my AHHA canvas by

PARADOX OF CHOICE

msimpson0322 — 2018-11-05 20:49:59 UTC

I was surprised that more choices open the door for regret and tends to make you unhappy. Your brain uses two systems to make decisions, Automatic and unconscious and more deliberate and controlled. In this case it used the more deliberate and controlled system.

COMPARISON

msimpson0322 — 2018-11-05 20:50:14 UTC

I never realized that when you stop to make a conscious reasoned decision, your brain slows down and uses comparison between things as a tool to help you make that decision

DECOY EFFECT

msimpson0322 — 2018-11-05 21:19:27 UTC

I never realized the DECOY EFFECT-- To compare 3 things we find 2 who's similar to manipulate us into making the "right" or "more desirable" decision. We use it on a daily basis when ordering fast food SMALL

EXTRA ahha

msimpson0322 — 2018-11-05 21:33:05 UTC

I also found it interesting that your brain will allow you to lie to yourself to make your decision making accurate or on track.