Business Model Canvas by Bruce Chapman https://padlet.com/brucechapman1/ei3gr7o4ehv0 How does risk affect the business? en-us 2018-03-05 22:06:53 UTC 2026-01-29 09:47:15 UTC hello@padlet.com Customer Segments brucechapman1 https://padlet.com/brucechapman1/ei3gr7o4ehv0/wish/238393562
  • coffee shops/cafes
  • domestic consumers
  • restaurants
  • Authorised retailers
  • franchiser
  • distributors
    • ]]>     2018-03-05 23:15:07 UTC https://padlet.com/brucechapman1/ei3gr7o4ehv0/wish/238393562     Customer relationships brucechapman1 https://padlet.com/brucechapman1/ei3gr7o4ehv0/wish/238393636  
    Customers: in-store customers + distributors Breville sell to + retailers + franchisers 

    Lock in customer relationship with distributors by 1) contractual & licensing agreements 

     "Breville also distributes products that are designed or developed by a third party pursuant to a license or distribution agreement ‘Distribution Segment’ " (p19)

    Lock in the in-store customers through improving sales.  This is a Weak form of Customer Relationship 

    “Improving the in-store customer experience; • Revamping the sales demonstration program and piloting a retail sales associate training program”

    having more products on display
    EG 
    Installed v1.0 of the Salesforce customer relationship management (CRM) platform across all regions
     
    Lock in Franchisers with Franchising Agreements - strong emphasis on protecting IP

    Retailers -->Risk of substitution, replacement



    ]]>     2018-03-05 23:15:34 UTC https://padlet.com/brucechapman1/ei3gr7o4ehv0/wish/238393636     Channels brucechapman1 https://padlet.com/brucechapman1/ei3gr7o4ehv0/wish/238393704 Authorised Breville Retailers 

    Third party brand/distributors e.g. Nespresso 
    Online Interface
    Subsidiaries e.g. Kambrook; Ronson; Sage; PolyScience
    Licenses]]>     2018-03-05 23:15:58 UTC https://padlet.com/brucechapman1/ei3gr7o4ehv0/wish/238393704     Revenue Streams brucechapman1 https://padlet.com/brucechapman1/ei3gr7o4ehv0/wish/238393745 US 43.7%
    AUST/NZ 18.8%
    Europe 22.5%
    rest of world 14.9%
    Main revenue driver is the sales of goods: Products (Breville, Nespresso, Kambrook, Aquaport
    - food preparation
    - beverage
    - cooking

    secondary revenue item is commission income (commission received or receivable).

    Revenues also included 
    Culinary division (USA based) - PolyScience

    Distribution 
    - Asia pacific region and Middle East
    - Uses third party distributors ]]>     2018-03-05 23:16:16 UTC https://padlet.com/brucechapman1/ei3gr7o4ehv0/wish/238393745     Value Proposition brucechapman1 https://padlet.com/brucechapman1/ei3gr7o4ehv0/wish/238393798 Small home appliances
    Innovation R&D
    Examples:
    • Kitchen appliances 
    • Co-branded Nespresso coffee machines 
    • Irons, vacuums, heating and cooling products
    • Products in the water and air purification categories 
    ]]>     2018-03-05 23:16:31 UTC https://padlet.com/brucechapman1/ei3gr7o4ehv0/wish/238393798     Key Activities brucechapman1 https://padlet.com/brucechapman1/ei3gr7o4ehv0/wish/238393860 - Design, development and sale of premium kitchen appliances
    Breville, Sage and Kambrook brand management
    - Distribution of Breville and third-party products
    - Development of a portfolio of patented innovative products for future sustainable growth
    - Recruits, trains and rewards employees

    ]]>     2018-03-05 23:16:56 UTC https://padlet.com/brucechapman1/ei3gr7o4ehv0/wish/238393860     Key Resources brucechapman1 https://padlet.com/brucechapman1/ei3gr7o4ehv0/wish/238393899 - raw material to create appliances;
    - talent: sales, marketing and distribution staff; key leadership staff (board of directors/executives) etc.
    - license; 
    - distribution agreements;  
    - Intellectual properties; brand; technology
    - online retail platform
    - iP
    - legal and financial representatives 


    ]]>     2018-03-05 23:17:08 UTC https://padlet.com/brucechapman1/ei3gr7o4ehv0/wish/238393899     Key Partners brucechapman1 https://padlet.com/brucechapman1/ei3gr7o4ehv0/wish/238393942 - Suppliers of raw materials US
    - Sage (for distribution to UK market)
    - Nespresso US
    - High profile food thinkers including world renowned baristas and chefs ]]>     2018-03-05 23:17:23 UTC https://padlet.com/brucechapman1/ei3gr7o4ehv0/wish/238393942     cost structure https://padlet.com/brucechapman1/ei3gr7o4ehv0/wish/250088309 Training feesInnovation and product development
    Expressed in millions - Cost of sales = $409,000
    - cost of inventories/products ($364,000) US
    - Cost of delivering goods ($20,000)
    Depreciation expenses = $10,000
    Lease expenses = 7,754
    Empoee benefit expenses = 

    ]]>     2018-04-10 01:44:24 UTC https://padlet.com/brucechapman1/ei3gr7o4ehv0/wish/250088309     https://padlet.com/brucechapman1/ei3gr7o4ehv0/wish/250088427 2018-04-10 01:44:57 UTC https://padlet.com/brucechapman1/ei3gr7o4ehv0/wish/250088427