Agenda Setting by Paty Hernandez https://padlet.com/patyhdzc22/dzr8mgs6ctad en-us 2017-03-29 14:53:57 UTC 2024-11-06 21:13:10 UTC hello@padlet.com DEFINITION patyhdzc22 https://padlet.com/patyhdzc22/dzr8mgs6ctad/wish/163469832 The idea that what the public thinks about is set by the media. ]]> 2017-03-29 16:07:07 UTC https://padlet.com/patyhdzc22/dzr8mgs6ctad/wish/163469832 1972 patyhdzc22 https://padlet.com/patyhdzc22/dzr8mgs6ctad/wish/163470951 Dr. Maxwell McCombs & Dr. Donald Shaw
"The news play an integral part in the shaping of political realities". 
Their theory states that when the media reflect on the views of a candidate during a campaign, they are also shaping and determining the issues of importance. ]]> 2017-03-29 16:10:42 UTC https://padlet.com/patyhdzc22/dzr8mgs6ctad/wish/163470951 BASIC ASSUMPTIONS patyhdzc22 https://padlet.com/patyhdzc22/dzr8mgs6ctad/wish/163474506
  • Media and the press filter and shape reality rather than reflect it. 
  • When media focuses on just a few issues and subjects, the public tends to perceive those issues as more important.
    • ]]>     2017-03-29 16:21:24 UTC https://padlet.com/patyhdzc22/dzr8mgs6ctad/wish/163474506     XXI Century patyhdzc22 https://padlet.com/patyhdzc22/dzr8mgs6ctad/wish/163476073 Today, communication sources are nearly unlimited, allowing for greater public engagement and setting the trend for increased attention on agenda setting.]]> 2017-03-29 16:25:45 UTC https://padlet.com/patyhdzc22/dzr8mgs6ctad/wish/163476073 PRIMING patyhdzc22 https://padlet.com/patyhdzc22/dzr8mgs6ctad/wish/163477275 Media gives utmost importance to a news so that it gives people the impression that is the most important information.]]> 2017-03-29 16:28:38 UTC https://padlet.com/patyhdzc22/dzr8mgs6ctad/wish/163477275 FRAMING patyhdzc22 https://padlet.com/patyhdzc22/dzr8mgs6ctad/wish/163481843 Selective control. How people attach importance to a news and perceive it context within which an issue is viewed.]]> 2017-03-29 16:39:50 UTC https://padlet.com/patyhdzc22/dzr8mgs6ctad/wish/163481843 REFERENCES patyhdzc22 https://padlet.com/patyhdzc22/dzr8mgs6ctad/wish/163482567
  • Agenda setting theory. (2011). Retrieved from, http://communicationtheory.org/agenda-setting-theory/
  • Orr, A. M. (2011). Agenda Setting: Definition, Function & Process. Retrieved from, http://study.com/academy/lesson/agenda-setting-definition-function-process-examples.html
  • The Agenda Setting Function Theory. (2012, September 06).
    • ]]>     2017-03-29 16:41:18 UTC https://padlet.com/patyhdzc22/dzr8mgs6ctad/wish/163482567     THE AGENDA SETTING FUNCTION THEORY patyhdzc22 https://padlet.com/patyhdzc22/dzr8mgs6ctad/wish/163495459 https://www.youtube.com/watch?v=C7qf9gQpoF4]]> 2017-03-29 17:16:08 UTC https://padlet.com/patyhdzc22/dzr8mgs6ctad/wish/163495459