffx5nzct/wish/2859956315 creating an integrated marketing plan https://padlet.com/siobhanmagner/fapglyz5ffx5nzct/wish/2859956472 2024-01-24 10:28:17 UTC https://padlet.com/siobhanmagner/fapglyz5ffx5nzct/wish/2859956472