DFB102 Week 4 Gender by https://padlet.com/monikaholgar/ec5wel2gg54i Tues 12pm en-us 2020-03-16 02:46:37 UTC 2020-03-17 06:46:44 UTC hello@padlet.com VOGUE - Is the fashion future gender free? https://padlet.com/monikaholgar/ec5wel2gg54i/wish/462554327 (Georgie)
https://www.vogue.com.au/fashion/news/is-the-future-of-fashion-gender-free/news-story/20305bd24d6482c5b49def388617806f  

Through this article it is clear, Vogue a very influential perfume and fashion magazine has set the standard for future collections from brands to be more inclusive and stand for those who can't conform.  Vogue highlights the forward and appreciated movements of gender neutral clothing and recognition for the high-end but especially more mainstream brands that are being inclusive of those who prefer not to conform with he/she pronouns.   


]]> 2020-03-17 03:04:43 UTC https://padlet.com/monikaholgar/ec5wel2gg54i/wish/462554327 GQ - Finley https://padlet.com/monikaholgar/ec5wel2gg54i/wish/462554390 - Androgynous style is on the uprise in mens fashion
- Young celebs lead the charge - Pop culture thrives on covering androgynous style because young people like it ]]> 2020-03-17 03:04:53 UTC https://padlet.com/monikaholgar/ec5wel2gg54i/wish/462554390 WGSN - The Genderless Generation - Sarah https://padlet.com/monikaholgar/ec5wel2gg54i/wish/462554570 https://www-wgsn-com.ezp01.library.qut.edu.au/content/board_viewer/#/68734/page/5

- Young people choose clothing more as a method of self-expression rather than traditionality.
- Some young social groups spread unconventional ideas by incorporating LGBT and sex-positive ideas.
- Designer brands are slowly shifting their garments to be more neutral (Gucci, Burberry etc).
- Today's fashion icons are highly influencing youth style.]]> 2020-03-17 03:05:17 UTC https://padlet.com/monikaholgar/ec5wel2gg54i/wish/462554570 WGSN - The Genderless Generation (Olivia) https://padlet.com/monikaholgar/ec5wel2gg54i/wish/462554586 Consumer trends towards the popularity of androgynous or genderless clothing and style are currently growing. As a result, many brands such as Zara, MINI and Selfridges are adapting their product line to service customers interested in the rapidly increasing market for this kind of clothing. For example, Zara, introduced an ungendered clothing range, MINI has denoted the ‘democratic silhouette’ and Selfridges launched an a-gender concept shop. As demonstrated in the article, it requires minimal effort from these kinds of companies to expand their product line as they already cater to both men and women. However, it can be noted that the rising consumer trends towards genderless clothing is heavily biased towards females transitioning to a more androgynous and relaxed silhouette rather than men perusing women’s clothing. Unpacking this idea further reveals that the ungendered clothing rarely boasts any kind of feminine silhouette and usually follows the oversized street style aspect of genderless fashion. ]]> 2020-03-17 03:05:20 UTC https://padlet.com/monikaholgar/ec5wel2gg54i/wish/462554586 DAZED - Eight words that changed the way we see ourselves in the 2010s (Gwyn) https://padlet.com/monikaholgar/ec5wel2gg54i/wish/462554684 - Elaborates that even today, there are only a handful of nonbinary celebrities (with the likes of Ruby Rose, Sam Smith, etc) 
- Notes that we’ve come a long way since 2010 when the word was something most wouldn’t know about. 
- Discusses that many countries - even those that have legalised and have a lot of movement surrounding LGBTQ+ rights and gender equality - don’t recognize this term in the legislations. Ultimately though, the increasing number of people vocalising that they identify as nonbinary is eliminating the general view of there being only 2 genders.  

]]> 2020-03-17 03:05:33 UTC https://padlet.com/monikaholgar/ec5wel2gg54i/wish/462554684 WGSN - Gender-Neutral Denim. Tess https://padlet.com/monikaholgar/ec5wel2gg54i/wish/462554758 https://www.wgsn.com/content/board_viewer/#/64880/page/1

The article focuses on the movement towards a bigger emphasis on ‘unisex clothing’ and ‘gender subversion’ within fashion during the past decade. Specifically focused on denim, the article discussed the ways in which brands have diverged from the traditional convention of categorising clothes within gender. 
 
Focusing on the millennial audience, the article explores 6 key points: 
  • Couple Looks – matching fits for males / females (**does this perpetuate gender?**)
  • Unisex Worker – simple workwear designs 
  • Neutral Norm – standard of neutral fits and colours 
  • Sexless Streetwear – broadening the streetwear market from masculinity oriented to less rigid implementations of gender in streetwear garments
  • Ambiguous Design – divergence from traditionally gender-targeted clothing
  • Body (Un)conscious – focus on oversized, ambiguous silhouettes w/ neutral palettes 



]]> 2020-03-17 03:05:43 UTC https://padlet.com/monikaholgar/ec5wel2gg54i/wish/462554758 WGSN - Genderless Beauty - Ben https://padlet.com/monikaholgar/ec5wel2gg54i/wish/462554872 https://www-wgsn-com.ezp01.library.qut.edu.au/content/board_viewer/#/69688/page/1
It starts off by explaining how the younger generations (millennials and gen z), are more about the celebration of individuality and gender fluid traits/patterns. There is greatly less pressure for masculine and feminine gender conformity and brands of the modern era have started embracing this following the younger generations. It explained how social media has played a huge part and been a catalyst (James Charles and Marc Jacobs’s). Gender stereotypes such as long hair on women have started to change as more people are willing to take risks. A growth of trans community has also lead to acceptance of blurred genders. Make up now being aimed at men as well as women, androgynes scents of colones and perfumes, as well as skin care products now being marketed unisex. Overall it discussed how acceptance of gender neutral traits has become more common and will continue to over time.]]> 2020-03-17 03:06:01 UTC https://padlet.com/monikaholgar/ec5wel2gg54i/wish/462554872 The Beauty Buzz: Genderless Beauty https://padlet.com/monikaholgar/ec5wel2gg54i/wish/462554933 https://www-wgsn-com.ezp01.library.qut.edu.au/content/board_viewer/#/69688/page/7 
- brands recreating skin care and beauty products to be plain and simple colours, simple packaging so it appears gender neutral and doesn't affect who will be more inclined to purchase it
- moisturizer can only do the job it was designed to do. It doesn't know if it's on men's skin or women's skin
- influencers are using their fame to push forward the idea of dressing however you want, challenging the 'alpha male' idea of how men are believed to behave
- Jaden Smith and Young Thug are not portraying themselves in traditional masculine clothing, trying to achieve the gender-neutral style, and show that any gender can wear the clothing they like ]]> 2020-03-17 03:06:10 UTC https://padlet.com/monikaholgar/ec5wel2gg54i/wish/462554933 WGSN - Genderless Beauty - Alex https://padlet.com/monikaholgar/ec5wel2gg54i/wish/462555133 https://www-wgsn-com.ezp01.library.qut.edu.au/content/board_viewer/#/69688/page/1
As with most adopted trends, the progressions in deconstructing gender stereotypes in fashion and beauty are mainly lead by celebrity influence. Its a combination of more diverse representation in fashion advertising and media, and everyday people seeing popular influencers and celebrities branch out in gender expression. The article lists rappers such as Young Thug and Jaden Smith as examples who, by not limiting themselves to traditionally masculine clothing, are demonstrating to a wide audience that ‘masculinity’ can look like anything and that different styles of clothing shouldn’t be strictly reserved for only certain people. Following celebrities who people idolise is one of the ways to open up the world of fashion and beauty to more than just a traditional female audience. 

]]> 2020-03-17 03:06:40 UTC https://padlet.com/monikaholgar/ec5wel2gg54i/wish/462555133 Vogue - There's more at stake with fashion's gender-fluid movement than you realise. (Kristen) https://padlet.com/monikaholgar/ec5wel2gg54i/wish/462555177 This article discusses the difference between gender-neutral fashion and gender-fluid and how sometimes gender-neutral trends can detract from gender expression. Therefore, instead of acting as though gender doesn't exist, we need to embrace the ways it does. The article also discusses how the inclusion of trans people can help to broaden their representation in society.]]> 2020-03-17 03:06:46 UTC https://padlet.com/monikaholgar/ec5wel2gg54i/wish/462555177 WGSN - “Gender-Neutral Retail - Does it Have a Future?”
(Nat) https://padlet.com/monikaholgar/ec5wel2gg54i/wish/462555656 For 8 weeks in March of 2015, department-store Selfridges devoted 3 floors in it’s London flagship to gender-neutral products. The website featured both male and female models wearing the products. Linda Hewson, creative director of Selfridges, said that this initiative was “not about harnessing a ‘trend’, but rather tapping into a mindset and acknowledging and responding to a cultural shift that is happening now”. The article concluded that for a well-known store like Selfridges, this concept of genderless retail will most likely work in their favour as they still have women’s and men’s floors, however for smaller, more mainstream or independent retailers, it is less likely to be as successful, as it is does not appeal to everyone yet.]]> 2020-03-17 03:08:03 UTC https://padlet.com/monikaholgar/ec5wel2gg54i/wish/462555656 WGSN: Genderless Beauty *Kyra* https://padlet.com/monikaholgar/ec5wel2gg54i/wish/462619344 https://www-wgsn-com.ezp01.library.qut.edu.au/content/board_viewer/#/69688/page/1

Vogue Italia stated that “it is difficult to define gender by body language, by hairstyle, or by attitude. A romantic, rose-patterned shirt is just as likely to belong to a man as to his partner. Long hair, cropped hair? Who can tell? Who cares?” (Vogue Italia, 2016). This is the attitude that Generation-Z projects towards traditional societal conventions surrounding the idea of Gender. The article titled ‘Genderless Beauty’ portrays the idea that younger generations celebrate ‘individuality’ which may be onset by the rise in social media use. Male-makeup artists, such as James Charles, rose to fame on platforms such as YouTube which allow like-minded people to connect and also break the barriers and social stereotypes. The article particularly focuses on the male makeup movement, where everything from products, packaging and promotion are becoming more gender neutral. Acclaimed make-up brand, MAC Cosmetics, has changed their mantra to “All Ages, All Races, All Sexes”. They are putting this into action by collaborating with male artists to create gender fluid lines of makeup. However, due to Generation-Z’s ability to see through inauthentic modes of promotion, each step taken must be tactical and be genuine in its intentions to better the beauty industry and sculpt a more modern idea of gender neutrality.  ]]> 2020-03-17 06:20:13 UTC https://padlet.com/monikaholgar/ec5wel2gg54i/wish/462619344 Vogue - Is the future of fashion gender free? https://padlet.com/monikaholgar/ec5wel2gg54i/wish/462630621
An article by Liam Freeman of Vogue titled Is the future of fashion gender free? outlines the longevity of gender classification in the fashion industry and the deterioration of it as we advance into a more fluid way of dress with gender-neutral collections and socio-cultural values. Throughout this article there are many instances where gender is referred as nothing more than an idea, an interpretation by each person that can vary significantly. Its place in fashion currently is debatable as “Gender has become less polarised in the hands of designers such as Allesandro Michele of Gucci, Nicolas Ghesquiere of Louis Vuitton and Vivienne Westwood.” (Freeman, 2018) This article is constantly highlighting that gender is not a necessary factor in the creative aspect of the fashion industry, if anything it creates boundaries. In the eyes of Freeman, the binary view of gender, when it comes to clothes, is dissolving. This generation encourages creative diversity in fashion and the strict gender classifications of what is ‘feminine’ and ‘masculine’ disables this from flourishing, we do not perceive gender or the values of gender the same as we previously have. A further point made by Freeman about the importance of the value of ‘gender-neutral’ in fashion is that womenswear and menswear have not been fitting into such a distinct and precise box. Some menswear designers market their collections in womenswear as this is where they perform best. This suggests that women enjoy more diversity in style and approach fashion with a more open mind, this could have stemmed from the feminist movement. An ambition for women to prove they can be everything that men are or simply because gender should not define what we should or should not be interested in. In conclusion, this article focuses on the success of gender-fluid dress. It highlights the cultural importance of freedom in fashion, freedom in identity and freedom in self by disassociating yourself with a stereotype that has been thrust upon you as a social construct that demands to define who you are.


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