Marketing Padlet - NZDB504E-18EX-M09-OX by TANZ eCampus https://padlet.com/itsupport4/d4zfgn2726ji en-us 2018-09-03 00:28:36 UTC 2026-02-25 22:26:40 UTC hello@padlet.com Jaime jaimeannowen123 https://padlet.com/itsupport4/d4zfgn2726ji/wish/283212398
Marketing is concerned with identifying and satisfying customers needs at the right price. Marketing involves researching what customers want and analysing how the organisation can satisfy these wants. Marketing activities range from the ‘strategic’, concerned with the choice of product markets (and how to compete in them, for example, on price or product differentiation) to the operational, arranging sales promotions (e.g., offering a 25 per cent discount), producing literature such as product catalogues and brochures, placing advertisements in the appropriate media and so on. A fundamental activity in marketing is managing the Marketing Mix consisting of the ‘4Ps’: Product, Price, Promotion and Place.

  • Product. Having the right product in terms of benefits that customers value.
  • Price. Setting the right price which is consistent with potential customers’ perception of the value offered by the product.
  • Promotion. Promoting the product in a way which creates maximum customer awareness and persuades potential customers to make the decision to purchase the product.
  • Place. Making the product available in the right place at the right time – including choosing appropriate distribution channels
]]> 2018-09-19 01:12:46 UTC https://padlet.com/itsupport4/d4zfgn2726ji/wish/283212398 Ian https://padlet.com/itsupport4/d4zfgn2726ji/wish/286280802 Marketing involves researching, packaging and presenting products and services to consumers.
 
Application:-
Research: One of the major functions of marketing is to conduct your research on your target audience.
 
Packaging: marketing involves packaging the product or service in a way that appeals to your buyer.

 

Transportation: An additional function of marketing is the transportation of goods.

 

Risk Assessment and Quality Control: Risk assessment and quality control will be another function of marketing for your business.

]]> 2018-09-26 22:06:04 UTC https://padlet.com/itsupport4/d4zfgn2726ji/wish/286280802 Nika https://padlet.com/itsupport4/d4zfgn2726ji/wish/287169059 Marketing uses one of 2 strategies. Cost leadership is based on low prices while differentiation strategy is based on having a superior product.

There are 2 branches to marketing. Strategic marketing involves identifying target markets and catering products to the market. Operational marketing involves the creation of sales and promotions.

The 4 P's:
-Price
-Product
-Promotion
-Place

The 4 C's
-Capabilities (of the company)
-Competition
-Collaborators
-Context

The marketing function also includes literature production and consumer research.

http://www.open.edu/openlearn/money-management/organisations-and-management-accounting/content-section-4.5  

http://thegatewayonline.com/corporates/types-of-work/business-functions-marketing-sales 
]]> 2018-09-29 01:53:06 UTC https://padlet.com/itsupport4/d4zfgn2726ji/wish/287169059 Jessie https://padlet.com/itsupport4/d4zfgn2726ji/wish/288543601 Marketing: marketing forms from the creation of the product or service design and the selection of a target market, how much they intend to market for and where their product should be showed and advertised. If a business is not marketing correctly, they are not operating to their full potential.

https://www.thebalancesmb.com/what-is-marketing-2296057 

]]> 2018-10-03 11:09:04 UTC https://padlet.com/itsupport4/d4zfgn2726ji/wish/288543601 Isabell bellat2010 https://padlet.com/itsupport4/d4zfgn2726ji/wish/292459574 Marketing is the action or business of promoting and selling products or services. This includes market research and advertising . Marketing is used to create, keep and satisfy the customer.]]> 2018-10-13 20:06:37 UTC https://padlet.com/itsupport4/d4zfgn2726ji/wish/292459574